FranServe: Are There Advantages to a Franchise Resale?
We already know the benefits of buying a franchise: Entrepreneurs-turned-franchisees are boosted by business assistance, brand recognition, low failure rates and a built-in customer base. But what about selling a franchise? When it comes time to retire or change lanes, are there any advantages for the resale of a nationally known brand? A recent study says there are many. By Jessica Petrucelli