For the past few years, experts have described content as being “King” when it comes to marketing for brands and small businesses. And now it’s more important than ever to create more content to rise above the social media noise. For years we’ve recommended fresh blog posts on your website two to four times per month. By Jack Monson
Michael Kraner, CEO of My Backyard Sports, developed his franchise because of his passion for athletics and love of outdoor games. A lifelong participant and fan, Kraner believes many of the greatest life lessons, including social skills and team participation, are learned “on the court and between the lines.” By Rose Mango
While the coronavirus pandemic negatively affected small businesses over the past year, shuttering many independent shops throughout the country, a multitude of national companies were still able to thrive – providing essential services to customers while creating tremendous growth opportunities for franchisees in a variety of markets throughout North America. By Jessica Jones
We want to introduce you to Sue Bennett, CEO and co-founder of FranFinders and author of Jumpstart Your Life: 401 Ideas to a Winning Attitude. Sue and husband Rob, her FranFinders co-founder, have been serving others by helping them become business owners through franchising. By Rose Mango
When I first heard the news that Robert Cresanti, CEO and president of the International Franchise Association (IFA), would be stepping down when his contract completes at the end of March, I felt sad. By Alesia Visconti
Emma Dickison, CEO and president of Home Helpers®, joined the company in 2007 to help meet the demand for seniors desiring to stay in their homes through their elder years. Cincinnati-based Home Helpers Home Care is an in-home care franchise company with over 300 locations across the U.S. By Rose Mango
For thirty years, Mr. Transmission/Milex Complete Auto Care has been a one-stop shop providing customers with auto care solutions, promoting long-term customer relationships and delivering more revenue streams for franchisees. By Jessica Jones
For thirty years, Mr. Transmission/Milex Complete Auto Care has been a one-stop shop providing customers with auto care solutions, promoting long-term customer relationships and delivering more revenue streams for franchisees. By Nancy E. Williams
When Jeff Lichterman took ownership of a Nashville Aussie Pet Mobile franchise in 2017, he had no groomers, a fleet of four vans in various states of disrepair and an almost non-existent roster of clients. Lichterman was already running a successful Aussie Pet Mobile in Memphis and he poured all his energy into turning around the struggling enterprise in Nashville. By Jessica Jones
When the Sproat family started looking into franchise opportunities, they told their broker “no food.” However, after visiting a local Island Fin Poké owned by Mark Setterington, the company’s president and CEO, they fell in love with his healthy food options and build-your-bowl concept. By Cindy Charette