Just Play Sports: A Slam Dunk Opportunity: Premier Basketball Training Facility Opens its Doors to Franchisees
When Larry Wilkins started Just Play Sports in 1996, he wanted to make a difference in his community. As a coach, he had witnessed how sports can shape children’s lives, teaching essential life skills, like teamwork, responsibility and leadership. Initially, he ran programs through community centers and schools. Soon, one location grew to 22, and Wilkins realized the next necessary step: to open brick-and-mortar facilities to impact even more children. By Brianna Bohn