Click here for stylized version of Franchise Dictionary Magazine’s January issue.
Click here for the digital version of January articles.
January 2021 Articles
Departments
PuroClean: Building a Company Culture Committed to Success
Steve White was happily retired for just about a year when he received a call from the owners of the PuroClean brand who were seeking new leadership to revitalize the company with an eye toward eventually selling the company. By Cindy Charette
Challenge Island: Inspiring Children with Free Series
Through its educational program that focuses on science, technology, engineering, the arts and math (STEAM), Challenge Island has been motivating children to dream big. Now, the franchise is bringing kids even more inspiration by introducing them to young professionals who are making strides in these career fields. By Rochelle Miller
Midas: Mobilizing the Community to Aid a Foster Family
With four adopted children and five foster children, the Young family of Dade City, Florida, has more mouths to feed than most. Transporting a brood of nine around town for medical visits, school and extracurricular activities is also not a simple task. While opening their hearts and their home to nine children certainly has its rewards, it hasn’t been financially easy for this family. By Rochelle Miller
Meineke: Franchisee of the Month: The McDuffees
When Don McDuffee was only 5, he cracked open his broken Power Wheels truck and fixed it. Fascinated by cars, the mechanic-in-training saved all of his spare cash to purchase a beat-up Dodge Ram 50 when he was just 14. He worked on the hunk of metal with his father for two years, restoring it and turning it into a low-rider pickup just in time for his 16th birthday. By Jessica Jones
One You Love Homecare: Dedicated to Continued Growth and Franchisee Success in the New Year
David Giacobbo, president and CEO of One You Love Homecare, expects the rapid growth experienced through 2020 to continue into 2021 and beyond. Giacobbo founded the company in 2017, developed a successful business model and culture, and franchised in 2019. By Cindy Charette
FranServe: New Year, Same Purpose
As 2020 brought hard times to many, giving back to those in need never seemed more important. Just ask Alesia Visconti, chief executive officer and president of FranServe, Inc., the world’s largest franchise consulting and expansion organization, who has allocated more than $65,000 to worthy causes. By Rochelle Miller
Why Are Franchisors So Valuable?
As a franchise attorney, I have had the good fortune to watch a number of brands grow from small businesses that looked more like a side hustle, to enterprises courted by multiple private equity firms willing to dish out 8-figures to the founders. By Tom Spadea
Make Your Future In Business Healthy and Fit
We are all looking forward to the future and what 2021 will bring. No one knows for sure, but fitness, health and wellness are sure to be the center of everyone’s focus. By Dawn Abbamondi
Year-round Success: Why Medi-Weightloss has Staying Power
Ringing in 2021 means millions of Americans are making their annual New Years’ resolutions – especially to lose weight. Unfortunately, many will embark on their weight loss journey alone, and without guidance, will break those promises before this month is even over. By Rochelle Miller
Jabz Boxing: Packing a Punch: Combining Fitness, Strength and Empowerment with Community
Jabz Boxing, established in Scottsdale, Arizona, in 2012, has grown to 20 locations in Arizona and two locations in the Philadelphia metro area. As a boutique fitness boxing studio known for its intense full-body, circuit-style workouts, Jabz Boxing’s mission is to cultivate an empowering community to help members of all ages and fitness levels achieve their goals. By Cindy Charette
WaterStation Technology: An Essential Product for Wellness Sector Investors
When WaterStation Technology launched in the greater Seattle area in 2012, the company’s founder, Ryan Wear, identified water as the second fastest-growing category in grocery stores nationwide. He recognized that consumers were increasingly wary of tap water and were turning to plastic bottled water. By Jessica Jones
MADabolic: Torch Body Fat and Promote Lean Muscle with Signature Intervals
After being exposed to some of the industry’s best strength and conditioning coaches and participating in countless training programs throughout their careers, Brandon Cullen and Kirk Dewaele were searching for a workout that would satisfy their inner athlete and keep them in top shape. By Jessica Jones
DRIPBaR: Focus on Cellular Health: Bringing IV Therapies to a National Audience
Shannon Petteruti believes deeply in cellular health. As board-certified nurse practitioner who has devoted more than 20 years to patient-centered care, Petteruti is a strong functional medicine proponent. She believes that fueling your body with potent vitamins, minerals, amino acids, and antioxidants is one of the best forms of self-care. By Jessica Jones
A Day in the Life of an Island Fin Poké Franchise Family
