commercial and residential services

27 12, 2022

CertaPro Painters® Raises Over $150k for Breast Cancer Research

2022-12-27T10:53:16-05:00December 27th, 2022|Tags: , , |

North American painting franchise surpasses fundraising goal and could help fund over 3,000 hours of life-saving research.

AUDUBON, Pa. — CertaPro Painters® surpassed its goal for its fourth annual Paint it Pink campaign, raising $152,980 for breast cancer research. This money will be donated to the Breast Cancer Research Foundation (BCRF) and Breast Cancer Society of Canada (BCSC) and could help fund over 3,000 hours of life-saving research for breast cancer or enroll 61 patients into clinical trials.

From Oct. 1 to Nov. 30, 153 participating franchisees throughout the U.S. and Canada donated a portion of every painting project to the Paint it Pink campaign. In previous years, the set donation amount was $10 per project, but this year, franchisees could choose whether to donate $10, $15, or $20. With this generosity, CertaPro Painters® was able to surpass its initial goal of $120k and increase the funds raised last year by $33k.

“Four years ago, one of our franchisees came to me and told me his wife passed away from breast cancer and wanted to see how our organization could help spread awareness and support the cause,” said Mike Stone, President and CEO of CertaPro Painters®. “When I realized how many women — and men — are affected by the disease each year, and how it has affected my personal life too, I knew it was the right thing to do. Working with these organizations aligns with our core values and paying it forward. It’s an honor to be involved in such a worthy cause and to watch our franchisees and customers rally around it.”

In addition to donating a percentage of each painting project to the BCRF and BCSC, CertaPro Painters® gave its training facility, also known as CertaCity, a Paint it Pink makeover. Team members painted the facility’s exterior walls pink, including a breast cancer ribbon and the campaign’s name. Many team members also shared personal stories about how breast cancer has affected their families.

BCRF is the highest-rated breast cancer organization in the U.S. and the largest private funder of breast cancer research — and metastatic breast cancer research — globally. BCSC is a Canadian non-profit charity that raises money to fund patient-focused research for the diagnosis, treatment, and prevention of breast cancer.

Learn more about CertaPro Painters®.

About CertaPro Painters®

CertaPro Painters®, North America’s Most Referred Painting Company®, was founded in 1992. Specializing in providing commercial and residential services, through more than 370 independently owned and operated franchises, its success is based on exceeding customer expectations by delivering certainty at every juncture of a painting job from start to finish. For more information on CertaPro Painters®, visit https://certapro.com/.

1 11, 2022

CertaPro Painters® Appoints Dawn Perry as New Chief Brand Officer

2022-11-01T11:49:45-04:00November 1st, 2022|Tags: , , |

AUDUBON, Pa. — CertaPro Painters®, North America’s Most Referred Painting Company®, appointed Dawn Perry as the company’s Chief Brand Officer after an extensive and competitive search. Perry brings over 15 years of franchise marketing expertise and more than 30 years of marketing experience, with a proven record of driving lead generation and delivering extraordinary brand experiences with a customer-centric approach.  

As Chief Brand Officer, Perry joined the executive leadership team to provide strategic leadership in brand strategy and marketing and help take the company to its next level of growth. 

“I’m pleased to welcome Dawn Perry to the CertaPro Painters® team,” says President and CEO Mike Stone. “Besides her three decades of experience and success in transformative brand marketing from some of the world’s leading brands, Dawn has a strong passion for our core values. I’m confident she will continue to grow our brand in a way that’s consistent with those values.”

Before joining CertaPro Painters®, Dawn served as Senior Vice President of Strategic Marketing for Anywhere Real Estate Inc, home to some of the most recognized brands in real estate. She was responsible for adopting cross-brand programs that experienced 15% YOY growth and previously served as Chief Marketing Officer for the ERA Real Estate brand. 

Dawn also owned a franchise, giving her firsthand knowledge of what being a small business owner entails. Additionally, she has held marketing management positions with Avis Budget Car Rental, Scholastic Book Club, and Time Inc. 

“Over the course of my career, I have combined my passion for innovation with my customer-centric approach to develop and drive extraordinary brand experiences for franchisees, independent contractors, and customers,” says Perry. “As a former franchise owner, I understand the enormous value of affiliating with a strong brand like CertaPro Painters®, and I also recognize that our business owners are all unique and have different business goals. I’m excited to meet and learn from the CertaPro owners and work together to drive growth for us all.” 

About CertaPro Painters®  

CertaPro Painters® was founded in 1992 and specializes in providing commercial and residential services, through more than 370 independently owned and operated franchises. Its success is based on exceeding customer expectations by delivering certainty at every juncture of a painting job from start to finish. To join CertaPro Painters® or learn more, visit https://certapro.com/.