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16 06, 2021

Saladworks Doubles Down on Guest Originality with Flavor Your World Original Recipe Challenge

2021-06-16T10:27:44-04:00June 16th, 2021|Tags: , , , |

Fast-Casual Salad Brand Gives Rewards Members the Opportunity to Create New Menu Items with a Donation to No Kid Hungry During its Fall Fundraising Campaign.

WEST CONSHOHOCKEN, Pa. — Last month, Saladworks, the nation’s leading fast-casual create-your-own salad franchise and part of the WOWorks family of brands, launched its new “WOW!” Menu filled featuring an array of global flavors its guests can order as a Salad, a Warm Grain Bowl or a Wrap. As part of its Flavor Your World launch campaign, the brand created a Flavor Passport promotion for its Saladworks Rewards members designed to drive awareness and reward trial of its new menu items. As yet another exclusive perk for its Saladworks Rewards members, the brand is offering an opportunity to showcase their own originality by participating in the Flavor Your World Original Recipe Challenge starting on June 14 with an entry deadline of July 9, 2021.

The Recipe Challenge invites Saladworks Rewards members to create their own Flavor Your World menu concept with a chance to have it featured on the menu for a limited time this fall in the form of a named/themed Salad, Warm Grain Bowl and Wrap. The company will narrow down all entries to a list of four finalists from which both a Blue-Ribbon Panel of judges – along with Saladworks Rewards members – will select a winning concept based upon Originality, Flavor, Seasonality and Brand ‘Fit.’ And to commemorate Saladworks’ 35th birthday, 35 cents from the purchase of these special menu items will be donated to No Kid Hungry to help eradicate childhood hunger in America.

The prizes guests can qualify for include:

  • Grand Prize: $5,000 travel voucher, concept featured on menu and a Saladworks swag bag
  • Second Place: $2,500 travel voucher, free salad for a year and a Saladworks swag bag
  • Third Place: $1,000 travel voucher, free salad for a month and a Saladworks swag bag
  • Fourth Place: $500 travel Voucher, free salad and a Saladworks swag bag

“The Idea behind our Flavor Your World campaign is to provide exciting new flavor profiles from different cultures around the world that our guests could enjoy as a fresh, crisp Salad, a hearty Warm Grain Bowl or a portable hand-held Wrap,” said Mark Mears, Chief Marketing Officer of WOWorks. “And by inviting our guests to submit their own original menu creations, the experience becomes even more inclusive and engaging. We can’t wait to feature the winning concepts on our menu this fall and associate them with our No Kid Hungry fundraising campaign to help those in need.”

Last month’s menu revamp was the most ambitious update in the brand’s 35-year history with the goal of capitalizing on the popularity of global and regional flavor profiles. Each of the six new recipes can be ordered as a Salad, a Warm Grain Bowl or a Wrap all for the same price. The new Signature menu items represent different flavors and cultures from around the world including: Asian Crispy Chicken (China); Grilled Chicken Mediterranean (Italy); Smoky BBQ Crispy Chicken (Kansas City); Southwest Chipotle Ranch (Mexico); Classic Greek (Greece); and Farmers Market (California).

In addition to the Original Recipe Challenge, Saladworks will continue to build upon its Flavor Your World campaign by providing exclusive offers for its Saladworks Rewards members throughout June:

  • Rewards Rush offering progressive more Bonus Points for each visit – including a Free Entrée on their fifth one
  • Gamification approach where Saladworks Rewards members can earn various designations:
    • The Jetsetter — Highest number of Total Visits
    • The World Traveler — Highest number of new Global Flavors purchased
    • The Wanderer — Highest number of Create-Your-Own menu items purchased
  • Buy One, Get One Free (BOGO) promotion on Father’s Day
  • Free Kids Works meal (with adult entrée purchase) every Wednesday in June
  • $2 Off any Pick 2 every Tuesday in June

Saladworks has been in business for 35 years and is the nation’s first ever salad-based fast-casual restaurant.  The brand has always placed a focus on guest originality through its array of over 60 fresh, flavorful and healthy ingredients. In addition to its 12 Signature recipes, Saladworks offers Create-Your-Own options — including Salads, Warm Grain Bowls, Wraps — as well as Soups and a Kids Works menu – plus, new Signature Sandwiches and Panini Melts in many locations.

For more information about its menu, current offers, or to become a Saladworks Rewards member, visit www.saladworks.com or download the Saladworks Rewards app. For more information about the Flavor Your World Original Recipe Challenge, visit https://saladworks.com/fywrecipechallenge. For more information about No Kid Hungry, visit https://www.nokidhungry.org/.

