senior care

The non-medical home care company enters the exclusive annual ranking at No. 479, joining heavy hitters like McDonald’s and 7-Eleven.

SAN ANTONIO — Caring Senior Service, a non-medical home care company with more than 50 locations throughout the United States, today announced it has made its debut on the Franchise Times Top 500, an exclusive annual ranking of the largest franchise systems by global systemwide sales.

“Earning a spot on the Franchise Times list shows the achievements of our business model, our people, our technology and our best-in-class training and support,” said Caring Senior Service founder and CEO Jeff Salter. “Being named a top franchisor proves how successful our franchise model is in today’s ever-changing market. We are extremely proud of the commitment of both our corporate team and our franchise owners to set the high standards in the home care industry necessary to achieve this honor.”

The Franchise Times Top 500 is an annual ranking of the 500 largest U.S.-based franchise systems. The project is the result of a five-month research and reporting effort that leads to the most credible and objective franchise ranking available, said Franchise Times Editor-in-Chief Laura Michaels.

“The collection of systemwide sales data also provides useful insight into the franchise industry’s performance coming out of the COVID-19 pandemic,” Michaels said. “Every segment gained ground in 2021, with some getting back to or even surpassing 2019 sales while others still have work to do.”

The 10 largest franchised brands gained $45.4 billion in sales in 2021, a 14% increase over the prior year. The top 10 now account for more than $368 billion in annual sales. No. 1 McDonald’s put more room between itself and No. 2 7-Eleven, growing sales by more than $19 billion to $112.5 billion. That marked the best dollar amount sales growth across the Top 500 franchises last year.

“Our GreatCare® method for delivering superior care means our owners can successfully operate a home care business at minimal cost while still maintaining a high level of service,” Salter said. “Our back-office support offers our franchise owners additional accounting, marketing and operational services that enable them to operate at their most efficient, making a Caring Senior Service franchise one of the best to own, and this is reflected in our appearance on this prestigious list.”

For more information about the Franchise Times Top 500, please visit https://www.franchisetimes.com/top-500-2022/.

The Franchise Times Top 500 is the only ranking by systemwide sales and units of the largest 500 U.S.-based franchise brands. Published in the October issue and available in a searchable database online, the Franchise Times Top 500 also analyzes industry sectors based on percentage change in sales growth, reports the 10 fastest-growing franchises by four different measures, and includes exclusive news stories about the biggest names in franchising. The rankings and full report, and the searchable online database, are available at www.franchisetimes.com/top-500-2022.

The non-medical home care franchise’s CEO, Jeff Salter, will discuss how innovation can improve the way home care workers care for seniors and the disabled.

SAN ANTONIO — Caring Senior Service, a non-medical home care franchise, announced today that CEO and founder Jeff Salter is scheduled to discuss how innovation can improve the home care industry at the Texas Association for Home Care and Hospice’s (TAHCH) 53^rd Annual Meeting later this month and at the National Association for Home Care and Hospice’s (NAHC) Annual Conference and Expo in October.

“While it seems that non-medical home care has changed very little over the past few years, the fact is that innovation in the industry is coming and should be met with open arms,” Salter said. “Technical advances in how we communicate with family members, how we physically care for clients, and how we interact with a client’s own medical devices are something our workforce and our care management teams need to be trained to manage.”

Salter is slated to share key methods on how Caring Senior Service has evolved to meet today’s challenges and what the industry will need to be competitive in the future. In his address titled, “The Home Care Industry Needs a Revolution,” Salter will discuss some of the technologies and advancements home care companies should expect to see in the coming years.

Caring Senior Service already uses a proprietary tablet-based software called Tendio® to assist franchisees in operating their locations. This software offers a family/caregiver portal, real-time video conferencing, caregiver tracking, electronic timesheets and a messaging center. The home care company credits Tendio® with improving workflows and enhancing service delivery.

Salter is scheduled to speak at 11:15 a.m. on Aug. 31 at the three-day TAHCH conference in Round Rock, Texas. For more information, visit https://www.tahchannualmeeting.com/.

The NAHC Annual Conference and Expo, which will be held in St. Louis, Missouri, will feature Salter’s session on Oct. 25 from 11 a.m. to noon. For more information, visit https://www.nahc.org/.

The home care company will work with the privately-owned veterans advocacy group to ensure qualified veterans receive the benefits they need to age in place.

