27 06, 2023

The Power of Video: Unleashing the True Potential of Storytelling and Branding

2023-06-27T16:09:28-04:00June 27th, 2023|Tags: , , , |

For small businesses, video has emerged as the dominant force in storytelling and branding. If you’re not currently using video to engage your customers and compel new prospects to engage with you, it’s time to consider it as part of your content strategy. By Jack Monson


30 05, 2023

Storytelling and Sticking to It

2023-05-30T16:42:20-04:00May 30th, 2023|Tags: , , , |

Sergio came to America from Europe 21 years ago to take a logistics position at a Fortune 100 company in the Northwest. Several years later, cutbacks and layoffs occurred, and he needed to make a change. There were no similar corporations in the region and very few good job opportunities. Furthermore, Sergio saw that starting over with another company would probably lead to more of the same. By Jack Monson


26 12, 2022

Culture & Core Values

2022-12-26T12:41:40-05:00December 26th, 2022|Tags: , , |

I recently sat down with a panel of business professionals on the Social Geek Podcast to discuss building a great culture in a company or small business. Joining me were Derrick Ableman, marketing manager of Northeast Color, Liz Solar, voice actor and host of the Embark podcast, and Heather Anderson, Vice president of operations at Eulerity. By Jack Monson