ABOUT NO KID HUNGRY:

No child should go hungry in America. But in the wake of the coronavirus pandemic, 1 in 4 kids could still face hunger this year. No Kid Hungry is working to end childhood hunger by helping launch and improve programs that give all kids the healthy food they need to thrive. This is a problem we know how to solve. No Kid Hungry is a campaign of Share Our Strength, an organization committed to ending hunger and poverty.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 130 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh, Frutta Bowls and The Simple Greek, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #7 on Fast Casual’s Top 100 Movers and Shakers in 2021, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

4 05, 2021

Saladworks has ‘Revolutionized’ the Salad Experience!

2021-05-04T09:48:29-04:00May 4th, 2021|Tags: , , , |

Kicks Off National Saladworks Month with New Globally Inspired Menu and Flavor Your World Campaign.

WEST CONSHOHOCKEN, Pa. — Saladworks, the nation’s leading fast-casual create-your-own salad franchise and part of the WOWorks family of brands, has launched a new “WOW!” menu designed to ‘revolutionize’ the salad experience for its guests.  This is the most ambitious menu update in the brand’s 35-year history and, combined with its training and operations-led Vow to “WOW!” guest hospitality program, will ‘revolve’ everything around the specific needs, wants and desires of its Millennial family and Gen Z guests.  All based upon the shared 4 ME characteristics of Personalization, Customization, Self-Expression and Connection:

May is known as National Salad Month; however, Saladworks has renamed it, National Saladworks Month based upon its comprehensive and integrated plan to revolutionize the Salad experience in a variety of ways.

  • Revolutionizing its famous Create Your Own menu category by adding the option for guests to create a customized Salad, a Warm Grain Bowl — or a mixture of both — built upon a Base of greens, grains or both.
  • Revolutionizing its Chef-created Signatures menu category by adding the option for guests to order any one of them as a Salad, a Warm Grain Bowl — or a mixture of both — built upon a Base of greens, grains or both. in addition to adding six exciting new global and regional flavor profiles (e.g., Asian, Mediterranean, Greek, Southwestern Chipotle, Smoky BBQ, Farmers Market).
  • Revolutionizing its Wraps with the ability for guests to order a Create Your Own or any of its 12 Signatures recipes in the form of a portable, hand-held Wrap — “The First Salad You Can Eat With Your Hands!”
  • Revolutionizing its Pick 2 and Saladworks Catering menu categories by enhancing an already high-perceived value proposition by providing guests with (many) more options from which to Flavor Their Originality.

In a bold move to capitalize on the popularity of global and regional flavor profiles, Saladworks is launching a summer-long Flavor Your World campaign that will feature its six adventurous new recipes – each of which can be ordered by a guest in whatever way they choose – as a Salad, a Warm Grain Bowl or a Wrap – for the same price. The new Signature menu items represent different flavors and cultures from around the world including: Asian Crispy Chicken Wrap (China); Grilled Chicken Mediterranean (Italy); Smoky BBQ Crispy Chicken (Kansas City); Southwest Chipotle Ranch (Mexico); Classic Greek (Greece); and Farmers Market (California).

In a pent-up world waiting for travel advisories to be lifted, people are continuing to find other ways to satisfy their need for adventure. Just in time for summer vacations, the new Saladworks Flavor Your World menu will be available for exploration through a unique “Flavor Passport” — exclusively for Saladworks Rewards members only.

From May 3rd through June 12th, Saladworks Rewards members will have the opportunity to try each of the six new Signature menu items and receive a post check-in email with a custom ‘passport stamp’ representing each region to add to their “Flavor Passport.” Guests will receive 20 Bonus Points for their first check-in after ordering a new Signature menu item. If the guest tries all six new Signature Flavor Your World menu items during this timeframe, they will receive a Free Entrée, valid for fourteen days.

“At Saladworks, we have always believed that everything we do should ‘revolve’ around anticipating and fulfilling the needs, wants and desires of our guests,” said Mark Mears, Chief Marketing Officer of WOWorks. While other restaurant concepts are shrinking their menus, we’re doubling down on the 4 ME Millennial/Gen Z mindset featuring the desire for Personalization, Customization, Self-Expression and Connection that, together, creates a “WOW!” moment for our guests. We live in a Food Network culture, so the idea behind our Flavor your World campaign and its ‘Flavor Passport’ promotion is to generate awareness, trial and repeat of our six new Signature menu flavors; giving our guests a fun and safe way to travel around the globe without ever leaving the neighborhood!”

