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26 09, 2024

Senior Helpers of Lancaster County Achieves Prestigious CHAP Age-Friendly Care at Home Certification

Paul Zboichyk2024-09-26T21:56:54-04:00September 26th, 2024|Tags: Alzheimer's and Parkinson's, dementia, family caregivers, in-home senior care, pairing clients with compatible caregivers, personal and companion care, senior care, Senior Helpers, trained and certified caregivers|

EPHRATA, Pa. — Senior Helpers, the nation’s premier provider of in-home senior care services, is the first private duty in-home care provider in the United States to be Age-Friendly Care at Home certified by Community Health Accreditation Partners (CHAP). On August 26, 2024, locally owned Senior Helpers of Lancaster County joined the list of Senior Helpers CHAP Age-Friendly Care at Home Certified locations.

“Senior Helpers’ achievement as the pioneering Age-Friendly Care certified home care organization is truly remarkable. Their proactive approach in implementing numerous tools to enhance care for older adults, even before receiving the AFC certification, speaks volumes about their commitment to excellence,” said Teresa Harbour, COO of CHAP. “Their use of LIFE Profile to reduce the risk of hospitalizations, their Senior Gems program for dementia care, and their Centers for Excellence for staff training and competency set them up for success, so adding the Age-Friendly Care at Home Certification was a logical next step.”

Owners, Kent and Rebekah Terry stated, “It is an honor to be the first franchise in the country to attain this certification. Our decision to voluntarily pursue this certification, further demonstrates our dedication to providing a higher standard of care throughout Lancaster County.”

What is Age-Friendly Care at Home?

The first-of-its-kind certification was created to help meet the demand for high-quality care for older adults and showcases companies that use all-encompassing, person-centered care to address the unique needs of every individual. The focus is on the 4Ms (What Matters, Medication, Mentation, and Mobility), a research-backed and evidence-based approach to care. To receive the CHAP certification, Senior Helpers of Lancaster County worked to ensure that the 4Ms Framework is an integral part of operations and daily interactions with clients.

What Matters puts clients at the center of care and empowers them to be involved in goalsetting and preferences for their care.
Medication should be used in an age-friendly way that does not interfere with What Matters to the client.
Mentation focuses on preventing, identifying, treating, and managing depression and dementia.
Mobility ensures older adults move safely and maintain function so they can do What Matters to them.

CHAP provides training, certification, and accreditation for senior care providers, ensuring quality and compliance with the highest standards of care using the 4M Framework and other guidelines.

Senior Helpers Elevates Care Standards for Seniors

In addition to the CHAP certification, Senior Helpers of Lancaster County elevates its care for clients through three key programs: the proprietary LIFE Profile assessment tool, the Senior Gems® program, and the Center of Excellence training spaces.

LIFE Profile is a research-based technology tool that uses data to identify a client’s risk of being hospitalized.

The Senior Gems® program provides effective strategies for supporting and caring for loved ones from normal aging through late-stage dementia, focusing on what is precious and unique about each senior at each stage.

The Senior Helpers Center of Excellence is a training space designed to simulate a client’s home, allowing caregivers to learn and train in a real-world environment and demonstrate their ability to provide the highest quality of care in a client’s home.

Senior Helpers of Lancaster County provides in-home care for seniors to help them age in place and live quality lives. They provide personalized care, including chronic disease care, Alzheimer’s, dementia and Parkinson’s care, transportation, end-of-life care, and more.

To learn more about Senior Helpers of Lancaster County services, visit www.seniorhelpers.com/pa/lancaster-county

About Senior Helpers® and Senior Helpers of Lancaster County

Senior Helpers® is the nation’s premier provider of in-home senior services ranging from specialized care for those with diseases such as dementia, Alzheimer’s, and Parkinson’s to personal and companion care to help individuals looking for a little assistance with daily activities. Locally owned Senior Helpers of Lancaster County is proud to serve the needs of seniors and their families in the Lancaster County area. Learn more by visiting www.seniorhelpers.com/pa/lancaster-county.

