home health care

SCOTTSDALE, Ariz. — Evive Brands, a leading portfolio company of franchise brands delivering compassionate care and expert home services, announced today the appointment of Brandi Kloostra as Senior Vice President of Marketing.

“When I first saw Brandi’s resume, it felt like it was tailor-made for this role at Evive Brands. Her experience lined up perfectly with our vision for this platform and what we need to accomplish,” said Ryan Parsons, Evive Brands CEO. “Then I met her, and I was even more impressed—she’s thoughtful, curious, and brings a kind, compassionate approach to leadership. I have no doubt she’ll be a great fit for our team and our franchisees, and I’m excited about what we’ll achieve together.”

Kloostra brings more than 20 years of marketing leadership experience across the franchise, consumer, and B2B sectors. She has held senior roles with Franworth, Neighborly, Service Brands International, and The Huntington Company, consistently delivering measurable results in franchise development, consumer engagement, and brand positioning. She also serves on the International Franchise Association’s Marketing & Technology Committee and has been an advisor for the University of Louisville MBA program on franchise digital marketing curriculum.

In her new role, Kloostra will oversee all marketing strategies and initiatives for Evive Brands, leveraging her extensive experience to enhance brand presence and foster growth across the company’s diverse health and home services portfolio, which includes Executive Home Care, Assisted Living Locators, Grasons, Maid Brigade, and The Brothers That Just Do Gutters.

“I am honored to join Evive Brands at such an exciting time in its growth,” said Kloostra. “I look forward to applying my experience to advance the mission of our brands, support our franchisees, and deliver exceptional value to the communities we serve.”

Evive Brands is committed to enhancing the well-being of its clients through a comprehensive range of health and home services provided by its family of brands. The company collectively represents more than 1,000 franchise locations across the United States.

For more information about Evive Brands and its franchise opportunities, visit www.evivebrands.com.

SCOTTSDALE, Ariz. — Evive Brands, a trailblazer in the health and home services franchise sector, announces a significant milestone: the sale of its 100th franchise territory in 2024. This achievement highlights the company’s robust growth trajectory and commitment to empowering entrepreneurs to bring meaningful services to their communities.

The 100th territory was sold to a Grasons franchisee in Seattle further extending Evive’s reach and impact across the United States. Evive Brands includes leading franchises Assisted Living Locators, Executive Home Care, Grasons, and The Brothers that just do Gutters, now collectively representing over 700 franchise locations nationwide.

Reflecting on this milestone, Ryan Parsons, CEO of Evive Brands, stated, “Reaching 100 franchise territories sold in a single year is a testament to the dedication of our franchise development team and the incredible entrepreneurs who have joined our family. This accomplishment underscores the demand for the essential services we provide and our franchisees’ commitment to making a difference in their communities.”

Since its inception, Evive Brands has focused on fostering strong relationships with its franchise partners, offering comprehensive training, ongoing support, and proven business models that empower them to thrive. Each franchisee plays a pivotal role in fulfilling Evive’s mission to improve the well-being of clients and their families through high-quality services and compassionate care.

“This achievement is more than just a number,” Parsons continued. “It represents lives impacted, communities served, and the collective effort of our entire network. As we look ahead, we remain committed to expanding our reach and delivering exceptional service to more families across the nation.”

As Evive Brands celebrates this remarkable milestone, the company looks forward to continuing its legacy of growth and community impact. With a solid foundation and a vision for the future, Evive Brands is poised to build on its success and bring its transformative services to even more communities in the years to come.

For more information about Evive Brands and its family of franchises, visit www.evivebrands.com.

SCOTTSDALE, Ariz. — Evive Brands, a leader in the health and home services sector, today announced continued expansion in the second quarter of 2024, signing 12 new franchise agreements across its portfolio. The community of premier franchise brands includes Assisted Living Locators, Grasons, The Brothers that just do Gutters, and Executive Home Care, collectively representing over 600 franchise locations across the United States.

Ryan Parsons, CEO of Evive Brands, commented on the company’s steady growth, stating, “Our consistent expansion in the second quarter reflects the ongoing demand for our diverse services in the health and home sectors. We’re thrilled to welcome our new franchise partners and look forward to supporting their success as they contribute to their local communities.”

Assisted Living Locators, a leading senior care placement and referral service, added three new franchisees in North Tucson, AZ, Baton Rouge, LA, and Fayetteville, AR. Grasons, a respected estate sale and liquidation company, expanded with four new franchisees in the North Chicago and Nashville, TN areas. The Brothers that just do Gutters, a full-service gutter company, welcomed five new franchisees in Arlington Heights, IL, Overland Park, KS, Boulder/NE Denver, CO, Downers Grove, IL, and Irvine, CA. Executive Home Care, a leader in providing in-home care services, continues to maintain its strong presence in key regions.

“This steady growth across our brands demonstrates the strength of our business model and the increasing need for our services,” Parsons added. “Each new franchise represents an opportunity to enhance lives and provide essential services to more communities.”

Evive Brands remains committed to its mission of improving the well-being of clients and their families through a comprehensive suite of services that address various aspects of home and health.

Assisted Living Locators offers a no-cost service for seniors and their families, providing expert advice on short-term and long-term care options. Grasons specializes in estate sales, business liquidations, and asset management services. The Brothers that just do Gutters provides full-service gutter installation, cleaning, and repair. Executive Home Care offers a wide range of in-home care services for seniors and individuals with disabilities.

As Evive Brands continues to grow, the company remains focused on maintaining high service standards and plans for future acquisitions and partnerships to further enhance its portfolio.

For more information about Evive Brands, visit www.evivebrands.com.

Assisted Living Locators and Grasons Unite To Assemble Hundreds of Pajama Boxes

DALLAS — At the 2024 Evive Brands National Conference in Dallas, Assisted Living Locators and Grasons will unite for a cause that warms hearts and comforts seniors. In a community service initiative with Dallas-based non-profit Pajamas for Seniors, franchisees from both organizations will gather to assemble hundreds of pajama boxes destined for underprivileged seniors at the Brentwood Campus of Care. These boxes, packed with pajamas, socks and essential toiletries are designed to provide essential comfort and care to those who need it most.

Traci Duff, Assisted Living Locators Plano Senior Care Advisor, Owner stated, “Our partnership with Pajamas for Seniors allows us to provide direct comfort and support to the seniors in Dallas. These pajama boxes, filled with personal care items, are a small gesture that can make a big difference in their lives.”

Dave Dembinski, Vice President of Operations at Grasons, reflected on the collaborative spirit of the event, “Working alongside Assisted Living Locators and Pajamas for Seniors embodies the Grasons mission of community service and helping families during their transition journey.”

In preparation for the event, Assisted Living Locators and Grasons franchisees engaged in a friendly competition The challenge aimed to collect pajamas and socks, as well as raise funds, with a goal of amassing 500 pairs of pajamas to benefit the seniors.

Ryan Parsons, CEO of Evive Brands, expressed pride in the franchisees’ initiative, “Our franchisees’ commitment to this cause is a powerful demonstration of Evive Brands’ core values in action. We are proud to support Pajamas for Seniors and look forward to making a significant impact for local seniors.”

Evive Brands National Conference will be held from June 4-7, at the Fairmont Dallas Hotel, where over 300 franchisees will gather to participate in this charitable endeavor, along with dynamic panel discussions, presentations from industry leaders, and networking opportunities.