Senior placement

9 02, 2023

Best Life Brands Ends 2022 Surpassing 550 Open Locations and Earning Several Awards

2023-02-09T09:29:26-05:00February 9th, 2023|Tags: , , , , , , |

Multi-brand portfolio continues to expand services to support people to live their best life.

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”), a franchised organization that includes Blue Moon Estate Sales, CarePatrol, ComForCare, At Your Side Home Care and Boost Home Healthcare, ended 2022 with multiple awards and 96 franchise agreements awarded across all brands.

“2022 has been a year of tremendous growth across all of our brands,” said J.J. Sorrenti, CEO of Best Life Brands. “With the first baby boomers starting to turn 80 years old in 2025, we have yet to see the full magnitude of the demand for senior care services. This equally presents both challenges and opportunities for the sector that we as an organization are committed to addressing by continuing to add more locations and providing support to franchisees so they can grow their teams and their businesses.”

Highlights across the Best Life Brands network in 2022 include:

Best Life Brands:

  • Surpassed 550 open locations across all brands in the U.S. and Canada;
  • VetFran discount has increased from 15% to 20% for all brands to further support military franchisees both present and future;
  • Senior Vice President of Marketing Jennifer LoBianco recognized in Entrepreneur’s Top 50 Franchise CMO Gamechangers list and named chief marketing officer;
  • David Tarr named vice president of franchise development

ComForCare/AtYourSide Home Care:

  • Signed 29 new franchise agreements;
  • Named a Certified 2022 Great Place to Work in the United States and Canada;
  • Ranked 74th by Fortune Magazine as a 2022 Great Place to Work for Millenials;
  • Ranked 311th on Entrepreneur Magazine‘s 43rd annual Franchise 500 list;
  • Recognized as Number Two in At Home Care on Fortune and Great Place to Work® 2022 Best Workplaces in Aging Services™
  • Certified 2022 Great Place to Work for Inclusion in Canada;
  • Recognized in Franchise Dictionary Magazine’s Top 100 Game Changers for 2022

CarePatrol:

  • Signed 25 new franchise agreements;
  • Year-over-year growth revenues increased 32% and year-over-year move-ins increased 19%;
  • Implemented a brand refresh, updating its website and more;
  • Launched a new podcast, “My Care Advisors”; more than 11,000 episodes downloaded;
  • CarePatrol Co-Founder and President Becky Bongiovanni recognized as one of Franchise Dictionary Magazine’s 50 Women of Wonder 2022;
  • Named as one of the 200 best franchise opportunities by Franchise Business Review

Blue Moon Estate Sales:

  • Surpassed 100 open locations;
  • Signed 36 new franchise agreements;
  • Won the Franchise Times Zor Award as the Top Brand to Buy;
  • Ranked for the first time in the Entrepreneur Magazine‘s annual Franchise 500 list at #491;
  • Recognized in Franchise Dictionary Magazine’s Top 100 Game Changers for 2022;
  • Ranked 100th on Entrepreneur Magazine‘s worldwide Fastest-Growing Franchises list

Boost Home Healthcare:

  • Opened the brand’s first franchise location in Culver City, CA;
  • Signed six new franchise agreements;
  • Launched the new Boost website;
  • Named Jackie Lleverino as brand president

To learn more about ComForCare, visit www.comforcare.com/.

To learn more about CarePatrol, visit www.carepatrol.com/.

To learn more about Blue Moon Estate Sales, visit www.bluemoonestatesales.com/.

To learn more about Boost Home Healthcare, visit https://www.boosthomehealth.com.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 550 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

11 01, 2023

Jennifer LoBianco Named Chief Marketing Officer for Best Life Brands

2023-01-11T10:07:38-05:00January 11th, 2023|Tags: , , , , , , |

TROY, Mich.Best Life Brands, LLC (“Best Life Brands”) today announced Jennifer LoBianco as chief marketing officer.

“Jennifer has been outstanding as our senior vice president of marketing with her ability to juggle the direction and strategy of four brands. She has contributed massively to everything we have done since she joined our business in 2021,” said J.J. Sorrenti, CEO of Best Life Brands. “As our new CMO, she has huge potential to positively impact our growth, as well as play an important role interacting with our franchisees and with our executive leadership team.”

Prior to joining Best Life Brands in 2021 as senior vice president of marketing, LoBianco served in several executive roles, including chief marketing officer for Huntington Learning Center, a national education franchise, where she directed brand, franchise development and franchisee marketing programs. Before that, she was the chief marketing officer for American Financial Resources and VP client strategy for a franchise focused marketing firm.