About CHAP:

CHAP is an independent, nonprofit organization accrediting providers of home and community-based care. Founded in 1965, CHAP was the first to recognize the need for and value of home and community-based care standards and accreditation. As a Centers for Medicare & Medicaid Services (CMS)–approved accrediting organization, CHAP surveys organizations providing home health, hospice, and home medical equipment services to establish if Medicare Conditions of Participation and DMEPOS Quality Standard are met and recommend certification to CMS. CHAP’s purpose is to partner with organizations nationwide to advance quality in the delivery of care and services in the home and community.

3 07, 2024

Senior Helpers is First In-Home Care Company in Country to Achieve CHAP Age-Friendly Care Certification

Paul Zboichyk2024-07-03T23:08:50-04:00July 3rd, 2024|Tags: Alzheimer's and Parkinson's, dementia, family caregivers, in-home senior care, pairing clients with compatible caregivers, personal and companion care, senior care, Senior Helpers, trained and certified caregivers|

Three Senior Helpers Locations Receive Prestigious Certification

TOWSON, Md. –– Senior Helpers, the nation’s premier provider of in-home senior care services, is the first in-home care provider in the United States to be Age-Friendly Care at Home certified by Community Health Accreditation Partner (CHAP). With three locations awarded the prestigious certification, Senior Helpers is established as the top in-home care provider in the nation.

“We have always set the highest standard of care for ourselves and our clients, and we are thrilled to be recognized for that,” said Mari Baxter, COO of Senior Helpers. “Our proprietary LIFE Profile assessment tool sets us apart from others in the industry and helped position us to be the first in the country to achieve the Age-Friendly Care Certification. Our holistic person-centered care offers a better system and higher standards, enabling our clients to live the lives they want with the support of our caregivers.”

The three Senior Helpers locations that have earned the coveted Age-Friendly Care Certification for home care are Senior Helpers of Milwaukee, Senior Helpers of Charlotte, and Senior Helpers of Greater Chicagoland. More locations are expected to receive their certifications soon.

“Senior Helpers’ achievement as the pioneering Age-Friendly Care certified home care organization is truly remarkable. Their proactive approach in implementing numerous tools to enhance care for older adults, even before receiving the AFC certification, speaks volumes about their commitment to excellence,” said Teresa Harbour, COO of CHAP. “Their use of LIFE Profile to reduce the risk of hospitalizations, their Senior Gems program for dementia care, and their Centers for Excellence for staff training and competency set them up for success, so adding the Age-Friendly Care at Home Certification was a logical next step.”

What is Age-Friendly Care?

The first-of-its-kind certification was created to help meet the demand for high-quality care for older adults and showcases companies that use all-encompassing, person-centered care to address the unique needs of every individual. The focus is on the 4Ms (What Matters, Medication, Mentation, and Mobility), a research-backed and evidence-based approach to care. To receive the CHAP certification, Senior Helpers worked to ensure that the 4Ms Framework is an integral part of operations and daily interactions with clients.

What Matters puts clients at the center of care and empowers them to be involved in goal-setting and preferences for their care.
Medication should be used in an age-friendly way that does not interfere with What Matters to the client.
Mentation focuses on preventing, identifying, treating, and managing depression and dementia.
Mobility ensures older adults move safely and maintain function so they can do What Matters to them.

CHAP provides training, certification, and accreditation for senior care providers, ensuring quality and compliance with the highest standards of care using the 4M Framework and other guidelines.

Senior Helpers Elevates Care Standards for Seniors

In addition to the CHAP certification, Senior Helpers elevates its care for clients through three key programs: the proprietary LIFE Profile assessment tool, the Senior Gems® program, and the Center of Excellence training spaces.

LIFE Profile is a research-based technology tool that uses data to identify a client’s risk of being hospitalized. Using this tool, Senior Helpers locations nationwide leverage more than 20 years of data to categorize and quantify 13 key areas where seniors need their needs met to successfully age in place and live an enhanced quality of life. This also provides much-needed caregiver support and improves medical condition management.

The Senior Gems® program provides effective strategies for supporting and caring for loved ones from normal aging through late stage dementia, focusing on what is precious and unique about each senior at each stage.

The Senior Helpers Center of Excellence is a training space designed to simulate a client’s home, allowing caregivers to learn and train in a real-world environment and demonstrate their ability to provide the highest quality of care in a client’s home.

