May 2023 Issue – Digital Articles

May 2023 Issue – Digital Articles2023-04-28T10:22:47-04:00

Columns

NEXClean: An Agent of Change

While NEXClean is known for its comprehensive cleaning, disinfection and protection solutions, its impact on the community extends well beyond the services it offers. Founded in 2009 and franchised in 2017, the specialty commercial cleaning company actively seeks ways to help its community. By Brianna Bohn

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Money Pages: In the Money With Multimedia Marketing

Money Pages is a multimedia franchise dedicated to helping local businesses grow and save consumers money. It offers cohesive, highly personalized marketing systems to reach target audiences backed by industry-leading support and technology. Money Pages harnesses the power of connection and community to help local businesses reach their desired consumers. By Lizzy Yeserski

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Global Financial Training Program: Helping Small Businesses Thrive in Any Economy

According to Forbes, small businesses make up more than half of the nation’s workforce and their numbers are growing, as people increasingly want to be their own bosses and guide their own futures. In good economies or bad, over 90% of them need financial assistance but are turned down by banks. By Patty Horansky

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Veterans Starting Businesses

Whether starting a franchise, or becoming a franchisee, you are in charge. If you’re a veteran and thinking of franchising your business, you may want to think about your ideal owners. Are they veterans, or maybe even families of the military? You can differentiate your brand by growing with owners who, like you, understand serving their country. By Dawn Abbamondi

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TheOfficeSquad: Find Your Next Mission

Dida Clifton believes franchising and the military have more in common than meets the eye. As a U.S. Air Force veteran, Clifton took her military discipline and built TheOfficeSquad, a bookkeeping and administrative support business with a methodical approach. By Sarah Lindauer

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SMB Franchise Advisors: Your Partner for Success

When SMB Franchise Advisors was founded in 2009, President and CEO Steve Beagelman had one goal: to help franchisors grow by providing unmatched support in franchise systems. Now, over a decade later, Beagelman and his team have helped over 450 emerging and established franchises realize their potential in an industry that is rewarding but complex. By Brianna Bohn

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Signworld: A Family Partnership

If you were to ask 10 people whether it’s a good idea to have married couples in business together, you might get 10 different responses. For Bob and Stephanie McEwen, Signworld Business Partner affiliates, it has been a match made in heaven. By Nancy E. Williams

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Features

Floor Coverings International: Brand Refresh and Ongoing Growth

Floor Coverings International delivers a superior option for flooring and a top-notch customer buying process, complemented by a proven local marketing approach. The franchise challenges the ways of the past in the flooring industry – which has traditionally been to shop through big-box stores or other local, brick-and-mortar shops – by bringing the showroom to the customer’s home. By Cindy Charette

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International Franchise Association: A Life of Service

The International Franchise Association’s (IFA) VetFran program offers over 500 companies that have a shared commitment to help veterans by providing a financial discount to get veterans up and running as business owners. Lowering the barriers to entry is VetFran’s way to give back to those who have served and say thank you for serving our country. By Rose Mango

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Tint World: One for the Books

In February, Tint World® Automotive Styling Centers™ held its annual franchise convention in Kissimmee, Florida. The premier auto styling and window tinting franchise had plenty of accomplishments as well as to celebrate – including the growth of its franchise network to over 150 franchises as well as being named one of Franchise Business Review’s Top Franchises in 2023. By Nancy E. Williams

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FranServe, Inc.: Success Clubs, Recognizing Hard Work and Growth

A recent blog by Great Place to Work®, an employee experience platform, highlighted the importance of recognition in the workplace: “A culture of recognition develops engaged and loyal employees. Making employee appreciation integral to your workplace culture can be achieved through meaningful and intentional practices.” By Nancy E. Williams

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Shop Talk

Do You Follow Up or Foul Up After the Sale?

There are all sorts of reports, polls, and data on why customers leave a place of business, any business, due to poor service. Here’s one off the top of my head. We had a rather costly copy machine installed at our office a while back. We’ve never heard from anyone at the company. No thank you note. No nothing. Oh wait, we did get an invoice. And that’s just one item, one industry. By Nancy Friedman

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If Not Now… When?

Economic uncertainty. Recession. Layoffs. Out-of-control crime. Potential world war. Why would anyone take a risk and start a business now? Perhaps these are the same reasons someone should now start a business – a franchised business. By Jack Monson

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Territory May Be Your Scarcest Resource: Treat it Accordingly

An often overlooked metric for many franchisors is the number of outstanding territories they have yet to award. For most new franchisors, selling out of territories seems like such a distant problem that they don’t give it any thought. When they think of scarcity, they think about franchisee lead scarcity. However, I would challenge franchisors to flip the equation if their goal is to maximize the long-term value of the brand. By Tom Spadea

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