“I recognize and deeply value the importance of Best Life Brand’s mission to serve seniors and their families on the continuum of care,” LoBianco said. “I look forward to creating new opportunities to expand our offerings, increase demand for our services, attract more franchisees and engage customers.”

To learn more about Best Life Brands, visit https://www.bestlifebrands.com/.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care;  CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

22 11, 2022

David Tarr Named Vice President of Franchise Development for Best Life Brands

2022-11-22T13:56:30-05:00November 22nd, 2022|Tags: , , , , , , |

TROY, Mich.Best Life Brands, LLC (“Best Life Brands”) today announced the addition of David Tarr as vice president of franchise development. Tarr will lead the Best Life Brands franchise sales team to help accelerate the growth of the company’s senior care brands, as well as future acquisitions.

“David comes to us with an extensive background in sales and franchising,” said J.J. Sorrenti, CEO of Best Life Brands. “With his sales planning and leadership and our desire to continue to grow our portfolio of brands, it’s an ideal fit to help us advance the momentum the company has built.”

Prior to joining Best Life Brands, Tarr served in several executive roles, including vice president of franchise development and expansion for Liberty Tax Service, where he facilitated the growth from 700 locations to 4,400 locations throughout the U.S. More recently, he was the brand manager for St. Gregory Development Group, LLC and director of franchise development for REP’M Group, a full-service franchise development firm, where he oversaw the growth of Lime Painting from five locations to 70 throughout the US.

“I have a deep appreciation for Best Life Brand’s mission to serve seniors and their families on the continuum of care and look forward to growing the portfolio,” said Tarr. “Joining a multi-brand franchise company that continues to evolve is exciting. I look forward to helping recruit, select and qualify even more new franchisees across all our brands, while working with the Best Life Brands team and our existing franchisees to ensure we are delivering our senior care solutions to as many clients as possible.”

To learn more about Best Life Brands, visit www.bestlifebrands.com.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

7 11, 2022

Best Life Brands Senior Vice President of Marketing Jennifer LoBianco Recognized in Entrepreneur’s Top 50 Franchise CMO Gamechangers List

2022-11-07T23:16:36-05:00November 7th, 2022|Tags: , , , , , , |

TROY, Mich. — Best Life Brands Senior Vice President of Marketing Jennifer LoBianco has been designated on Entrepreneur magazine’s Top 50 Franchise CMO Gamechangers list. The recognition comes at a time when the company is seeing record growth and interest from franchise prospects.

“It’s an honor to be named an influential marketer in franchising among so many inspiring CMOs,” said Jennifer LoBianco, senior vice president of marketing for Best Life Brands. “Overseeing marketing at Best Life Brands puts me in the unique position of helping multiple brands reach customers in need of services during a critical time in their senior care continuum. Through marketing programs and resources, our goal is to build the most effective tools to educate potential clients, their families, referral partners and support our franchisees.”

Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada.

“Jennifer is an incredible asset to Best Life Brands with her deep marketing expertise and ability to juggle the direction and strategy of four brands,” says J.J. Sorrenti, CEO of Best Life Brands. “She has brought innovative programs to the table that have been powerful marketing tools for franchisees and have positioned Best Life Brands as a leader in the senior care space.”

The 50 Franchise CMO Gamechangers list is a celebration of top marketing executives who meet (and exceed) unique challenges every day. Recipients were nominated by their peers in the industry.

To see the full list, visit https://www.entrepreneur.com/marketing/50-franchise-cmos-who-are-changing-the-game/437053

To learn more about Best Life Brands, visit https://www.bestlifebrands.com/.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

27 07, 2022

Best Life Brands Marks the First Half of 2022 with Double-Digit Territory Expansion and Several Awards

2022-07-27T16:59:51-04:00July 27th, 2022|Tags: , , , , , , |

Multi-brand portfolio continues to expand services to support people in wellness and well-being

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”), a franchised organization that includes Blue Moon Estate Sales, CarePatrol, ComForCare, At Your Side Home Care and Boost Home Healthcare, ended the first half of 2022 with multiple awards and 48 additional franchise agreements awarded across all brands.

“Everyone under the Best Life Brands umbrella has exceeded our expectations in the first half of 2022,” said J.J. Sorrenti, CEO of Best Life Brands. “Our growth during the first half of this year continues to underscore the needs of a quickly growing senior population in the U.S. and Canada. Best Life Brands is reaching its goal to become a fully comprehensive senior care organization dedicated to helping our aging population along the continuum of care. I am thrilled to see that the work our team and franchisees are doing is helping more clients and customers engage in our senior care solutions.”