Senior Helpers provides in-home care for seniors nationwide to help them age in place and live quality lives. They provide personalized care, including chronic disease care, Alzheimer’s, dementia and Parkinson’s care, transportation, end-of-life care, and more. As a franchise system, Senior Helpers allows local owners to care for their community.

To learn more about Senior Helpers services, visit https://www.seniorhelpers.com/.

To learn more about the franchise opportunities with Senior Helpers, visit https://www.seniorhelpersfranchise.com/.

About Senior Helpers^®

Senior Helpers® is the nation’s premier provider of in-home senior services ranging from specialized care for those with diseases such as dementia, Alzheimer’s, and Parkinson’s to personal and companion care to help individuals looking for a little assistance with daily activities. Founded in 2002 with a vision to help seniors age with dignity despite age-related illnesses and mobility challenges, Senior Helpers® has hundreds of franchised and owned businesses that have cared for tens of thousands of seniors nationwide. Learn more by visiting www.seniorhelpers.com.

About CHAP:

CHAP is an independent, nonprofit organization accrediting providers of home and community-based care. Founded in 1965, CHAP was the first to recognize the need for and value of home and community-based care standards and accreditation. As a Centers for Medicare & Medicaid Services (CMS)–approved accrediting organization, CHAP surveys organizations providing home health, hospice, and home medical equipment services to establish if Medicare Conditions of Participation and DMEPOS Quality Standard are met and recommend certification to CMS. CHAP’s purpose is to partner with organizations nationwide to advance quality in the delivery of care and services in the home and community.

11 07, 2023

Town Square Sarasota Adult Daycare and Memory Care Center Wins Rising Star Award

Tatyana Stemkovski2023-07-11T15:47:51-04:00July 11th, 2023|Tags: adult day enrichment center, Alzheimer's and Parkinson's, dementia, family caregivers, senior care, Specialized Senior Care Center, Town Square Franchising, trained and certified caregivers|

Greater Sarasota Chamber of Commerce small business award recognizes the franchise’s growth, market service and promising future.

SARASOTA, Fla. — Town Square Sarasota, an adult daycare and memory care center, is the winner of the Rising Star Award, an annual award from the Greater Sarasota Chamber of Commerce recognizing best new Small Businesses. Part of a national reminiscence therapy franchise model, Town Square Sarasota opened February 2022, serving individuals with Alzheimer’s or related dementias.

The Sarasota Chamber 2023 Frank G. Berlin, Sr. Small Business Awards celebrates companies that have exceeded targets for growth and financial performance; best demonstrated an understanding of their competitors, customers, and their markets; and have the foundations in place for continued success. Awards were presented at a luncheon for 600.

“The Town Square Sarasota team is humbled to receive the Rising Star Award as the best new Small Business by the Greater Sarasota Chamber,” says Michael Finn, who along with his wife Sherri owns and operates the center. “We’re proud of the work we do daily helping individuals affected by Alzheimer’s and dementia – and their families and caregivers – and especially want to thank Center Director Jill Grinnell-Blehinger and our incredible staff for their ongoing commitment to care, kindness and love, which makes all of this work.”

He also notes that Grinnell-Blehinger was separately chosen by the Chamber as part of its leadership program. The Sarasota Chamber leadership program – whose past graduates lead companies all over the area – creates awareness of the community and its needs by examining how leadership in the historical, economic, governmental and cultural segments work together to advance Sarasota County.

“This event today is hands down a favorite event that we do every year,” says Sarasota Chamber CEO & President Heather Kasten, citing the organization’s mission of supporting businesses in a competitive market, helping them grow and creating an attractive business climate. A short video from the event can be found here.

Town Square Sarasota is a 12,000-square-foot 1950s-themed Day Care Center built for seniors affected by aging, Alzheimer’s and other dementias. The interior looks like a 50s main street with a diner, theater, city hall, park, library and more; guests move through these storefronts with the aid of highly-trained care staff, and participate in programming in each storefront, built to engage and entertain. Seniors enjoy socialization and programming while families and caregivers get a much-needed respite.

Michael and Sherri Finn are developing three additional Town Square locations, from Sarasota to Ft Myers. Nearby, Town Square University Parkway, on the border of Bradenton and Sarasota, opened in March of this year.

