LEGAL: Area Representative Versus Master Franchise

2024-01-31T22:41:34-05:00January 31st, 2024|Tags: , , , |

Most people understand the basic single or multi-unit franchisee who signs a franchise agreement with a franchisor to operate the brand in one or more territories. The next step up in complexity is the Area Representative Agreement, commonly known as an ARA, and the Master Franchise Agreement. By Tom Spadea