In addition to its ‘Flavor Passport’ promotion, Saladworks will also provide exclusive offers for its Saladworks Rewards members in May:

  • Extra Bonus Points on Teacher Appreciation Day and Memorial Day Weekend
  • Buy One, Get One Free (BOGO) promotion on Mother’s Day
  • Free Kids Works meal (with adult entrée purchase) on Cinco De Mayo and every Wednesday in May
  • A $5.17 Wraps Special to wrap up tax season on Tax Day
  • And $2 Off any Pick 2 every Tuesday

Saladworks, which has been in business for 35 years, has always placed a focus on guest originality through its array of over 60 fresh, flavorful and healthy ingredients. In addition to its Signature recipes, Saladworks offers create-your-own options, including Salads, Warm Grain Bowls, Wraps and more.

For more information about its menu, current offers, “Flavor Passport” or to become a Saladworks Rewards member, visit www.saladworks.com or download the Saladworks Rewards app.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 130 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh, Frutta Bowls and The Simple Greek, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

28 04, 2021

Saladworks and Parent Company WOWorks Expand to New Markets in First Quarter

2021-04-28T10:42:26-04:00April 28th, 2021|Tags: , , , |

Fast-Casual Salad Concept Continues to Grow with Double Digit New Store Openings.

WEST CONSHOHOCKEN, Pa. — Saladworks, the nation’s leading fast-casual create-your-own salad concept and part of the WOWorks family of brands, continued to expand its reach in the first quarter of 2021 with double digit new store openings, bringing WOWorks’ total number of locations to 217 across the U.S. and Canada. The 11 new Saladworks locations are located in Nevada, Florida, Tennessee, and Ontario, Canada and include traditional and non-traditional retail presences such as inside grocery stores, ghost kitchens and more.

In addition to new store openings, Saladworks recently signed a deal with Ghost Kitchen brands to bring more than 90 new “store within a store” locations to Walmarts across the U.S. and Canada. Saladworks will continue to expand in this non-traditional vertical and sees this path as one that will outlast COVID, as guests continue to look for convenience and better-for-you options. Across all of its brands, WOWorks anticipates exponential growth in 2021 that is expected to be double their number of units through a variety of channels, including a robust pipeline of traditional franchise owners who have yet to open and non-traditional presences like airports, universities and more “store within a store” locations.

“The growth Saladworks has experienced over the course of only a few months in 2021 has been extraordinary, especially considering the challenges the restaurant industry has faced due to the pandemic,” said Kelly Roddy, CEO of WOWorks. “We will continue to expand the brand through traditional and non-traditional formats to help bring Saladworks’ healthier options to more customers across the US and Canada.” 

Saladworks is part of WOWorks brands, which also includes Garbanzo Mediterranean Fresh, a leading fast-casual Mediterranean restaurant brand, The Simple Greek, a franchise of fast-casual Greek restaurants, and Frutta Bowls, a unique fast-casual concept serving a variety of superfood bowls, fresh fruit smoothies and more. The newly formed family of brands share a core DNA designed to meet a growing demand among Millennial families and GenZ guests who crave healthy, nutritious and flavorful dining options with a high level of customization and convenience.

For more information about Saladworks and to find a restaurant near you for dining in, take-away, online ordering, delivery or catering, visit www.saladworks.com. If you are interested in owning a Saladworks franchise, visit https://saladworks-franchising.com/ to learn more. 

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 130 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh, The Simple Greek and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

20 04, 2021

Fresh on the Heels of WOWorks Acquisition, Saladworks and Frutta Bowls Team Up with Combo Kitchen

2021-04-20T10:24:45-04:00April 20th, 2021|Tags: , , , |

Ghost Kitchen Franchise to Offer Well-Recognized Brands in Latest Partnership.

WEST CONSHOHOCKEN, Pa. — In late December 2020, Saladworks‘ parent company WOWorks acquired Frutta Bowls to blend together their flavorful common cores and create expansion synergies in the process. A new endeavor marks a large step in this quest, as the joint brands have announced a partnership with Combo Kitchen, a franchise system that allows entrepreneurs to invest in a ghost kitchen and operate multiple food concepts listed in its network. Initially formed in October of 2020 before Frutta Bowls became part of the family, the partnership recently brought the first Combo Kitchen incorporating a Saladworks to Miami, FL on April 10. Last week, locations opened in New York City and Jersey City, New Jersey.

As a ghost kitchen company to utilize well-recognized restaurant brands as opposed to virtual brands, Combo Kitchen sought these two WOWorks restaurants because of their long-established, widely-known presences. Combo Kitchen has found while customers enjoy trying new brands, they’re more reluctant to order online without access to customer reviews, established social media pages or other forms of consumer feedback that virtual brands inherently lack. Saladworks and Frutta Bowls are well-recognized restaurants and industry leaders in their sector, and Combo Kitchen intends to help expand these brands even further.

