Launching During a Pandemic: How a BrightStar Care Owner Prevailed

2020-08-07T16:03:43-04:00July 7th, 2020|Tags: , , , |

The timing of Ari Tiktin’s BrightStar Care opening was not ideal. Two weeks after New Jersey’s governor approved sweeping restrictions in response to Covid-19, Tiktin acquired the franchise serving Passaic County and western Bergen County, New Jersey, just miles from Manhattan. By Jessica Jones