Highlights across the Best Life Brands network from January to June 2022 include:

Best Life Brands:

  • Surpassed 500 open locations across all brands in the U.S. and Canada;
  • VetFran discount has increased from 15% to 20% for all brands to further support military franchisees both present and future;

ComForCare/AtYourSide Home Care:

  • Signed 13 new franchise agreements in existing markets;
  • Ranked 74th by Fortune Magazine as a 2022 Great Place to Work for Millenials;
  • Ranked 311th on Entrepreneur Magazine‘s annual Franchise 500 list;

CarePatrol:

  • Signed 11 new franchise agreements in existing markets;
  • Launched a new podcast, “My Care Advisors”;
  • Implemented a brand refresh, replacing the logo, creating a new franchisee starter kit, updating its website and more;
  • Named as one of the 200 best franchise opportunities by Franchise Business Review;

Blue Moon Estate Sales:

  • Won the Franchise Times Zor Award as the Top Brand to Buy;
  • Signed 21 new franchise agreements, entering the Columbus, OH, Lansing, MI, Napa Valley, and South Florida markets;
  • Ranked for the first time in the Entrepreneur Magazine‘s annual Franchise 500 list at #491;
  • Ranked 100th on Entrepreneur Magazine‘s worldwide Fastest-Growing Franchises list;

Boost Home Healthcare:

  • Opened the brand’s first franchise location in Culver City, California;
  • Signed three new franchise agreements, entering the Harlingen, TX and Austin, TX markets;
  • Launched the new Boost website;

Media coverage for the brands appeared in Home Care Magazine, Senior Outlook Today, Home Health Care News, AARP, Generation Bold Radio, and more.

For the second half of 2022, Best Life Brands plans to continue its growth by entering the Northern and Southern California, South Florida, North New Jersey and Chicago markets across all brands.

To learn more about ComForCare, visit www.comforcare.com/.

To learn more about CarePatrol, visit www.carepatrol.com/.

To learn more about Blue Moon Estate Sales, visit www.bluemoonestatesales.com/.

To learn more about Boost Home Healthcare, visit https://www.boosthomehealth.com.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

12 05, 2022

Best Life Brands Achieves Milestone Of 500 Locations Open Across the U.S. and Canada

2022-05-12T10:45:03-04:00May 12th, 2022|Tags: , , , , , , |

Multi-brand franchised healthcare organization continues expanding its services to assist the senior population

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”), a multi-brand franchised organization that includes Blue Moon Estate Sales, CarePatrol, ComForCare, At Your Side Home Care, and Boost Home Healthcare has achieved 500 franchise locations across all brands in the US and Canada. The milestone underscores the company’s position as the premier organization serving people along the continuum of care.

“The tireless work our franchisees and their teams do continues to advance our brands’ growth,” said J.J. Sorrenti, CEO of Best Life Brands. “With our collective organization reaching 500 locations in the U.S. and Canada, senior care services have proven to be essential as this population grows and their needs diversify. We plan to continue growing our network supporting our mission to help more and more clients live their best life possible.”

Highlights of 2022 thus far include:

Blue Moon Estate Sales:

  • Won the Franchise Times Zor Award as the Top Brand to Buy;
  • Ranked 491st on Entrepreneur Magazine‘s annual Franchise 500 list;
  • Ranked 100th on Entrepreneur Magazine‘s worldwide Fastest Growing Franchises list;

CarePatrol:

  • Implemented the brands’ very first brand refresh;
  • Named as one of the 200 best franchise opportunities by Franchise Business Review;

ComForCare/AtYourSide Home Care:

  • Ranked 311th on Entrepreneur Magazine‘s annual Franchise 500 list;

Best Life Brands plans to add more franchise locations to each brand’s roster, along with future franchise-based acquisitions to round out the senior care franchise portfolio.

To learn more about ComForCare franchising, visit www.comforcare.com/franchising.

To learn more about CarePatrol franchising, visit www.carepatrol.com/franchising.

To learn more about Blue Moon Estate Sales franchising, visit www.bluemoonestatesales.com/franchising.

To learn more about Boost Home Healthcare, visit https://www.boosthomehealth.com.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 500 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

18 01, 2022

Best Life Brands Marks 2021 With an Acquisition, 100+ Territory Expansion, and Multiple Awards

2022-01-18T14:00:28-05:00January 18th, 2022|Tags: , , , , , , |

Multi-brand franchised healthcare organization continues expanding its services to assist the senior population.