This partnership allows Combo Kitchen franchisees to add Saladworks or Frutta Bowls into their restaurant and operate as a ghost kitchen. Operators benefit by generating additional revenue with the incorporation of a proven concept, while maintaining or even reducing their standard restaurant expenses. Combo Kitchen anticipates substantial growth nationwide with the WOWorks brands. In the first 60 days of the partnership, Combo Kitchen signed Saladworks for 14 initial locations. It foresees growing Saladworks and Frutta Bowls brands at a rate of 5-7 locations monthly throughout the remainder of 2021.

“What’s powerful about this partnership is its mutual benefit for all parties involved. Our unique ghost kitchen model calls for proven brands, which Saladworks and Frutta Bowls exemplify. Saladworks and Frutta Bowls can experience exponential growth while Combo Kitchen handles all franchise sales, royalty collections and other operational responsibilities,” said Combo Kitchen CEO Hossein Kasmai. “Restaurant operators boost their revenue with the incorporation of a recognized and established brand, while consumers can take advantage of new flavors being brought to their area. We continue to enjoy working with the Saladworks and Frutta Bowls team to redefine the norm for the restaurant industry.”

In the past year alone, Saladworks has grown by more than 40 restaurant locations, entering new markets such as Canada, California, Tennessee, Rhode Island, Ohio, Florida and Indiana. Roughly 80% of these openings mark non-traditional presences, i.e. ghost kitchens, food trucks, grocery retail, hospitals and universities, as the brand continues to flex its muscles as an industry disruptor. Frutta Bowls is a fast-casual trend-setter centering on a unique menu that is made fresh-to-order with no sweeteners, no juices and no fillers added.

About WOWorks

WOWorks was formed in 2020 with a mission to help guests pursue their passions and live their best lives by serving healthy, nutritious and flavorful fuel along with first-rate hospitality. Fully owned by Centre Lane Partners, LLC, WOWorks’ portfolio consists of: Saladworks, the nation’s leading fast-casual salad brand; Frutta Bowls, a unique restaurant franchise serving a variety of superfood bowls, fresh fruit smoothies, oatmeal bowls and more; Garbanzo Mediterranean Fresh, a popular Mediterranean restaurant concept; and most recently, The Simple Greek, which offers a fresh and healthy take on ancient Greek recipes in a fast-casual setting. WOWorks seeks to drive explosive growth across all of its brands through a variety of channels, both traditional and non-traditional, including ghost kitchens, food trucks, grocery retail and more.

1 04, 2021

Saladworks Has Finally Found The ‘Extra Hour’ In A Day!

2021-04-01T13:58:04-04:00April 1st, 2021|Tags: , , , |

Saladworks Offers Social Media Challenges and Discounts for Rewards Members to “Spring Forward”.

WEST CONSHOHOCKEN, Penn. — After a tough winter indoors and the continuing impact of COVID-19, Saladworks is helping its guests discover the “extra hour” in their day following the transition to Daylight Saving Time. The nation’s leading fast-casual salad franchise is encouraging Saladworks Rewards members to get outside and get moving featuring meals and activities that promote a healthy and active lifestyle.

During April, which is also known as ‘Get Moving Month,’ Saladworks fans are invited to share how they are taking advantage of Spring’s new beginnings and getting ready for Summer by using #SWSpringForward on social media for a chance to win free salads for an entire year. To enter the contest, guests will be asked to post a photo of their favorite Saladworks salad and what they are doing to Spring Forward! in pursuit of their passions and living their best life. As motivation, Saladworks content includes nutritious meal options, health and wellness tips and SaladworksOut classes with live fitness instructors on its Instagram page.

Throughout April, Saladworks Rewards members will be inspired to Spring Forward! their Rewards status from New Member to Gold Member to Platinum Member — receiving surprises via social, push notifications and email. To become a Saladworks Rewards member and participate, guests can enroll on the company’s website or mobile app.

In addition to Saladworks’ Spring Forward! initiatives, Saladworks Rewards members have access to several other opportunities that earn rewards and fuel their body throughout April. Every Tuesday is “Pick2sDay” during which Saladworks Rewards members can save $2 when they order any Pick 2 menu option. Wednesdays are “Kids Night” during which after 4 p.m., kids get a free Kids Works menu item with the purchase of one adult entrée. On certain weekends (April 10th-11th and April 24th-25th), Saladworks Rewards members can “Share More, Earn More” – receiving a progressively higher number of Bonus Points for every entrée purchased. Lastly, for those looking to garner even more points, Saladworks is giving members 100 Bonus Points when a referral makes their first Saladworks purchase and 50 points to every member who completes a Saladworks Rewards survey.

