September and October are officially Oktoberfest season, so there is no better time than now to embrace the Oktoberfest events and beer at a Hofbräuhaus of America franchise. Celina Rieger Horsley, marketing consultant for Hofbräuhaus of America, shared information about the brand’s renowned events, which are rooted in hundreds of years of history. By Cindy Charette
Brian Windschitl, COO of Hofbräuhaus Buffalo, has brought his talent and passion for the hospitality industry to the Hofbräuhaus of America franchise. Windschitl has been overseeing the Buffalo, New York, location for the last two years, successfully navigating the challenges of COVID-19. By Cindy Charette
Featuring authentic German food and an undeniably festive atmosphere, Hofbräuhaus of America has grown rapidly since launching in the U.S. and franchising in 2005. Well-known for its extensive list of Hofbräu beers, the restaurant is also famous for its Bavarian cuisine, offering Weisswürste sausages, freshly baked pretzels, perfectly breaded Schnitzel, and genuine Käsespätzle – homemade German noodles with Swiss cheese. By Jessica Jones
When Crown Prince Ludwig married Princess Therese of Sachsen-Hildburghausen in October of 1810, the father of the groom spared no expense on what was later deemed the reception of the century. Serving top-of-the-line food and free-flowing beer to some 40,000 guests, the king is credited with hosting the most successful wedding in Bavarian history. By Jessica Jones
Hailing from Munich, Gastager was instrumental in bringing the world-famous brand to the U.S. He tells us why he decided to bring Bavarian culture to America and how the brand continues to expand today as its popularity grows. By Rochelle Miller
Featuring German food, lively music, a festive atmosphere – and its signature Hofbräu beer that has been brewing for more than four centuries, the Hofbräuhaus brand has been growing rapidly since becoming a franchise in America. By Rochelle Miller