Groovy Hues

First Quarter Emphasized Franchise Growth and Innovation

OMAHA, Neb. — Blingle!, the premier outdoor lighting franchise, opened the first quarter of 2024 in a shining way, featuring positive momentum forward to keep franchisees poised for success.

Its highlight to open the year was a shift in its franchise model, aimed to help franchisees manage their cashflow in a much more predictable manner. After hearing insight from franchisees on the support and options they wanted, Blingle! began a flat rate model. In this new model, royalties switched from a percentage of revenue to a flat monthly rate. Additionally, most of the franchisee services are now optional, ultimately saving the franchisee money if they wish to not use select services.

“As part of our efforts to continually improving our franchise model, we gathered feedback from all of our franchisees to see what they were looking for from us,” said Josh Skolnick, Founder of HorsePower Brands. “Our goal is to serve our communities, which includes the franchisees, with ease and provide them with a service they can be proud of using.”

To pair with this new model, Nels Peterson was promoted to Vice President and Brand Leader. Peterson, an experienced lighting expert with over three decades in the industry, will serve as a day-to-day resource for the franchisees, while also over seeing all field operations. His goal in the first year of the new role is to open 24 new locations this year in tandem with launching Blingle!’s new university and training that it receives from product vendors.

“Blingle! is continuing to grow in the lighting space as the outdoor lighting trend gains steam,” said Peterson. “In my position, I am able to support the franchisees with my expertise so they can install projects that achieve the vision of each client.”

In addition, the brand opened 3 new locations and signed 2 new franchise agreements to start the year. The new locations that opened in the first quarter include Naples, Fla., Miami, Fla., and Richmond, Va. Blingle! signed franchise development agreements to bring the brand’s premier lighting to Port Charlotte, Fla., and Kansas City, Miss., in the second quarter of this year.

To learn more about Blingle!, please visit: blingle.com. For more information about franchising opportunities, please visit: blingle.com/franchising.

This is The Brand’s Fifth Location in Florida

NAPLES, Fla. — Blingle!, the premier outdoor lighting franchise, announced today its newest location in Naples, Fla., their fifth in the Sunshine state, that is owned and operated by Cheryl Alker. The Greater Naples team opened its doors earlier this winter and is already experiencing high demand.

An entrepreneur since she turned 21-years-old, Alker, a native of the United Kingdom (UK), spent the vast majority of her career in the health and wellness industry, working directly with consumers and managing a team of wellness professionals. Her work continued when she moved with her husband and two children to the states 20 years ago.

Having taken some time to give back by volunteering for a dog rescue charity over recent years, Alker realized she was not ready to retire, in fact quite the opposite, she was ready for a new adventure that would harness her years of experience as a business owner and her deep-rooted design and home improvement passion.

Like many, Alker noticed that in many cases attention to detail was lacking in the service industry and she felt ready to bring her “customer first” mentality to a local business. She believes in clear communication, arriving at the scheduled time, finishing a project in a timely manner and always surpassing the customers’ expectations.

“When doing research, I came across Blingle! and saw it as a brand that I could really getting immersed in,” said Alker. “The lighting industry as a whole is very uplifting, be it holiday, landscape or the amazing technology of permanent, it is not a need but a want. This is a joyful purchase that brings happiness to clients. I am looking forward to bringing my eye to detail and design flair to customers and literally lighting up the Greater Naples community.”

Having moved from the UK many years ago, Alker is no stranger to the hard work and perseverance of starting something new, and together with her talented team, she is ready to grow Blingle! with the same mindset and make an impact. Alker will serve the Greater Naples area, working from Fort Myers Beach and Sanibel Island all the way down to Marco Island.

“We are excited to welcome Cheryl to the Blingle! family,” Josh Skolnick, Founder of HorsePower Brands said. “To be able to bring the premier products and service that we have to offer to the Greater Naples community is a great opportunity.”

To learn more about Blingle!, please visit: blingle.com. For more information about franchising opportunities, please visit: blingle.com/franchising.

Individuals from throughout the United States in Omaha. 

OMAHA, Neb. — Omaha based HorsePower Brands will hold a 7:30 a.m. press call on Friday, Dec. 9 at the Hilton Omaha Ballroom A located at 1001 Cass St.

Co-owners and Chairman Josh Skolnick and Zach Beutler will speak to the more than 200+ attendees at the final Academy Week/HorsePower Summit of 2022 where potential franchisees make their final determination for a franchise brand.

HPB is a portfolio company of seven franchise brands in the service industry. An additional three will be added in 2023 with an expectation of 25 by 2025. Current brands include Heroes Lawn Care, Gatsby Glass, Blingle (lighting), Mighty Dog Roofing, Groovy Hues (painting), Bumble Bee Blinds and iFoam (insulation). Since the company’s inception in 2019, HPB has awarded more than 550 territories throughout the U.S. in less than 24 months.

For further information, please contact Dr. McBride, senior manager – public relations at 717-327-1908 or at kmcbride@horsepowerbrands.com.

Groovy Hues amplifies the expansion of rapidly growing company.

OMAHA, Neb. — HorsePower Brands announced today the launch of Groovy Hues, a further expansion of its ever-growing portfolio of service-based franchise systems. Groovy Hues is committed to restyling the painting industry for both residential and commercial services. In addition to residential and commercial interior and exterior projects, the innovative franchise offers power and soft wash and gutter and shutter replacement and painting. HorsePower Brands remains on pace to hit its goal of building a portfolio of 25 service-based franchise brands and vertical integrations by 2025.

As part of the HorsePower Brands roster, Groovy Hues will experience heightened growth through utilizing the strategy and support structure that continues to drive expansion for the parent company. The new franchise will go beyond its competition through unsurpassed organization, execution and communication by leveraging the best products and technology in the industry.

“I believe the difference between success and failure is communication,” said Groovy Hues brand president John M. Pleiss. “Our service process sees customers experience a thoroughly established communication system, with easy-to-understand estimates that tell the customer not only how much it will cost, but also when we start and finish the job.” Pleiss brings proven leadership skills to the brand primarily through his experience in building and marketing telecommunication infrastructure.

“We see a massive opportunity for us to continue to develop and expand our existing service-based franchises with the addition of Groovy Hues,” said Josh Skolnick, co-founder and chair of HorsePower Brands. “Home and business owners are often challenged to find someone they can trust to get the job done right and puts their mind at ease. That’s what we do – improve the process with complete communication and maximum transparency for our customers.”

Groovy Hues marks the sixth service brand launched by HorsePower Brands since its formation in 2019. Both Skolnick and Zachary Beutler formed the company with a goal to sell franchises responsibly with the tools to ensure franchisees’ growth and longevity long term.