“While COVID-19 isn’t over, vaccinations are well underway; providing hope for a better year ahead as our guests look forward to getting life ‘back to normal,'” said Mark Mears, Chief Marketing Officer for Saladworks. We want our guests to look forward to Spring weather, new beginnings, and productively using that extra hour in our day — while Saladworks provides the ‘fuel’ to help them Spring Forward! in pursuit of their passions.”

For more information about Spring Forward! or to become a Saladworks Rewards member, visit www.saladworks.com or download the Saladworks Rewards app.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 100 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

29 03, 2021

Saladworks Signs Deal with Ghost Kitchen Brands to Open 90 Non-Traditional Locations by End of 2021

2021-03-29T14:33:03-04:00March 29th, 2021|Tags: , , , |

Massive Deal will Nearly Double Brand’s Footprint with 60 Kitchens in the US and 30 in Canada.

WEST CONSHOHOCKEN, Penn. Saladworks, the nation’s leading fast-casual salad brand, has partnered with Ghost Kitchen Brands in a deal that will double its footprint across the United States and Canada and better serve its delivery and in-restaurant guests. The recently signed agreement will bring 60 non-traditional locations to the U.S. and 30 to Canada by the end of 2021. Many of these new kitchens will live inside Walmart stores offering some seating, and all locations included in the deal will offer carry-out and third-party delivery.

“Saladworks is a perfect strategic partner for Ghost Kitchen Brands as we continue to grow and reinvent the restaurant industry with our unique restaurant concept,” said George Kottas, Founder and CEO of Ghost Kitchen Brands. “We are excited to include Saladworks’ range of healthy and flavorful options to our customers allowing customizations and combinations with other brands, all in the convenience of one order.”

Saladworks, which is part of the newly formed WOWorks family of brands, currently has around 130 locations in North America. The deal will bring Saladworks into untapped states, including South Carolina, Iowa, Idaho, Kansas, Louisiana, Missouri, Oklahoma, Oregon and Washington, as well as Canadian provinces, including Ontario, Quebec and Alberta. Fellow WOWorks brands, Frutta Bowls and Garbanzo Mediterranean Fresh, have also partnered with Ghost Kitchen Brands for expansion as part of a smaller test agreement.

“We are very excited to have Saladworks included in this growth vertical to bring our healthy, fresh concept to millions of new guests across North America,” said Eric Lavinder, Chief Development Officer for WOWorks. “Ghost kitchens have already proven to be an economical and highly successful expansion tactic for us, and this new deal with Ghost Kitchen Brands will allow us to continue solidifying Saladworks as the leading fast-casual salad brand.”

The impressive deal with Ghost Kitchens marks yet another major milestone for Saladworks in a banner year of growth. After growing by more than 40 restaurant locations in 2020, which included non-traditional retail presences such as universities, ghost kitchens and more, Saladworks’ parent company recently acquired Frutta Bowls, Garbanzo Mediterranean Fresh and The Simple Greek to form WOWorks. The newly formed family of brands share a core DNA designed to meet a growing demand among Millennial families and GenZ guests who crave healthy, nutritious and flavorful dining options with a high level of customization and convenience. In addition to Saladworks, the new WOWorks entity is also expecting significant growth for Garbanzo Mediterranean Fresh, Frutta Bowls and The Simple Greek in 2021.

Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks continues to revolutionize the fast-casual space, even after nearly 35 years in business. To learn more about the brand and franchising options, visit www.saladworks.com/franchise.

About Ghost Kitchens Brands:
Ghost Kitchen Brands has partnered with famous restaurant brands, iconic consumer packaged goods and the most innovative technology companies to create the most advanced and scalable Ghost Kitchen concept. GKB has locations across Canada and the US that focus on third-party delivery, as well as stand alone, interior mall and big box locations where walk-ins and pickup are fundamental. Ghost Kitchen Brands reaches consumers when, where, and how they want their favorite eats. For additional information, please visit www.ghostkitchenbrands.com and social media pages – Facebook, LinkedIn and Instagram.

About Saladworks:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 130 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

1 03, 2021

Saladworks Heats Up the Competition with Salad Madness in March

2021-03-01T11:14:47-05:00March 1st, 2021|Tags: , , , |

Saladworks Rewards Members Have the Chance to Win Free Salads for a Year Among Other Exciting Offers.

