Mr. Transmission/Milex: The Family Behind the Brand
The family culture created by the Moran family began when Dennis and Cele Moran purchased Mr. Transmission in 1990 and entered the franchising world. Barbara Moran Goodrich, a co-founder, continued her family’s illustrious legacy when she was named president of the brand in 1999 when Dennis became ill. Moran-Goodrich purchased the company from her parents in 2010 and now serves as chairwoman and CEO of Moran Family of Brands. By Cindy Charette