seniors services

In-Home Care Brand Join Forces with Local Estate Sale & Business Liquidation Company to Create a First-Class Experience for Clients.

HACKENSACK, N.J. — Executive Home Care Holdings, a Riverside-backed holding company that represents Executive Home Care and Assisted Living Locators, announced it has acquired the Grasons Co. brand and franchise system. Grasons Co. is an Orange County-based franchise dedicated to estate sales and business liquidation, adding to Executive Home Care Holdings’ footprint in the senior care space and assist in providing resources that create a first-class experience for clients.

“The addition of Grasons Co. fits seamlessly with our business philosophy and strategy of making in-home care and assisted living options readily available for anyone that may need it,” said Executive Home Care CEO Tim Hadley. “We believe that Grasons Co.’s services will work hand-in-hand with our other brands to provide our clients easy solutions in their time of need.”

Grasons Co. has over 30 years of experience in the estate sale industry and has proven systems in place to ensure all of its clients have a great experience and successful estate sale. Through the brand’s honesty, integrity, professionalism and care that is put into every sale, Grasons Co. has become the preferred estate sale company of choice and has grown tremendously over the years. With 31 locations across the country, Grasons Co. prides itself on exceptional customer experience by taking care of all estate sale needs and making things easier during its client’s time of need.

“We are very optimistic to see the next chapter unfold for Grasons Co.,” said Brand President Simone Kelly. “Our partnership and shared mission with Executive Home Care Holdings will help us provide even better care for our customers and ensure that we can make things as easy as possible for them. We look forward to 2023 and all of the great things that we have in store through this new partnership.”

After acquiring two new senior care businesses since September of 2022, Executive Home Care Holdings continues to actively seek additional business acquisitions and partnerships to enhance its portfolio and make quality care for seniors readily available throughout the United States.

Grasons Co. Estate Sale Services & Business Liquidation began in Orange County, CA, and quickly grew across the United States as the most recognized brand for estate sale business franchises and professional business liquidations. The independently owned and operated locations all have one vision, one method, and one goal, and that is to provide you with exceptional service and the professional estate sale team you expect and deserve. Grasons Co. is the #1 rated and referred estate sale company because of its long-term experience, proven techniques, and selling items at the highest price. For more information, please visit https://www.grasons.com/.

In-Home Care and Assisted Living Brands Join Forces to Create a First-Class Experience for Clients.

HACKENSACK, N. J. — Executive Home Care, a leading in-home care provider with a wide range of service options and care programs, announced today it has acquired the Assisted Living Locators brand and franchise system. Assisted Living Locators is a Scottsdale-based franchise dedicated to helping seniors find the right living and care solutions. Backed by The Riverside Company, a private equity firm, Executive Home Care’s acquisition of Assisted Living Locators expands the company’s footprint in the senior care space to provide resources that create a first-class experience for clients.

“The addition of Assisted Living Locators fits seamlessly with our business philosophy and strategy of making in-home care and assisted living options readily available for anyone that may need it,” said Executive Home Care CEO Tim Hadley. “Both Executive Home Care and Assisted Living Locators are passionate about helping our senior citizens continue to live their lives comfortably, freely and safely. Together, our teams are looking forward to working hand-in-hand to fulfil that.”

Angela Olea, RN and Assisted Living Locators CEO, founded the company in 2006 in response to seeing aging patients have unnecessary hospital readmissions and a lack of community support. Assisted Living Locators was the nation’s first senior placement franchise, and now has over 140 franchises in 36 states and the District of Columbia. Assisted Living Locators offers a nationwide network of local senior care advisors who work with families at no cost in an effort to find quality assisted and independent living, memory care, nursing homes and in-home care. The senior advisors meet with families in person to assess a client’s care level and financial needs before recommending the best care and living solution. Assisted Living Locators is also the “first and only” senior placement franchisor to have system-wide dementia care certification.

“I can’t wait to see the next chapter of Assisted Living Locators unfold,” said Angela. “Our partnership and shared mission with Executive Home Care will set new standards of excellence for in-home care and senior placement that will benefit our seniors, families, and our franchisees. With the expertise of Executive Home Care and Riverside teams, I know that Assisted Living Locators will continue to move to new levels of customer service and quality care,” she added.

“We’re thrilled to begin collaborating with such a talented and forward-thinking group,” said Hadley. “Both brands are philosophically aligned in our vision to provide peace of mind and increase the well-being of our clients and those closest to them.”

Assisted Living Locators offers a no cost, nationwide senior care placement and referral service for in-home companion care, independent retirement options, assisted living, memory care, and skilled nursing facilities. The company is one of the nation’s largest senior placement and referral service with over 140 franchises in 36 states and the District of Columbia. Assisted Living Locators is ranked in Entrepreneur’s 2021 Franchise 500® issue. The company also was named to the Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. To learn more, visit: www.assistedlivinglocators.com.

Leading home healthcare franchise marks 15 years in business

HACKENSACK, N.J. — Executive Care, one of the leading home healthcare franchises, has achieved a remarkable milestone, marking 15 years of operations. According to the Small Business Association, more than half of new businesses fail in the first year, with 30 percent fail within two years, 50 percent fail during the first five years and 66 percent failing within 10 years. 15 years of business is truly a feat of accomplishment.

“We are proud to be providing home healthcare services to our communities for over 15 years,” said Lenny Verkhoglaz, founder and CEO of Executive Care. “When we launched, we had a goal to not only meet the growing demand for home healthcare, but to revolutionize the service offerings in the industry. We are thrilled to say this goal has been accomplished and we look forward to propelling the brand to new heights in the coming years.”

Since launching in April 2004, Executive Home Care has grown to 22 locations across 10 states. The brand has been featured in the Entrepreneur Franchise 500, among other award recognitions.

Looking ahead, the brand plans to open over 10 locations by the end of 2019, including entrances into the Boston, D.C. metro, Orlando, Denver and Las Vegas markets.

“Our mission has been to provide compassionate, quality home care services to our clients so that they can remain safe and independent in the comfort of their own home,” founder and CEO Lenny Verkhoglaz said. “The growth we’ve experienced over 15 years only motivates us to continue that mission into 2019 and beyond.”

Executive Care was founded by Verkhoglaz and his wife, Mila. After caring for an elderly neighbor, Lenny and Mila realized the incredible need for home healthcare services. Today, Executive Home Care offers both medical and non-medical services, including at-home care, personal care, companionship and more.

“The home health care industry is experiencing a ‘silver tsunami,’ wherein there are more than 10,000 people reaching the age of 65 than there are caregivers to provide them necessary services,” Verkhoglaz noted. “With such a high demand, Executive Care strives to continue working with other individuals who are passionate about this booming industry.”

Including a franchisee fee (for a territory with a population of 500,000 residents) of $44,900, the initial investment to own and operate an Executive Care office ranges between $99,650 and $169,900. The franchise fee for a second territory is reduced to $35,900 and $29,500 for a third territory.

For more information about Executive Home Care’s franchise opportunity, visit http://executivehomecarefranchise.com/.