WEST CONSHOHOCKEN, Pa.Saladworks, the nation’s leading fast-casual salad franchise, is embracing the spirit of competition by celebrating March Madness with a twist – “Salad Madness.” Similar to its recent “Super Summer Salad-bration” contest, Saladworks will be recognizing and rewarding its Saladworks Rewards members who make the most visits during the month of March. To become a Saladworks Rewards member and participate, guests can enroll on the company’s website or app.

The first step to participating in the action is joining as a Saladworks Rewards member using the link above. To become eligible for the various levels of the competition, Saladworks Rewards members will have to make their visits between March 1 and March 28. Guests who visit 4 times during this time period qualify for the ‘Signature Sixteen’ and have the opportunity to earn 50 Bonus Points for their Saladworks Rewards account. All guests that make at least 5 or more visits will automatically be eligible for the ‘Awesome Eight’ and have the chance to win a Free Salad. Those who enjoy the most visits of everyone else qualify for the ‘Super Fan Four’ contest.

The ‘Super Fan Four’ contestants will then compete from March 29 to April 4 to see who will win Free Salads for a Year. Visits made between March 1 and March 28 still count toward each member’s final total number of visits. The Saladworks Rewards member to make the absolute greatest number of visits overall will be awarded with Free Salad for a Year. As for the other three finalists, they will be awarded Free Salad for a Month for the remaining days in April. All winners will be announced April 5.

As part of its “Salad Madness” campaign in March, Saladworks will be learning more about its Saladworks Rewards members, specifically their ‘Super Fan Four’ finalists. The ‘Super Fan Four’ contestants will be asked to name their favorite Saladworks locations, favorite college basketball team and favorite Saladworks menu item.

In addition to the “Salad Madness” competition, Saladworks Rewards members will have access to a multitude of other special offers throughout the month. Every Tuesday is “Pick2sDay” where Saladworks Rewards members can save $2 when they order a Pick 2 option. Wednesdays are “Kids Night” where after 4 p.m., kids eat free with the purchase of one adult entrée. Every weekend, Saladworks Rewards members can receive 20 Bonus Points when they add a soup to their entrée. For Saint Patrick’s Day, Saladworks is rewarding members with triple points on their purchases. Lastly, for those looking to garner even more points, Saladworks is giving members 100 Bonus Points when a referral visits a Saladworks and makes their first purchase.

“March is the perfect time of year for everyone to have a little fun and refresh their bodies, minds and spirits, which is why we decided to create this exciting competition for our members and add a fun take on choosing fresh, healthy and flavorful meals,” said Mark Mears, Chief Marketing Officer for Saladworks. “Our ‘Salad Madness’ competition gives everyone the opportunity to get in touch with their competitive spirit while enjoying the benefit of food that serves as fuel to help them pursue their passions and live their best life.”

For more information about “Salad Madness” or to become a Saladworks Rewards member, visit www.saladworks.com or download the Saladworks Rewards app.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 100 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com

2 02, 2021

Saladworks Shows Appreciation for Guests with “Season of Love” Promotions

2021-02-02T09:32:02-05:00February 2nd, 2021|Tags: , , , |

From SOUPer Bowl Sunday to Salad-tine’s Day Weekend, Everyone will Feel the Love this Month.

WEST CONSHOHOCKEN, Pa. — Saladworks, the nation’s leading fast-casual salad franchise, brings together friends and family this February to enjoy the things they love with the people they love as a Saladworks Rewards member. To become a true “Salad-tine”, fuel your originality and earn special offers all month, guests can enroll on the company’s website or mobile app.

When guests sign up for a Saladworks Rewards membership, they immediately receive a free entrée and can participate in all Saladworks promotions to earn points for menu discounts on future visits. Joining the program also features an array of guest engaging benefits including insight to new ingredients and recipes, upcoming events and healthy eating tips.

During the first week of February, Saladworks Rewards members who love its soups can obtain 40 Bonus points on National Soup Day, February 4th when they add soup to any entrée.  In addition, Saladworks Rewards members who love football can participate in its SOUPer Bowl Toss Up promotion in the week leading up to the Big Game on February 7th.  Members who correctly guess the coin toss winner for the Big Game will win a free small soup with an entrée purchase that is redeemable the following week. Then, during Valentine’s Day Weekend (February 12th – 14th), Saladworks Rewards members can treat the one they love with a special ‘Buy One, Get One Half-Off’ offer. During the final week of February, Saladworks is hosting a “Rewards Rush” to encourage members who truly love Saladworks to show it by purchasing three entrées from February 22nd to the 28th to receive 100 Bonus points.