Other Town Square news

Town Square Sandy Springs, in Metro Atlanta, hosted an Alzheimer’s and Brain Health Conference in June as part of that month’s national designation for Alzheimer’s and Brain Awareness. That center’s owners and director and the directors and owners of other Town Square locations continue to serve as resources for media on topics ranging from memory, aging, caregiving and more. Meanwhile, Town Square corporate says, in keeping with its growth and expansion, will have several corporate announcements coming soon.

Town Square provides a safe, comforting and immersive environment where members – as Town Square day guests are called – spend the day while caretakers take a break. Members take part in a range of engaging activities facilitated by highly qualified Program Assistants. A product of the renowned George G. Glenner Centers, Town Square’s proprietary programming evokes a time when seniors were teens or young adults. Town Square also created proprietary software exclusive to its franchise owners. About franchising with Town Square: email Lori McCauley, 612-816-9300.

11 04, 2023

Adult Daycare, Memory Care Center Franchisor Town Square Continues Growth

Tatyana Stemkovski2023-04-11T10:25:46-04:00April 11th, 2023|Tags: adult day enrichment center, Alzheimer's and Parkinson's, dementia, family caregivers, senior care, Specialized Senior Care Center, Town Square Franchising, trained and certified caregivers|

PERRY HALL, Md. — SH Town Square Franchising, Inc. (Town Square), which fills a nationwide elder care market gap for adult daycare and memory care centers, continues its growth, with new locations opening, leases signed and additional franchise owners coming on board. The four-year-old organization also is expanding its leadership team with the addition of a new position, Vice President of Marketing & Business Development.

With a just-opened University Parkway (Bradenton, FL) Town Square; the lease signed for a Town Square in the Greater Charlotte area (Fort Mill, SC); and new owners of a Bergen County, NJ, Town Square ramping up, Town Square Franchising improves the momentum already established in 2022.

“We’ve been on a roll since June of 2021,” says Pete Spillum, VP of Operations for Town Square. “In addition to seven centers up and running, we have 15 other committed locations. Like families and caregivers, franchise owners are recognizing incredible national demand for quality daycare for those with dementia. We are delighted to serve more seniors while also giving caregivers a respite from 24/7 care.”

University Parkway Town Square has strong start

Spillum notes that Town Square University Parkway, on the border of Bradenton and Sarasota, opened its doors March 6. More than 450 people attended the Open House to see the innovative adult day facility offering activities and enabling reminiscence and socialization. Town Square University Parkway franchise owners John and Catherine McDermott have plans to open two more Town Square centers in the coming years to serve the Manatee County area, north of this first location.

Geriatric psychiatry expertise drives Town Square near Charlotte

Likewise, franchisees Kelli and Rob Gagne recently signed a lease for their Fort Mill, SC, Town Square, due to open in early 2024, serving the Charlotte, NC, area. Kelli is a psychiatric mental-health nurse practitioner with her own geriatric psychiatry practice and Rob served in the U.S. Navy before a long career as a director of facilities overseeing the campus of a state university, so they are well-suited to provide senior care in an area that lacks adequate adult day care and memory care facilities. They too plan to open additional locations in the Charlotte market.

Town Square aligns with existing businesses

Some of the latest Town Square owners have just completed New Owner Training and will be opening in Bergen County, NJ, in 2024. Owners Mike Tucci and Stacey Lopis and business partner John Lopis are excited that Town Square will offer families affordable and engaging memory care, as well as rewarding and consistent work for their caregiving staff, including opportunities for career advancement.

Growth drives leadership team expansion

As its first Vice President of Marketing & Business Development, Sarasota-based Lori McCauley brings 25 years sales & operations experience, with a decade in healthcare and 15 years in franchise development.

“I know from experience there is nothing quite like Town Square in the healthcare marketplace,” McCauley says. “The brand is exciting plus the team is passionate, and our centers, as we call them, benefit not only the member, but also caregivers who need respite support. Our goal when we partner with franchise owners is for Town Square to be the ‘Center of Excellence’ in adult day dementia care. From every activity to the centers’ décor, we’ve built it with strategic, meaningful purpose.”

