franchise attorney

30 09, 2022

Legal: Just Say No

2022-09-30T11:44:33-04:00September 30th, 2022|Tags: , , , , |

I might be dating myself by recalling the anti-drug ads from the ‘80s and trying to relate them to franchising. The relevancy in my mind comes from the fact that restraint and saying no to something that feels good in the near term but will cause long-term pain is much easier said than done. By Tom Spadea

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30 08, 2022

Legal: Go Big or Go Home

2022-08-30T21:44:22-04:00August 30th, 2022|Tags: , , , , |

A strong start for new franchisees is essential for a healthy and growing franchise system. One of the best ways to kick-start a new business is with a big grand-opening marketing blitz. Emerging brands that try to be conservative with the required grand-opening marketing spend do so at their own peril. By Tom Spadea

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30 07, 2022

Legal: What Business Are You In?

2022-07-30T20:46:50-04:00July 30th, 2022|Tags: , , , |

Seems like a simple enough question. However, I think many franchisors forget they are in two businesses. One is the underlying subject-matter expert on the service provided to consumers, such as a restaurant, gym, roofing, and so on. But the second, and increasingly more important as your system grows, is the business of franchising. By Tom Spadea

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30 03, 2022

Legal: When Should You Start Your Brand Fund?

2022-03-30T14:59:08-04:00March 30th, 2022|Tags: , , , , |

As the old saying goes, the best time to plant a tree was 20 years ago. The next best time is today. Many emerging and startup franchisors hold off on collecting their brand fund fees because they don’t have a plan for the money, and they are still getting used to being franchisors. By Tom Spadea

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1 01, 2022

Legal: What Does Winning Look Like?

2022-01-01T19:11:39-05:00January 1st, 2022|Tags: , , , |

Franchising is about creating a community of business owners working out of the same system and sharing the same goals, metrics, brand, system, etc. It is franchise malpractice to not have your franchisees reporting their numbers in a uniform way, which starts with a standard chart of accounts for your franchisees. By Tom Spadea

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