Legal: Go Big or Go Home
![Spadea-_Sept-22](https://franchisedictionarymagazine.com/wp-content/uploads/2022/08/Spadea-_Sept-22.jpg)
A strong start for new franchisees is essential for a healthy and growing franchise system. One of the best ways to kick-start a new business is with a big grand-opening marketing blitz. Emerging brands that try to be conservative with the required grand-opening marketing spend do so at their own peril. By Tom Spadea