September 2023 Issue – Digital Articles

September 2023 Issue – Digital Articles2023-08-28T11:59:25-04:00


LIME Painting: LIME: Love, Integrity, Mission & Excellence

At the age of 19, Nick Lopez began painting houses during his summer breaks while attending Michigan State University to help finance his education expenses. Upon graduation, Lopez moved back to his native Denver to create his own painting company and make his mark on the home-improvement industry. By Kelsi Trinidad


All Dogs Unleashed: The Ultimate Canine Experience

Childhood friends Brian Claeys and Travis Lux had a passion for dogs since they were young, but they never imagined it would turn into a rewarding career. It all started in 2007 when Claeys was working in corporate America. With the financial crisis looming, Claeys wanted to ensure he was in control of his own fate. By Shelby Green



Floor Coverings International: Building a Better Business Together

Shelly Sekki found herself unexpectedly out of work after the marketing company she worked at for 20 years replaced her as president with the owner’s son. At this point in her career, Sekki couldn’t see herself working for somebody else, so when franchising was brought to her attention as an option, she wanted to learn more. By Cindy Charette


Assisting Hands® Home Care: A Culture of Family

Assisting Hands® Home Care is a leading nonmedical in-home care agency providing seniors and other homebound individuals with exceptional service and personalized attention. Founded in 2006, the brand prides itself on the training and support it offers to the Family of Franchise Owners, or FOFO®. By Patty Horansky


City Wide Facility Solutions: The Ripple Effect’s Remarkable Impact

When they began their franchise search, Robby and Sandi Armstrong came equipped with extensive backgrounds in sales, marketing and business development. Robby also had felt the itch to continue his family’s legacy of business ownership. After all, he and his wife’s skills were perfect for such an endeavor. By Brianna Bohn


Mr. Transmission/Milex: The Family Behind the Brand

The family culture created by the Moran family began when Dennis and Cele Moran purchased Mr. Transmission in 1990 and entered the franchising world. Barbara Moran Goodrich, a co-founder, continued her family’s illustrious legacy when she was named president of the brand in 1999 when Dennis became ill. Moran-Goodrich purchased the company from her parents in 2010 and now serves as chairwoman and CEO of Moran Family of Brands. By Cindy Charette


Island Fin Poké: The Island Way

Island Fin Poké Co. is leading the way with its implementation of a new high-tech training platform for franchisees and staff. “We’re converting all of our training to e-learning and virtual reality,” announced President and CEO Mark Setterington. “This is a game changer.” By Cindy Charette


Global Financial Training Program: Solid Business Opportunity, Quick Path to Earnings

Global Financial Training Program teaches its students how to secure commercial loans for businesses that have been turned down by banks. Unlike a franchise, the program is a lucrative business opportunity with a one-time investment of $19,950. There are no royalties, territories, overhead or additional fees. By Patty Horansky


Blue Kangaroo Packoutz: The White Knight Who Comes to the Rescue

Since 2021, Blue Kangaroo Packoutz has revolutionized the cleaning and restoration services industry. When a homeowner or business experiences significant damage as a result of fire, water or mold, the contents of a room or building need to be removed. By Nancy E. Williams


Shop Talk

Communication Isn’t Always About Words

Communication extends far beyond words. Some of the most important methods of communication encompass gestures, facial expressions, body language and even silence. As salespeople, we need to understand nuances of nonverbal cues, which will significantly enhance our ability to communicate effectively and build stronger relationships. By Nancy Friedman


Click here for stylized version of Franchise Dictionary Magazine’s September issue.

Sign up for the Franchise Dictionary Magazine Newsletter