About Town Square^®

Town Square provides a safe, comforting and immersive environment where members – as guests are called – spend the day while caretakers are at work or taking a break. Members take part in a range of engaging activities facilitated by highly qualified Program Assistants. Town Square is the first adult day center model grounded in reminiscence therapy, specifically for individuals with Alzheimer’s or related dementias. A product of the George G. Glenner Centers, Town Square’s proprietary programming evokes a time when seniors were teens or young adults. Town Square also has proprietary software exclusive to franchise owners. About franchising with Town Square: email Lori McCauley, 612-816-9300.

Town Square locations now open include Sarasota, FL (in addition to University Parkway); Perry Hall, MD; Jersey Shore (Brunswick), NJ; Princeton, NJ; Sandy Springs, GA; and (NW) Austin, TX. As the population shifts, the 50s and 60s theme of Town Square facilities will roll through subsequent decades.

9 02, 2023

Best Life Brands Ends 2022 Surpassing 550 Open Locations and Earning Several Awards

Tatyana Stemkovski2023-02-09T09:29:26-05:00February 9th, 2023|Tags: Boost Home Healthcare, estate sale franchise, family caregivers, in-home senior care, personal and companion care, senior care, Senior placement|

Multi-brand portfolio continues to expand services to support people to live their best life.

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”), a franchised organization that includes Blue Moon Estate Sales, CarePatrol, ComForCare, At Your Side Home Care and Boost Home Healthcare, ended 2022 with multiple awards and 96 franchise agreements awarded across all brands.

“2022 has been a year of tremendous growth across all of our brands,” said J.J. Sorrenti, CEO of Best Life Brands. “With the first baby boomers starting to turn 80 years old in 2025, we have yet to see the full magnitude of the demand for senior care services. This equally presents both challenges and opportunities for the sector that we as an organization are committed to addressing by continuing to add more locations and providing support to franchisees so they can grow their teams and their businesses.”

Highlights across the Best Life Brands network in 2022 include:

Best Life Brands:

Surpassed 550 open locations across all brands in the U.S. and Canada;
VetFran discount has increased from 15% to 20% for all brands to further support military franchisees both present and future;
Senior Vice President of Marketing Jennifer LoBianco recognized in Entrepreneur’s Top 50 Franchise CMO Gamechangers list and named chief marketing officer;
David Tarr named vice president of franchise development

ComForCare/AtYourSide Home Care:

Signed 29 new franchise agreements;
Named a Certified 2022 Great Place to Work in the United States and Canada;
Ranked 74th by Fortune Magazine as a 2022 Great Place to Work for Millenials;
Ranked 311th on Entrepreneur Magazine‘s 43rd annual Franchise 500 list;
Recognized as Number Two in At Home Care on Fortune and Great Place to Work® 2022 Best Workplaces in Aging Services™
Certified 2022 Great Place to Work for Inclusion in Canada;
Recognized in Franchise Dictionary Magazine’s Top 100 Game Changers for 2022

CarePatrol:

Signed 25 new franchise agreements;
Year-over-year growth revenues increased 32% and year-over-year move-ins increased 19%;
Implemented a brand refresh, updating its website and more;
Launched a new podcast, “My Care Advisors”; more than 11,000 episodes downloaded;
CarePatrol Co-Founder and President Becky Bongiovanni recognized as one of Franchise Dictionary Magazine’s 50 Women of Wonder 2022;
Named as one of the 200 best franchise opportunities by Franchise Business Review

Blue Moon Estate Sales:

Surpassed 100 open locations;
Signed 36 new franchise agreements;
Won the Franchise Times Zor Award as the Top Brand to Buy;
Ranked for the first time in the Entrepreneur Magazine‘s annual Franchise 500 list at #491;
Recognized in Franchise Dictionary Magazine’s Top 100 Game Changers for 2022;
Ranked 100th on Entrepreneur Magazine‘s worldwide Fastest-Growing Franchises list

Boost Home Healthcare:

Opened the brand’s first franchise location in Culver City, CA;
Signed six new franchise agreements;
Launched the new Boost website;
Named Jackie Lleverino as brand president

To learn more about ComForCare, visit www.comforcare.com/.

To learn more about CarePatrol, visit www.carepatrol.com/.

To learn more about Blue Moon Estate Sales, visit www.bluemoonestatesales.com/.

