Senior placement

– Best Life Brands to begin franchising the brand immediately.
– Deal marks fourth company on Best Life Brands roster.

BLOOMFIELD HILLS, Mich. — Best Life Brands, LLC (“Best Life Brands”), a family of companies focused on the well-being of clients along the continuum of senior care, has completed the acquisition of a home health company which provides superior in-home nursing, therapy, and home care services to patients across the greater Los Angeles area.

The deal marks the fourth brand on Best Life Brands’ roster and is part of the parent organization’s strategic plan to add complementary companies that serve older adults and people with diverse needs in a more effective and holistic way. With plans to begin franchising the concept immediately, the acquisition also marks the company’s entry into home health franchising. The company will be rebranded with a new name in the coming months.

“Home health is a natural extension complementing our current senior care solutions by offering clients clinical and medical supervision provided by registered and licensed nurses, occupational therapists and physical therapists,” said J.J. Sorrenti, CEO of Best Life Brands. “Our experience growing brands in the senior care space gives us a natural competitive advantage to be successful in franchising this brand. We look forward to providing the expertise and additional infrastructure to take this business to a national level.”

Founded by Registered Nurses with over 20 years of experience in critical care and oncology, the concept is dedicated to offering compassionate in-home health care by skilled professionals who respect their patients, address their needs, and work closely with their doctors to promote their physical and emotional well-being. From providing companionship and addressing basic needs to administering medication and monitoring serious illnesses, the business  can tailor its services to fit a patient’s specific needs.

Best Life Brands will begin franchising the business under a new name and will hire a new brand president to oversee it within the Best Life Brands organization as well as hire a vice president of franchise development.

To learn more about Best Life Brands, visit www.bestlifebrands.com.

BLOOMFIELD HILLS, Mich. — Best Life Brands, LLC (“Best Life Brands”), a family of companies focused on the well-being of clients along the continuum of senior care, awarded a record number of 71 new franchise agreements across all brands in 2020. The franchise development milestone reached during a global pandemic underscored the needs of seniors, the most vulnerable population, and growing demand for more businesses that serve them.

“The world at large learned that the services we provide to a rapidly aging population will forever be essential,” said J.J. Sorrenti, CEO of Best Life Brands. “That was true in 2020 and it will continue far into the future. Our owners and caregivers showcase compassion every day just by the nature of the job they are in, but their dedication to continue caring for clients during the pandemic makes them truly heroic. They are the heart of our business and we are proud to help them deliver our solutions across North America.”

Highlights of the year included:

• Franchising veteran J.J. Sorrenti announced as CEO of Best Life Brands; hired to oversee strategic growth of the portfolio of companies;
• ComForCare and At Your Side, premier franchised providers of home care, signed 26 new franchise agreements; a total of 215 locations open and operating, with an additional 13 locations waiting to open.
• CarePatrol, the nation’s largest franchised senior placement organization, signed 18 franchise agreements; a total of 144 locations open and operating, with an additional 9 locations waiting to open.
• Blue Moon Estate Sales, the leading estate sale franchise in the U.S., signed 27 franchise agreements; a total of 44 locations open and operating, with an additional 10 locations waiting to open.
• The company added 24 new franchise support teammates across the organization to support the growing network;
• The Best Life Brands teams shifted to virtual discovery days and new franchise owner online training sessions to help new owners launch their business during the pandemic;
• Blue Moon Estate Sales changed its business model to a reservation-only system in order to limit foot traffic and ensure safeguards at estate sales; response was overwhelmingly positive leading to a permanent change;
• ComForCare was recognized on the 2020 Entrepreneur Franchise 500 ranking;
• Blue Moon Estate Sales Founder Deb Blue was designated one of the top 50 “Women of Wonder” (WOW) in 2020 by Franchise Dictionary Magazine;
• Media coverage for the brand appeared in Home Health Care News, McKnight’s Senior Living, Senior Outlook Today, Global Franchise, and more.

In 2021, Best Life Brands plans to add more franchise locations to each brand’s roster, along with future franchise-based acquisitions to round out the senior care franchise portfolio.

To learn more about ComForCare franchising, visit www.comforcare.com/franchising.

To learn more about CarePatrol franchising, visit www.carepatrol.com/franchising.

To learn more about Blue Moon Estate Sales franchising, visit www.bluemoonestatesales.com/franchising.

Sorrenti to oversee growth of portfolio of companies.

BLOOMFIELD HILLS, Mich. — Best Life Brands, LLC (“Best Life Brands”), a family of companies focused on the well-being of clients along the continuum of senior care, has named J.J. Sorrenti CEO.

Sorrenti will oversee the strategic growth plan of Best Life Brands, which includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation’s largest franchised senior placement organization; and Blue Moon Estate Sales, the leading estate sale franchise in the U.S. Together, they include nearly 400 franchise locations across the U.S. and Canada.

A franchising and retailing expert, Sorrenti has led multiple companies to award-winning results over the past 25 years. Most recently, he was president of Safeguard Business Systems, a division of Deluxe Corporation. His other roles included serving as CEO and board member of Hollywood Tans, CEO of Huntington Learning Centers, and Senior Vice President and General Manager at General Nutrition Centers. Sorrenti is also involved with the International Franchise Association (IFA) and sits on the board of trustees for the IFA Education Foundation.

“J.J. brings superb credentials and skills to further the Best Life Brands organization,” said Mark Eblin, Chairman of the Board of Best Life Brands. “We’re looking forward to leveraging his diverse experience as we continue to grow our suite of companies that serve seniors and their families.”

Under Sorrenti’s leadership, Best Life Brands plans to add more franchise locations to each brand’s roster, along with future franchise-based acquisitions to round out the corporate portfolio. “My focus is on supporting our current franchise owners in growing their business and acquiring more brands whose services align with our overall mission,” said Sorrenti. “With the number of people aged 65 and older expected to reach 70 million by 2030, I am ready to partner with the Best Life Brands leadership team and our franchisees to help meet the needs of this rapidly aging population.”

To learn more about ComForCare and At Your Side, visit www.comforcare.com or atyoursidehomecare.com.

To learn more about CarePatrol, visit www.carepatrol.com.

To learn more about Blue Moon Estate Sales, visit www.bluemoonestatesales.com.