TROY, Mich. — Best Life Brands, LLC (“Best Life Brands”), a multi-brand franchised organization that includes Blue Moon Estate Sales, CarePatrol, ComForCare, At Your Side Home Care, and Boost Home Healthcare ended the year with 112 franchise agreements awarded across all brands, the acquisition of a home health company, and multiple national awards.

“The amazing work our caregivers and franchisees do every day continues to outperform our expectations and propel our organization forward year after year,” said J.J. Sorrenti, CEO of Best Life Brands. “Our growth during 2021 underscores the growing needs of the senior population, but also the value we bring as a multi-brand service organization with franchisees all across the US and Canada. We will continue investing in our people and our brands while pursuing new ways to expand and enhance our senior care capabilities.”

Highlights across the Best Life Brands network during 2021 include:

ComForCare/AtYourSide Home Care:

CarePatrol:

  • Awarded 27 new franchise agreements;
  • Ranked 498 on Entrepreneur Magazine‘s annual Franchise 500 list;
  • Ranked on Franchise Business Review‘s Top 200 Franchises of 2021 list;
  • Systemwide revenue growth of nearly 50%;

Blue Moon Estate Sales:

  • Awarded 43 new franchise agreements;
  • Recognized in Franchise Dictionary Magazine‘s Top 100 Game Changers list;
  • Systemwide revenue growth of more than 100%;

Boost Home Healthcare:

  • Acquired by Best Life Brands in August;
  • Appointed William Porrok as Brand President;
  • Awarded three new franchise agreements for the first locations in the US;

Media coverage for the brands appeared in Home Health Care News, McKnight’s Senior Living, Next Avenue, Martha Stewart Living, Global Franchise and more.

During 2022, Best Life Brands plans to add more franchise locations to each brand’s roster, along with future franchise-based acquisitions to round out the senior care franchise portfolio.

About Best Life Brands, LLC

Based in Troy, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior care solutions organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and Boost Home Healthcare, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 400 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

To learn more about ComForCare franchising, visit www.comforcare.com/franchising.

To learn more about CarePatrol franchising, visit www.carepatrol.com/franchising.

To learn more about Blue Moon Estate Sales franchising, visit www.bluemoonestatesales.com/franchising.

To learn more about Boost Home Healthcare, visit https://www.boosthomehealth.com.

12 08, 2021

Best Life Brands Announces Boost Home Healthcare

2021-08-12T15:11:25-04:00August 12th, 2021|Tags: , , , , , , |

Home health company to begin franchising immediately.

BLOOMFIELD HILLS, Mich. — Best Life Brands, LLC (“Best Life Brands”), a family of companies focused on the well-being of clients along the continuum of senior care, announced today the name of their newest franchise in the portfolio, Boost Home Healthcare. Boost is a home health company which provides superior in-home nursing, therapy, and home care services. Franchising will begin immediately.

“Boost Home Healthcare is the next step in our vision to have a comprehensive portfolio of brands that serve older adults in a more effective and holistic way,” said J.J. Sorrenti, CEO of Best Life Brands. “A home health company complements our other brands and allows us to offer skilled nursing and occupational and speech therapy. The pandemic has amplified the value of in-home health care, and we are looking forward to expanding this brand nationwide.”

Boost Home Healthcare is dedicated to offering compassionate in-home health care by skilled professionals who respect their patients, address their needs, and work closely with their doctors to promote their physical and emotional well-being. From administering medication to monitoring serious illnesses, Boost Home Healthcare can tailor its services to fit any patient’s specific needs.

Bill Porrock, RN, BS, MHA, brings 25+ years of home health industry experience and will serve as brand president of Boost Home Healthcare within the Best Life Brands organization.

To learn more about Boost Home Healthcare, visit www.boosthomehealth.com.

About Best Life Brands, LLC

Based in Bloomfield Hills, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior placement organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S.; and Boost Home Healthcare,  a home health company which provides superior in-home nursing, therapy, and home care services, which together include more than 400 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

12 07, 2021

Best Life Brands Continues Record Franchise Development Growth in First Half of 2021

2021-07-12T11:15:55-04:00July 12th, 2021|Tags: , , , , , |

Signs 47 new franchise agreements across all brands.