To learn more about Boost Home Healthcare, visit https://www.boosthomehealth.com.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 550 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

17 01, 2023

Senior Helpers Named to Entrepreneur’s 2023 Franchise 500 List for 12th Consecutive Year

Tatyana Stemkovski2023-01-17T10:09:39-05:00January 17th, 2023|Tags: Alzheimer's and Parkinson's, dementia, family caregivers, in-home senior care, pairing clients with compatible caregivers, personal and companion care, senior care, Senior Helpers, trained and certified caregivers|

Leading In-Home Senior Care Provider Jumps 23 Spots on Coveted, Annual Listing.

BALTIMORE — Senior Helpers^®, one of the nation’s premier providers of in-home senior care, has been named to Entrepreneur‘s Franchise 500 list, the world’s most comprehensive franchise ranking, for the twelfth consecutive year. The company jumped 23 spots from #195 in 2022 to earn #172 in this year’s ranking, which recognizes exceptional franchise brands for their outstanding performance in areas such as unit growth, financial strength and stability, and brand power. Of the 500 companies listed in the 2023 list, Senior Helpers was named among the top-ranked national homecare providers. The country’s aging population combined with an increasing preference for aging in place will continue to drive demand for safe, quality in-home health care for seniors.

“Being recognized as a top franchise for the twelfth year in a row by Entrepreneur is a testament to the collective, unwavering success of our franchisees and the services they provide,” said Rob Cantrell, executive vice president of franchise development at Senior Helpers. “This honor also reflects the strong collaboration between our franchise owners and our team at headquarters to continue providing high-quality care to each and every client we serve as the in-home senior care industry evolves.”

With a vision to be the leading home care company in each community it serves, Senior Helpers caregivers are trained to offer the highest level of care possible based on the company’s Senior Gems^® Alzheimer’s and dementia care program, which was developed in conjunction with nationally recognized dementia care expert Teepa Snow, Positive Approach, LLC. Additionally, Senior Helpers utilizes a data-driven assessment tool, LIFE Profile, to capture and evaluate micro social determinants of health that affect senior health and well-being. This proprietary tool provides a holistic view of the risks and factors that influence an individual’s ability to age in place, allowing Senior Helpers to provide the highest caliber of personalized in-home senior care across all of its franchise locations.

“The past year underscores the extraordinary opportunities that the franchise industry presents for entrepreneurs of all levels,” says Jason Feifer, Entrepreneur editor-in-chief. “The companies named to our 44^th annual Franchise 500 list represent some of the most innovative, creative, and trusted brands across many industries and highlight what it takes to build the kind of momentum that drives long-lasting success.”

To see the full list of the Franchise 500, click here. Results are published in the publication’s January/February 2023 issue.

Senior Helpers Franchise is a top low-cost franchise, with a franchise fee of $55,000 and total investment between $125,800 – $169,800. For more information on the Senior Helpers franchise opportunity, visit https://www.seniorhelpersfranchise.com/.

About Senior Helpers^®
Senior Helpers^® is one of the nation’s premier providers of in-home senior services ranging from specialized care for those with diseases, such as dementia, Alzheimer’s and Parkinson’s, to personal and companion care to help individuals looking for a little assistance with daily activities. Founded in 2002 with a vision to help seniors age with dignity despite age-related illnesses and mobility challenges, Senior Helpers has hundreds of franchised and owned businesses that have cared for tens of thousands of seniors.

Senior Helpers was the first and remains the only national in-home care provider to be certified as a Great Place to Work. The company has been named by Fortune Magazine as one of the best places to work in the aging services category and one of the best places to work in the state of New York. Senior Helpers is named to the Entrepreneur 2020 Top Low-Cost Franchises list as well as one of Entrepreneur’s Top 500 Franchise Companies. Moreover, the company is an approved partner in the Military Spouse Employment Partnership. Senior Helpers is also an active member of the Healthcare Leadership Council — an exclusive alliance of leading healthcare companies from all health sectors committed to advancing the American healthcare system. Learn more by visiting http://www.seniorhelpers.com.

11 01, 2023

Jennifer LoBianco Named Chief Marketing Officer for Best Life Brands

Tatyana Stemkovski2023-01-11T10:07:38-05:00January 11th, 2023|Tags: Boost Home Healthcare, estate sale franchise, family caregivers, in-home senior care, personal and companion care, senior care, Senior placement|

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”) today announced Jennifer LoBianco as chief marketing officer.

