Grasons

LOS ANGELES — As the franchise industry evolves, Grasons, a leading nationwide estate sales and business liquidation service, is at the forefront with a unique home-based franchise opportunity. By tapping into the rising demand for estate sales and business liquidation services, Grasons is offering entrepreneurs a profitable, sustainable, and exciting business model.

Estate sales – events where all contents of a home are sold – are becoming increasingly necessary as the Baby Boomer generation ages, often leading to downsizing or estate settlement. Simultaneously, the need for business liquidation services is also rising, with companies seeking assistance during transition periods. Grasons, recognized as a compassionate solution provider during these crucial times, is capitalizing on these growing markets. IBISWorld predicts the estate sale industry’s revenue will grow at an annual rate of 3.7% to $4.4 billion by 2025.

The estate sale industry is not only recession-resistant but also promotes sustainability. “People need to replace everyday items they can’t afford at retail prices. In strong economies, people buy new homes and furnishings. In weaker economies, they downsize and liquidate assets,” says Simone Kelly, Founder and Brand President of Grasons. “Estate sales promote sustainability by reducing waste, aligning with the growing consumer trend towards eco-friendly practices.”

Grasons’ business model is inherently profitable and scalable. Operating on a commission-based model, companies can hold multiple sales per week. Beyond residential sales, Grasons has developed a strong reputation in the realm of business liquidation. This service is increasingly sought after by companies looking to downsize, close doors, or liquidate inventory efficiently.

The low startup costs and flexibility make an estate sale franchise an excellent fit for a home-based business. “There’s no need to rent or purchase a physical space, and the initial investment is much lower than a traditional franchise,” Kelly explains. “Business owners enjoy the freedom to work at their own pace and schedule, allowing for a better work-life balance.”

Franchisees also benefit from Grasons’ established reputation and industry expertise. With access to a vast network of resources and tools, franchisees can grow and scale their businesses with confidence.

“An estate sale franchise is rewarding. You serve others, helping families and businesses through difficult times, and making a real difference,” Kelly says. “We’re proud of the service we provide during life’s transitions and excited to share this opportunity with prospective franchisees.”

LOS ANGELES — The estate sales industry has been evolving over the years, and one of the most significant trends is the rise of online estate sales. According to industry statistics, the online estate sales market is expected to grow at a compound annual growth rate of 10.4% from 2020 to 2027. This trend has been further accelerated by the COVID-19 pandemic, as more people have turned to online shopping to avoid in-person contact.

“Online estate sales are becoming increasingly popular due to their convenience and accessibility,” says Grasons Brand President Simone Kelly. “At Grasons, we recognize the importance of adapting to changing consumer preferences. That’s why we offer live online sales as a convenient and efficient way to sell your items.”

Grasons is a leading nationwide estate sale franchise with over 31 locations, offering professional estate sale and business liquidation services to homeowners, realtors, and estate attorneys. They help clients with downsizing, relocating, or liquidating an estate or business, and are dedicated to providing their clients with exceptional service.

According to Kelly, their live online sales are a great option for those who are unable to have a sale on-site, have a smaller volume of items to sell, or would like to reach a wider audience of buyers. Grasons has experienced a significant increase in demand for estate and business liquidation online services over the past year, as more people have turned to online shopping and social distancing measures have limited in-person sales.

Kelly noted that when working with Grasons for a live online sale, their team will photograph and catalog your items, create an online listing for each item and promote the sale to their large database of buyers. “We conduct the sale via a live online platform, handle all post-sale tasks including packing and shipping, and provide you with a detailed report of all items sold and corresponding prices,” she explained. “This provides a seamless and stress-free experience for clients.

“Online estate sales allow our clients to reach a wider audience, which can result in a higher sale price for their items,” added Kelly. “We provide a high level of customer service, ensuring that our clients feel informed and supported throughout the entire process.”