When the Sproat family started looking into franchise opportunities, they told their broker “no food.” However, after visiting a local Island Fin Poké owned by Mark Setterington, the company’s president and CEO, they fell in love with his healthy food options and build-your-bowl concept. By Cindy Charette
Aussie Pet Mobile: Turning a Struggling Business Around
When Jeff Lichterman took ownership of a Nashville Aussie Pet Mobile franchise in 2017, he had no groomers, a fleet of four vans in various states of disrepair and an almost non-existent roster of clients. Lichterman was already running a successful Aussie Pet Mobile in Memphis and he poured all his energy into turning around the struggling enterprise in Nashville. By Jessica Jones
Mr. Transmission/Milex: Success Runs in the Family
For thirty years, Mr. Transmission/Milex Complete Auto Care has been a one-stop shop providing customers with auto care solutions, promoting long-term customer relationships and delivering more revenue streams for franchisees. By Nancy E. Williams
FASTSIGNS: Growth and Expansion Continues in 2021
For thirty years, Mr. Transmission/Milex Complete Auto Care has been a one-stop shop providing customers with auto care solutions, promoting long-term customer relationships and delivering more revenue streams for franchisees. By Jessica Jones
Features
Boulder Designs: Brightening 2021 By Adding Illumination To Displays
Boulder Designs is always developing new ways to bring an elegant natural look and the latest technology to its customers and franchisees and has recently brought illumination and electronic messaging systems to their boulder signage. Boulder Designs franchisees are thrilled to offer clients the addition of built-in LED lights to the award-winning boulders. By Rochelle Miller
Home Helpers®: A Recession-Resilient Business that Meets Today’s Home Healthcare Demands
Emma Dickison, CEO and president of Home Helpers®, joined the company in 2007 to help meet the demand for seniors desiring to stay in their homes through their elder years. Cincinnati-based Home Helpers Home Care is an in-home care franchise company with over 300 locations across the U.S. By Rose Mango
IFA’s Robert Cresanti: Thank you, Robert!
When I first heard the news that Robert Cresanti, CEO and president of the International Franchise Association (IFA), would be stepping down when his contract completes at the end of March, I felt sad. By Alesia Visconti
Meet Sue Bennett, FranFinders CEO and Co-Founder
We want to introduce you to Sue Bennett, CEO and co-founder of FranFinders and author of Jumpstart Your Life: 401 Ideas to a Winning Attitude. Sue and husband Rob, her FranFinders co-founder, have been serving others by helping them become business owners through franchising. By Rose Mango
Supercuts: Successful Growth During the Pandemic
While the coronavirus pandemic negatively affected small businesses over the past year, shuttering many independent shops throughout the country, a multitude of national companies were still able to thrive – providing essential services to customers while creating tremendous growth opportunities for franchisees in a variety of markets throughout North America. By Jessica Jones
My Backyard Sports: Helping Kids to Get Outside and Play!
Michael Kraner, CEO of My Backyard Sports, developed his franchise because of his passion for athletics and love of outdoor games. A lifelong participant and fan, Kraner believes many of the greatest life lessons, including social skills and team participation, are learned “on the court and between the lines.” By Rose Mango
Shop Talk
First Financial: Looking Ahead to 2021
By most standards, 2020 will be remembered as one of the more challenging years small business owners have ever experienced. Countless businesses experienced restrictions, lost revenue, and temporary closures that would have been unimaginable in a pre-pandemic scenario. However, amongst the suffering, there were visible reasons for optimism. By Dan Pace
Social Geek Radio: The Power of Podcasts
For the past few years, experts have described content as being “King” when it comes to marketing for brands and small businesses. And now it’s more important than ever to create more content to rise above the social media noise. For years we’ve recommended fresh blog posts on your website two to four times per month. By Jack Monson
What the heck is a Franchise Consultant? – You Hold the Key
Keys are meant to open certain doors. For example, your house has a special key, and that specific key doesn’t open the door to your neighbor’s house. Likewise, my safety deposit box key doesn’t open Bill Gates’ safety deposit box. Too bad… lol. You see, every key fills a specific purpose, to unlock something. By Don Clayton
Tenet Financial: Start Your Business Year Financially Fit With ROBS
For new and existing franchise owners, financial fitness should be top of mind. There are lots of available financing options, but not all of these options provide even footing to grow while staying financially fit. By Diane Rosenkrantz
Franchise Business Radio: Thank you
Pamela Currie: Thank you to all my guests in 2020 for your words of wisdom, vision, character, strength, collaboration and all your business savvy. […]