SAN ANTONIO — Caring Senior Service, a non-medical home care services franchise, announced today it has entered into a national partnership with Veterans Care Coordination™ to raise awareness for veterans and their families who may be eligible for the Pension with Aid and Attendance benefit through the U.S. Department of Veterans Affairs.

“Our mission is to allow all seniors to stay healthy, happy and at home, and the Aid and Attendance benefit is in keeping with that mission,” said Caring Senior Service founder and CEO Jeff Salter. “We owe a debt of gratitude to our nation’s veterans and are honored that we can repay their service by raising awareness about this benefit. Caring is an organization dedicated to assisting veterans and their surviving spouses, and we are looking forward to providing them with the home care services they need.”

The Pension with Aid and Attendance benefit provides an increased pension for home care or other medical expenses for Veterans and surviving spouses who meet eligibility requirements.  Conditions of eligibility include active duty during wartime, honorable discharge, non-service-related medical conditions, as well as income and asset limits.

The partnership will allow Caring Senior Service to connect eligible veterans and surviving spouses with VCC’s experienced team, who can assist with the application process and with monitoring and maintaining eligibility requirements once approved. VCC also assists in connecting veterans who are not eligible for Pension with Aid and Attendance with resources and care options which provides Caring Senior Service with opportunities to serve more veterans through this partnership.

“This partnership with Caring provides an opportunity for veterans who may not otherwise receive home care to benefit from home care services,” said VCC President Jeff Schweikert. “We appreciate the commitment of Caring Senior Service to helping veterans and their families.”

VCC was founded in 2011 by CEO Kyle Laramie after he discovered a little-known benefit called the Pension with Aid and Attendance. VCC’s mission is driven by the memory of Laramie’s late grandfather, Norbert Laramie, a World War II Veteran who unnecessarily missed out on essential VA benefits simply because his family wasn’t aware of the opportunities that were available to assist him in his golden years. For more information, visit https://vcchc.com/.

Caring Senior Service provides home care services which can include companionship, meal preparation, personal care, medication reminders, assistance with errands and appointments, light housekeeping, and respite care. For more information, visit www.caringseniorservice.com/.

About VCC

Veterans Care Coordination™, LLC., is a healthcare-based organization, not associated with any government agency, that assists eligible veterans and surviving spouses in application, monitoring and maintenance of the Pension with Aid & Attendance benefit to help cover medical expenses and home care services. VCC partners with home care agencies and referral sources nationwide to serve veterans and surviving spouses. For more information, visit https://vcchc.com/.

The home care company’s GreatCare® certification provides caregivers, staff and franchise owners with the tools they need to elevate their skills.

SAN ANTONIO — Caring Senior Service, a non-medical home care services franchise, is now offering caregivers, office staff and franchise owners an opportunity to advance their educational and professional development and delivery of services through the company’s GreatCare® certification program.

The GreatCare® certification program challenges owners and staff to achieve milestones that prepare them to address the three most important areas of concern in senior care: quality caregivers, care solutions and active involvement.

“Proper education and training creates the foundation for an employee’s understanding and performance of their job duties,” said Caring Senior Service founder and CEO Jeff Salter. “By developing this catalog of tools, training and processes that support our GreatCare® methodology, we hope to encourage owners and staff to better understand their roles, improve their leadership abilities and provide the GreatCare® that Caring Senior Service has developed over the past 30 years.”

Salter said the program is of particular value to the caregivers who make up the majority of Caring Senior Service’s team.

“Caregivers are often under-appreciated or taken for granted in the industry,” he said. “With our GreatCare® certification program, Caring hopes to show its commitment and loyalty to our caregivers by providing them the tools they need to succeed.”

The program has separate tracks for the franchise agency director, the care manager and the homecare consultant. To achieve the GreatCare® Master Certification, participants must complete a progressive program that starts at the certified level, moves to the advanced level and then culminates with the master level.

Team members who have more than two years’ experience can also achieve a master certification through an accelerated program path in their local office.

Caring Senior Service rolled out the initiative as part of the company’s overall GreatCare® mission to give franchise owners the tools to measure how well their teams understand their roles. Staff members who complete the program are given recognition that they are experts in their field, allowed to receive merit raises and are invited to attend the national GreatCare® Master conference.

“Ultimately, the goal is to provide our clients with the best care possible,” Salter said. “We could not achieve the success we’ve had in the home care industry without our clients’ support. It’s for them that we strive to create these best practices in home care.”