BLOOMFIELD HILLS, Mich. — Best Life Brands, LLC (“Best Life Brands”), a family of companies focused on the well-being of clients along the continuum of senior care, awarded 47 new franchise agreements across all brands in the first half of 2021, continuing to build on record-breaking numbers from 2020. The impressive franchise development underscores the continued and growing needs of seniors.

“Senior care services have proven to be essential as the senior population grows and their needs diversify,” said J.J. Sorrenti, CEO of Best Life Brands. “We are close to doubling the number of franchise agreements we did in 2020, and we are only halfway through 2021. Our franchise owners, caregivers and home office team have worked tirelessly to bring the best care and service to our clients as the demand for our services accelerates.”

Highlights of 2021 thus far include:

  • Best Life Brands acquired a new company in the home health space with plans to begin franchising immediately;
  • Marketing and franchising veteran Jennifer LoBianco announced as the Senior Vice President of Marketing of Best Life Brands;
  • ComForCare and At Your Side, premier franchised providers of home care, signed 14  franchise agreements;
  • CarePatrol, the nation’s largest franchised senior placement organization, signed nine franchise agreements;
  • Blue Moon Estate Sales, the leading estate sale franchise in the U.S., signed 24 franchise agreements; a total of 54 locations now open and operating;
  • Blue Moon Estate Sales entered the New Jersey, Florida, Michigan, Illinois, Indiana and Nevada markets for the first time;
  • Inclusion of ComForCare and CarePatrol in the 2021 Entrepreneur’s Franchise 500, ComForCare and At Your Side Home Care certified as a Great Place to Work®, and CarePatrol named a 2021 Top Franchise by Franchise Business Review;
  • A conversion manager was hired for Blue Moon to help small estate sale business owners learn about the benefits of joining the franchise;
  • Media coverage for the brand appeared in Home Healthcare News, HomeCare Magazine, Next Avenue, FranchiseTimes, McKnight’s Senior Living, Realtor and more.

Best Life Brands plans to continue adding more franchise locations to each brand’s roster in the second half of 2021, as well as future franchise-based acquisitions to round out the senior care franchise portfolio.

To learn more about ComForCare franchising, visit www.comforcare.com/franchising.

To learn more about CarePatrol franchising, visit www.carepatro.com/franchising.

To learn more about Blue Moon Estate Sales franchising, visit www.bluemoonestatesales.com/franchising.

About Best Life Brands, LLC

Based in Bloomfield Hills, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior placement organization; and Blue Moon Estate Sales, the leading estate sale franchise in the U.S., which together include more than 400 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.

17 06, 2021

Jennifer LoBianco Named Senior Vice President of Marketing for Best Life Brands

2021-06-17T10:34:52-04:00June 17th, 2021|Tags: , , , , , |

BLOOMFIELD HILLS, Mich. — Best Life Brands, LLC (“Best Life Brands”) today announced the addition of Jennifer LoBianco as senior vice president of marketing. LoBianco will lead the Best Life Brands marketing team to support the growth of the company’s senior care brands as well as future acquisitions.

“Jennifer comes to us with an extensive background in marketing and franchising,” said J.J. Sorrenti, CEO of Best Life Brands. “She has successfully led brands across a variety of industries and is well-versed in driving marketing strategies, innovative campaigns, developing teams that impact results and engaging franchisees. With her background and leadership and our desire to continue to grow our portfolio of brands, it’s an ideal fit.”

Prior to joining Best Life Brands, LoBianco served in several executive roles, including chief marketing officer for Huntington Learning Center, a national education franchise, where she directed brand, franchise development and franchisee marketing programs. Before that, she was the chief marketing officer for American Financial Resources and VP client strategy for a franchise focused marketing firm.

“I’m honored to be part of Best Life Brands and have a deep appreciation for their mission to serve seniors and their families on the continuum of care,” LoBianco said. “Joining a  multi-brand franchise company that continues to evolve is exciting and I look forward to creating new opportunities to expand our offerings, position each brand, increase demand, and engage customers.”

To learn more about Best Life Brands, visit www.bestlifebrands.com.

About Best Life Brands, LLC

Based in Bloomfield Hills, Mich., Best Life Brands, LLC is a holding company that includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior placement organization; Blue Moon Estate Sales, the leading estate sale franchise in the U.S., and PROHealth Home Care, dedicated to providing superior in-home nursing, therapy, and home care services, which together include more than 400 franchise locations across the U.S. and Canada. With a private equity investment from The Riverside Company, Best Life Brands is a platform of award-winning complementary businesses that serve people along the continuum of care.