“Jennifer has been outstanding as our senior vice president of marketing with her ability to juggle the direction and strategy of four brands. She has contributed massively to everything we have done since she joined our business in 2021,” said J.J. Sorrenti, CEO of Best Life Brands. “As our new CMO, she has huge potential to positively impact our growth, as well as play an important role interacting with our franchisees and with our executive leadership team.”

Prior to joining Best Life Brands in 2021 as senior vice president of marketing, LoBianco served in several executive roles, including chief marketing officer for Huntington Learning Center, a national education franchise, where she directed brand, franchise development and franchisee marketing programs. Before that, she was the chief marketing officer for American Financial Resources and VP client strategy for a franchise focused marketing firm.

“I recognize and deeply value the importance of Best Life Brand’s mission to serve seniors and their families on the continuum of care,” LoBianco said. “I look forward to creating new opportunities to expand our offerings, increase demand for our services, attract more franchisees and engage customers.”

To learn more about Best Life Brands, visit https://www.bestlifebrands.com/.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

15 12, 2022

Latest Innovative ‘Town Square’ Adult Daycare, Memory Care Center Opens

Tatyana Stemkovski2022-12-15T10:29:59-05:00December 15th, 2022|Tags: adult day enrichment center, Alzheimer's and Parkinson's, dementia, family caregivers, senior care, Specialized Senior Care Center, Town Square Franchising, trained and certified caregivers|

Sixth in the franchise and first in Atlanta, Town Square Sandy Springs offers support that may delay progression of Alzheimer’s, other dementias.

ATLANTA — Town Square^® Sandy Springs, an innovative adult day center for those in need of memory or cognitive care, is now open. The first of its kind in Atlanta and the sixth in the U.S., the facility offers experiential adult day enrichment.

“Our person-centered, strengths-based approach to healthy aging supports interventions that reduce risk for disease, may delay dementia progression and postpone the need for long-term care,” says Town Square Sandy Springs Director Mary Caldwell, an experienced and credentialed gerontologist. “We are committed to serving our members, but also any person impacted by Alzheimer’s or dementia by providing free care consultation, care planning, care partner support groups and education.”

Town Square provides a safe, comforting and immersive environment where members spend the day while caretakers are at work, running errands or taking a break from daily routines. Members – as Town Square day guests are called – take part in a range of engaging activities facilitated by highly qualified Program Assistants (with an 8-to-1 caregiver/participant ratio) who leverage therapeutic reminiscing techniques to spark memories and stimulate the mind.

“The impetus for Town Square was to be part of the innovation of the adult day space,” says Kellen Stennett, owner of Town Square Sandy Springs. “We saw a huge need to elevate the level of dignity and compassion of people who need cognitive or memory care. I’m proud of the impact we’re making in the north Atlanta community.”

The 12,000-sq. ft., state-of-the-art facility (8601 Dunwoody Place, Suite 130, just off GA 400 Exit 6) resembles a mid-century American town, with 13 stylized activity rooms representing popular storefronts that existed during that era: a 1950’s diner; Starlite Theater; a music room called Spinners; Health Club with themed exercise; a vintage 1964 Ford Thunderbird; as well as a library; working hair and nail salon; craft room; recreation room, among others.

“There is an incredible demand in Atlanta and around the country for quality daycare and resource centers for those with dementia,” says Pete Spillum, VP of Operations and Franchising for Town Square. “We are delighted to serve seniors while also giving caregivers a respite from 24/7 care.”

In addition to daytime programming (Monday-Friday, 8:00 a.m. to 5:00 p.m.), Town Square is available for rent, evenings and weekends, for corporate meetings, birthday and anniversary parties, and group visits from senior living facilities.

Spillum notes that the seventh Town Square will open in Bradenton, FL later this year. In addition to Atlanta (Sandy Springs), other Town Square locations include Sarasota, FL; Perry Hall, MD; Jersey Shore (Brunswick), NJ; Princeton, NJ; and (NW) Austin, TX. Four additional locations are in-process to open in 2023: two additional New Jersey locations, one in North Carolina and one in Las Vegas. As the population shifts, the 50’s and 60’s theme of Town Square facilities will roll through subsequent decades.

