staffing in hospitals and other facilities

9 09, 2022

Executive Home Care Continues Growth with Acquisition of Assisted Living Locators

2022-09-09T09:21:16-04:00September 9th, 2022|Tags: , , , , , |

In-Home Care and Assisted Living Brands Join Forces to Create a First-Class Experience for Clients.

HACKENSACK, N. J.Executive Home Care, a leading in-home care provider with a wide range of service options and care programs, announced today it has acquired the Assisted Living Locators brand and franchise system. Assisted Living Locators is a Scottsdale-based franchise dedicated to helping seniors find the right living and care solutions. Backed by The Riverside Company, a private equity firm, Executive Home Care’s acquisition of Assisted Living Locators expands the company’s footprint in the senior care space to provide resources that create a first-class experience for clients.

“The addition of Assisted Living Locators fits seamlessly with our business philosophy and strategy of making in-home care and assisted living options readily available for anyone that may need it,” said Executive Home Care CEO Tim Hadley. “Both Executive Home Care and Assisted Living Locators are passionate about helping our senior citizens continue to live their lives comfortably, freely and safely. Together, our teams are looking forward to working hand-in-hand to fulfil that.”

Angela Olea, RN and Assisted Living Locators CEO, founded the company in 2006 in response to seeing aging patients have unnecessary hospital readmissions and a lack of community support. Assisted Living Locators was the nation’s first senior placement franchise, and now has over 140 franchises in 36 states and the District of Columbia. Assisted Living Locators offers a nationwide network of local senior care advisors who work with families at no cost in an effort to find quality assisted and independent living, memory care, nursing homes and in-home care. The senior advisors meet with families in person to assess a client’s care level and financial needs before recommending the best care and living solution. Assisted Living Locators is also the “first and only” senior placement franchisor to have system-wide dementia care certification.

“I can’t wait to see the next chapter of Assisted Living Locators unfold,” said Angela. “Our partnership and shared mission with Executive Home Care will set new standards of excellence for in-home care and senior placement that will benefit our seniors, families, and our franchisees. With the expertise of Executive Home Care and Riverside teams, I know that Assisted Living Locators will continue to move to new levels of customer service and quality care,” she added.

“We’re thrilled to begin collaborating with such a talented and forward-thinking group,” said Hadley. “Both brands are philosophically aligned in our vision to provide peace of mind and increase the well-being of our clients and those closest to them.”

About Assisted Living Locators

Assisted Living Locators offers a no cost, nationwide senior care placement and referral service for in-home companion care, independent retirement options, assisted living, memory care, and skilled nursing facilities. The company is one of the nation’s largest senior placement and referral service with over 140 franchises in 36 states and the District of Columbia. Assisted Living Locators is ranked in Entrepreneur’s 2021 Franchise 500® issue. The company also was named to the Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. To learn more, visit:

About Executive Home Care

As the nation’s leading in-home care provider, Executive Home Care offers a wide range of service options and care programs with the goal of improving the quality of life and establishing peace of mind for both clients and their families. The brand recognizes individuals are much more comfortable living in their own homes, amidst their personal treasures and familiar surroundings, and it is their mission to enhance the well-being of those in need with a commitment to service excellence. For more information, please visit

8 04, 2019

Executive Care Celebrates Milestone Anniversary

2019-04-08T14:59:53-04:00April 8th, 2019|Tags: , , , , , |

Leading home healthcare franchise marks 15 years in business

HACKENSACK, N.J. — Executive Care, one of the leading home healthcare franchises, has achieved a remarkable milestone, marking 15 years of operations. According to the Small Business Association, more than half of new businesses fail in the first year, with 30 percent fail within two years, 50 percent fail during the first five years and 66 percent failing within 10 years. 15 years of business is truly a feat of accomplishment.

“We are proud to be providing home healthcare services to our communities for over 15 years,” said Lenny Verkhoglaz, founder and CEO of Executive Care. “When we launched, we had a goal to not only meet the growing demand for home healthcare, but to revolutionize the service offerings in the industry. We are thrilled to say this goal has been accomplished and we look forward to propelling the brand to new heights in the coming years.”

Since launching in April 2004, Executive Home Care has grown to 22 locations across 10 states. The brand has been featured in the Entrepreneur Franchise 500, among other award recognitions.

Looking ahead, the brand plans to open over 10 locations by the end of 2019, including entrances into the Boston, D.C. metro, Orlando, Denver and Las Vegas markets.

“Our mission has been to provide compassionate, quality home care services to our clients so that they can remain safe and independent in the comfort of their own home,” founder and CEO Lenny Verkhoglaz said. “The growth we’ve experienced over 15 years only motivates us to continue that mission into 2019 and beyond.”

Executive Care was founded by Verkhoglaz and his wife, Mila. After caring for an elderly neighbor, Lenny and Mila realized the incredible need for home healthcare services. Today, Executive Home Care offers both medical and non-medical services, including at-home care, personal care, companionship and more.

“The home health care industry is experiencing a ‘silver tsunami,’ wherein there are more than 10,000 people reaching the age of 65 than there are caregivers to provide them necessary services,” Verkhoglaz noted. “With such a high demand, Executive Care strives to continue working with other individuals who are passionate about this booming industry.”

Including a franchisee fee (for a territory with a population of 500,000 residents) of $44,900, the initial investment to own and operate an Executive Care office ranges between $99,650 and $169,900. The franchise fee for a second territory is reduced to $35,900 and $29,500 for a third territory.

For more information about Executive Home Care’s franchise opportunity, visit

About Executive Care

Founded in 2004 and based in Hackensack, NJ, Executive Care is a full-service home health care company serving seniors, disabled and recovering individuals. The company also provides staffing in hospitals, nursing homes, and other facilities. Recently ranked #264 in Entrepreneur magazine’s Annual Franchise 500®, Executive Care continues to expand its national footprint with 22 locations in 10 states. For more information, visit