If members cannot visit during these specials, Saladworks is continuing the excitement during the entire month by offering weekly promotions so the love never ends. Every Tuesday is “Pick2sDay,” in which guests can earn two dollars off any Pick 2 order; every Wednesday after 4 p.m. kid’s eat free with one adult entrée purchase; and every weekend (except for Valentine’s Day weekend) members can add a soup to their entrée to receive 20 points. As a member, you can also look forward to emails outlining Saladworks’ meatless options, perfect for guests observing Lent.

Finally, any Saladworks guest or fan can share the love by sending a “Salad-tine” eCard along with a Saladworks eGift Card to let them know how much they care.

“February is a time to celebrate the ones you love, and at Saladworks, we love every guest that walks through our doors, orders online or gets our fresh, flavorful food delivered – how, when and where they want it,” said Mark Mears, Chief Marketing Officer for Saladworks. “During this season of love, there is no better way to celebrate togetherness than to offer new and unique ways to bring together our ‘Salad-tines’ for special events the entire month.”

For more information about Saladworks or to become a Saladworks Rewards member, visit www.saladworks.com or download the Saladworks Rewards app.

Saladworks, which has been in business for more than 30 years, has always placed a focus on guest originality through its healthy and fresh ingredients and create-your-own options featuring over 60 fresh, flavorful ingredients. The brand is currently experiencing impressive growth due to a rise in health-conscious consumer behaviors and its unique avenues for expansion beyond traditional locations, including grocery stores, universities and ghost kitchens. Capping off a successful 2020, Saladworks’ parent company Centre Lane Partners, LLC recently acquired Garbanzo Mediterranean Fresh and Frutta Bowls to form WOWorks, which exists not only to sate appetites but to serve as healthy, nutritious and flavorful fuel so guests can pursue their passions and live their best lives.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 100 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

14 01, 2021

Just Like Its Menu Options, Saladworks Franchise Expansion Showed Endless Possibilities in 2020

2021-01-14T14:45:06-05:00January 14th, 2021|Tags: , , , |

Fast-Casual Salad Concept Entered Multiple New Channels; Poised to Build Further in 2021.

WEST CONSHOHOCKEN, Pa.Saladworks, the nation’s leading fast-casual create-your-own salad concept, has grown by more than 40 restaurant locations in 2020. Showing creativity in the process, Saladworks not only entered more traditional restaurant franchises, but it also expanded into non-traditional retail presences such as grocery, universities, ghost kitchens, combo kitchens and coming soon, Military bases. It’s also using REEF Technology’s food vessels, primarily as parking lot-based mobile ecosystems, as a means to accommodate a larger number and wider area of delivery orders.  Finally, Saladworks is testing “Sally” the world’s first salad robot for use in hospitals and other vending-related foodservice locations.

“In addition to robust traditional restaurant expansion, our team demonstrated a high level of creativity in developing exciting new avenues of success in 2020, all of which will be long-term plays into 2021 and beyond,” said Eric Lavinder, Chief Development Officer for Saladworks. “Within each new non-traditional growth channel, we’re able to share our healthy, nutritious and flavorful menu offerings with guests who may have not been able to enjoy our concept otherwise.”

Among the 40 restaurants that opened in 2020, roughly 80% were non-traditional openings. In large part due to these widespread avenues, Saladworks entered Canada, California, Tennessee, Rhode Island, Ohio, Florida and Indiana – all this year. It partnered with two new grocery brands, making a total of three currently. Saladworks will continue this growth vertical and sees this path as one that will outlast COVID, as guest look for continued convenience. The first half of the brand’s 2021 already includes at least 20 new restaurant openings, nine signed franchisees seeking site selection and five locations currently under construction.

On top of Saladworks prolific growth trajectory, last month its parent company, Centre Lane Partners, LLC acquired Garbanzo Mediterranean Fresh, a leading fast-casual Mediterranean restaurant brand, and Frutta Bowls, a unique fast-casual concept serving a variety of superfood bowls, fresh fruit smoothies and more, to form WOWorks. The newly formed family of brands share a core DNA designed to meet a growing demand among Millennial families and GenZ guests who crave healthy, nutritious and flavorful dining options with a high level of customization and convenience. In addition to Saladworks, the new WOWorks entity is also expecting significant growth for Garbanzo Mediterranean Fresh and Frutta Bowls in 2021.

“Our goal is to continue to grow wisely and strategically, seeking innovative new opportunities for Saladworks to flourish,” said Lavinder. “We’d like to see the brand double in size before 2022, and we are working tirelessly to realize this goal.”

