Since 2003, Hofbräuhaus of America has been serving up a one-of-kind drinking, dining and entertainment experience. As an extension of the famous Hofbräuhaus in Munich, the Hofbräuhaus of America company strives to bring the historic brand and its rich culture to cities across the U.S. by partnering with passionate and knowledgeable franchisees. By Shelby Green

Since 2003, Hofbräuhaus of America has been serving up a one-of-kind drinking, dining and entertainment experience. As an extension of the famous Hofbräuhaus in Munich, the Hofbräuhaus of America company strives to bring the historic brand and its rich culture to cities across the U.S. by partnering with passionate and knowledgeable franchisees.

Hofbräuhaus of America offers a genuine beer hall experience, which includes daily live entertainment, authentic German cuisine and beer brewed according to the German Purity Law. Backed by a proven track record of success and a reduced time on investment, Hofbräuhaus of America offers aspiring entrepreneurs a unique opportunity to carry on and take part in an iconic tradition.

In addition to providing the support of a powerful brand identity, Hofbräuhaus of America empowers its franchisees to succeed through a state-of-the-art operations setup and innovative technology. This technology promotes operational efficiency that is significantly above industry standard. With a computerized dispensing system, streamlined checkout process, conveyor belts in the kitchen and bottle control system, Hofbräuhaus of America maximizes its labor and time savings while still delivering high-quality products and service.

Franchisees receive comprehensive, hands-on support from the company’s franchise team. Hofbräuhaus of America also works with a well-known real estate company to provide location analysis to ensure new owners are in a space where they can thrive. Reasonable initial fees and royalties reduce the time of return on investment.

Hofbräuhaus of America currently offers franchisees four concepts from which to choose, giving franchisees the flexibility and freedom to launch in a variety of spaces. Franchise options range from a brewpub that features a Bierhalle, Biergarten and an on-site microbrewery, to a quick-service offering that can be located in a mall or airport.

Hofbräuhaus of America Franchise may have celebrated 20 years in 2023 since opening its first franchise location in Newport, Kentucky, but the company is showing no signs of slowing down, and it’s eager to continue bringing Bavarian culture to communities across the nation.

Shelby Green

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