About Town Square^®

Town Square is the first adult day center model grounded in reminiscence therapy, specifically for individuals with Alzheimer’s or related dementias. A product of the renowned George G. Glenner Centers, its proprietary programming evokes a time when seniors were teens or young adults. Reminiscence therapy has been shown to improve mood, communication and sleep quality, while also reducing anxiety, depression and agitation in those with dementia. Prompts such as movies, music, images, games and other vintage props stimulate long-term memories.

More information: (404) 595-2034, email Mary Caldwell, Center Director, at mcaldwell@townsquare.net. Find us on Facebook, Instagram or on the Website. Franchise info.

22 11, 2022

David Tarr Named Vice President of Franchise Development for Best Life Brands

Tatyana Stemkovski2022-11-22T13:56:30-05:00November 22nd, 2022|Tags: Boost Home Healthcare, estate sale franchise, family caregivers, in-home senior care, personal and companion care, senior care, Senior placement|

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”) today announced the addition of David Tarr as vice president of franchise development. Tarr will lead the Best Life Brands franchise sales team to help accelerate the growth of the company’s senior care brands, as well as future acquisitions.

“David comes to us with an extensive background in sales and franchising,” said J.J. Sorrenti, CEO of Best Life Brands. “With his sales planning and leadership and our desire to continue to grow our portfolio of brands, it’s an ideal fit to help us advance the momentum the company has built.”

Prior to joining Best Life Brands, Tarr served in several executive roles, including vice president of franchise development and expansion for Liberty Tax Service, where he facilitated the growth from 700 locations to 4,400 locations throughout the U.S. More recently, he was the brand manager for St. Gregory Development Group, LLC and director of franchise development for REP’M Group, a full-service franchise development firm, where he oversaw the growth of Lime Painting from five locations to 70 throughout the US.

“I have a deep appreciation for Best Life Brand’s mission to serve seniors and their families on the continuum of care and look forward to growing the portfolio,” said Tarr. “Joining a multi-brand franchise company that continues to evolve is exciting. I look forward to helping recruit, select and qualify even more new franchisees across all our brands, while working with the Best Life Brands team and our existing franchisees to ensure we are delivering our senior care solutions to as many clients as possible.”

To learn more about Best Life Brands, visit www.bestlifebrands.com.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

7 11, 2022

Best Life Brands Senior Vice President of Marketing Jennifer LoBianco Recognized in Entrepreneur’s Top 50 Franchise CMO Gamechangers List

Tatyana Stemkovski2022-11-07T23:16:36-05:00November 7th, 2022|Tags: Boost Home Healthcare, estate sale franchise, family caregivers, in-home senior care, personal and companion care, senior care, Senior placement|

TROY, Mich. — Best Life Brands Senior Vice President of Marketing Jennifer LoBianco has been designated on Entrepreneur magazine’s Top 50 Franchise CMO Gamechangers list. The recognition comes at a time when the company is seeing record growth and interest from franchise prospects.

“It’s an honor to be named an influential marketer in franchising among so many inspiring CMOs,” said Jennifer LoBianco, senior vice president of marketing for Best Life Brands. “Overseeing marketing at Best Life Brands puts me in the unique position of helping multiple brands reach customers in need of services during a critical time in their senior care continuum. Through marketing programs and resources, our goal is to build the most effective tools to educate potential clients, their families, referral partners and support our franchisees.”

Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada.

“Jennifer is an incredible asset to Best Life Brands with her deep marketing expertise and ability to juggle the direction and strategy of four brands,” says J.J. Sorrenti, CEO of Best Life Brands. “She has brought innovative programs to the table that have been powerful marketing tools for franchisees and have positioned Best Life Brands as a leader in the senior care space.”

The 50 Franchise CMO Gamechangers list is a celebration of top marketing executives who meet (and exceed) unique challenges every day. Recipients were nominated by their peers in the industry.

To see the full list, visit https://www.entrepreneur.com/marketing/50-franchise-cmos-who-are-changing-the-game/437053

To learn more about Best Life Brands, visit https://www.bestlifebrands.com/.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.