For more information about Saladworks and to find a restaurant near you for dining in, take-away, online ordering, delivery or catering, visit www.saladworks.com.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 100 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.

4 01, 2021

Saladworks Kicks Off 2021 with New Year’s ResoYOUtion! Campaign

2021-01-04T15:16:27-05:00January 4th, 2021|Tags: , , , |

Initiative to Fuel Guests’ Originality through Variety of Healthy, Personalized Goals.

WEST CONSHOHOCKEN, Pa. — Saladworks, the nation’s leading fast-casual salad franchise, announced today the launch of its New Year’s ResoYOUtion! campaign starting January 2021. Along with fun offers and promotions for Saladworks Rewards members, the program gives guests the opportunity to fuel their originality by focusing on four key goals: Healthier YOU, New YOUtines, Fitter YOU and Stressless YOU. To become a Saladworks Rewards member and participate, guests can enroll on the company’s website or app.

In addition to receiving a free entrée just by signing up, the multifaceted Saladworks Rewards program allows members to earn points on every visit – whether in restaurant or ordering online — which can be redeemed for menu discounts on future visits. In addition, the program engages members with “insider” information about the menu, new ingredients and recipes, upcoming events and healthful tips. The program also allows members to participate in surveys to help the brand live up to its promise in creating “WOW!” moments for its guests.

To get started with the New Year’s ResoYOUtion! Saladworks Rewards members will receive personal messages, tips, tools, resources and inspiration for helping them achieve the four key ResoYOUtions mentioned above. They are also encouraged to share personal stories as they work toward accomplishing their specific goals using the hashtag #SWResoYOUtion, much like Scott Santarlas, a Pennsylvania man who frequents Saladworks to maintain his significant weight loss of 280 pounds and uphold a healthy lifestyle. Scott incorporated Saladworks into his diet and transformed his life from one of obesity to now serving as a Fitness Trainer to help others along their personal fitness journey.

To keep motivation high during January, Saladworks will offer a Rewards Rush where Saladworks Rewards members can earn progressively more Bonus Points on every order. Upon their first order, guests will receive normal Saladworks Rewards points, and then double, triple, and quadruple Bonus Points on their second, third and fourth visits, respectively. After their fifth visit, Saladworks Rewards members will earn a Free Salad by completing the Rewards Rush.

On top of that, every Tuesday is “Pick2sDay,” in which guests can earn $2 off any Pick 2 order. The brand is also running a “Soup It Up!” promotion in which Saladworks Rewards members can receive 20 Bonus Points by adding a soup to their entrée order every weekend starting on January 9th through the end of the month.

“Following a year when many people may have felt stagnant or discouraged by the challenges thrown their way, the Saladworks team wants to help our guests pursue their passions and live their best lives in 2021,” said Mark Mears, Chief Marketing Officer for Saladworks. “Our New Year’s ResoYOUtion! campaign gives everyone the opportunity to fuel their originality, whether it relates to goals that help improve nutrition, fitness, personal growth, stress relief or anything else that leads to a better YOU, all while enjoying healthful and nutritious meals from Saladworks.”

For more information about Saladworks’ New Year’s ResoYOUtion! campaign or to become a Saladworks Rewards member, visit www.saladworks.com or download the Saladworks Rewards app.

Saladworks, which has been in business for more than 30 years, has always placed a focus on guest originality through its healthy and fresh ingredients and create-your-own options featuring over 60 fresh, flavorful ingredients. The brand is currently experiencing impressive growth due to a rise in health-conscious consumer behaviors and its unique avenues for expansion beyond traditional locations, including grocery stores, universities and ghost kitchens. Capping off a successful year, last month Saladworks’ parent company Centre Lane Partners, LLC acquired Garbanzo Mediterranean Fresh and Frutta Bowls to form WOWorks, which exists not only to sate appetites but to serve as healthy, nutritious and flavorful fuel so guests can pursue their passions and live their best lives.

ABOUT SALADWORKS:

Founded in 1986, Saladworks is the nation’s leading fast-casual create-your-own salad destination, with over 100 locations across 18 states and two countries. Part of the WOWorks family of brands, which also includes Garbanzo Mediterranean Fresh and Frutta Bowls, Saladworks encourages guests to be original, giving them the option to choose from salads, warm grain bowls or wraps, along with an endless array of fresh vegetables, fruits, proteins and delicious dressings. Ranked #22 on Fast Casual’s Top 100 Movers and Shakers in 2020, Saladworks has been delivering the most original and incredible salad experience to guests for more than 30 years. For more information, visit www.saladworks.com.