Shop Talk September 2022

31 08, 2022

Glamorous

2022-08-31T11:42:46-04:00August 31st, 2022|Tags: , , , , |

Often as certified franchise consultants (CFC) we hear words like glamorous or sexy in terms of the type of franchise one may want to own. Let’s face it, being an entrepreneur is something to be proud of! Unfortunately, the vast majority of everyday people only know of a handful of franchise options. By Don Clayton

(more…)

30 08, 2022

Legal: Go Big or Go Home

2022-08-30T21:44:22-04:00August 30th, 2022|Tags: , , , , |

A strong start for new franchisees is essential for a healthy and growing franchise system. One of the best ways to kick-start a new business is with a big grand-opening marketing blitz. Emerging brands that try to be conservative with the required grand-opening marketing spend do so at their own peril. By Tom Spadea

(more…)