fitness classes and meditation

8 04, 2019

Honor Yoga Stretching Its Reach

2019-04-08T15:45:51-04:00April 8th, 2019|Tags: , , , , , |

The eco- and beginner-friendly studio looks to double footprint & bring accessible yoga nationwide through franchise opportunity

LAWRENCEVILLE, N.J. — Honor Yoga, a leader in the more than $16 billion yoga industry, is doubling its footprint and stretching its presence across the United States. Known for being a sustainable community of healing, offering an approachable, loving environment to honor your mind, body and self through the practice of yoga, Honor Yoga has announced national expansion plans via franchising.

The number of American yoga practitioners has grown by more than 50 percent in the past four years, with 34 percent of Americans reporting that they are likely to participate in yoga within the next year. Created by fitness industry veteran and 500-hour certified yoga instructor, Maria Turco, Honor Yoga seeks to disrupt the popular model of yoga studios by providing yoga to all. Tired of box-like studios, Turco sought to fill the gap for an accessible yoga studio and further designed her locations with eco-friendliness in mind.

“Yoga is the most popular alternative health approach in the United States,” said Turco, founder and chief yogini of Honor Yoga. “With approximately 37 million adults practicing, that number is projected to continue growing to more than 55 million by 2020. With yoga’s increasing popularity, Honor Yoga emerges as a differentiator from other studios in that it provides a welcoming space for every yogi. We are not centered as a fitness brand, rather we focus on the holistic wellness approach through the practice of yoga and meditation. From our class offerings to our non-profit arm, Honor Yoga Foundation, we make yoga accessible to all, which in the current industry space is revolutionary.”

To augment its growth, Honor Yoga launched its franchise opportunity in partnership with multi-unit emerging brand investor Anthony Polazzi of AP Franchised Concepts, LLC. The brand is looking for passionate yogis and business professionals looking to cultivate healthier and happier communities. Including a franchisee fee of $49,108, due upon signing, the total investment to own a studio is $146,608$270,608. Each studio is approximately 2,400-3,400 square feet and employs 10 to 15 full- and part-time employees. For more information on the franchise opportunity, visit

Honor Yoga launched in 2013 and offers a yoga class for everyone, including gentle, roots, calm & strong, slow flow, flow, power flow, meditation and aerial, among others. Members can attend classes in any of the 10 locations currently open in New Jersey, and can access classes by streaming online. In 2019, more communities will be able to experience Honor Yoga as the brand gears up to open 25 additional studios, at least 15 of which will open in the coming months. The brand plans to open 100 studios by 2023.

In addition to its core classes, Honor Yoga hosts retreats, teacher trainings and a variety of workshops throughout the year, many in partnership with the Honor Yoga Foundation. The Honor Yoga Foundation arm fosters peace and healing in communities by providing yoga-related wellness programs to under-served and at-risk populations, funding research of yoga’s benefits and supporting like-minded charitable organizations. The foundation is a core component of the Honor Yoga community, one to which Turco donates a third of her salary.

“Honor Yoga strives to exemplify what a life full of yoga means. Yoga connects your mind, body and soul internally, but also connects you to the greater universe,” Turco noted. “Living honorably means using yoga for good and giving back to those communities who need it the most.”

About Honor Yoga

Founded in 2013 by health and wellness veteran Maria Turco, and franchising since 2016, Honor Yoga is an eco-and beginner-friendly yoga studio and community that welcomes and nourishes every yogi through their practice. Revolutionizing the yoga industry, Honor Yoga offers a variety of classes, retreats, workshops and hosts a non-profit arm, Honor Yoga Foundation. With 10 locations open and operating in New Jersey, the brand has 25 additional locations in various stages of development in North Carolina, California, California, Florida, Ohio, Indiana and New Jersey. For more information, visit

27 02, 2019

YogaSix Reaches 100 Signed Franchise Agreements since Launch of Franchise Opportunity in 2019

2019-02-27T23:26:36-04:00February 27th, 2019|Tags: , , , , |

Growth of Boutique Yoga Brand Skyrockets as Entrepreneurs Seek to Bring Fresh Concept to Masses

IRVINE, Calif. — In the two short months since announcing its franchise opportunity in January, YogaSix, a modern boutique yoga concept, has signed over 100 franchise agreements which will rapidly expand the brand across the country. This impressive milestone is on par with YogaSix’s lofty goal to open 300 locations across the country over the next few years.

The recent franchise agreements will debut the brand in new states such as Washington, Minnesota, Texas, Arizona, Iowa, Colorado and Pennsylvania with the largest new development coming to Florida with 17 locations set to open over the next five years. These locations come alongside the brand’s plans to further develop YogaSix’s presence in California and Illinois where YogaSix will add a massive 43 and 5 locations, respectively.

“With YogaSix already staking its claim as the fastest-growing boutique fitness concept in the nation, we are confident that entrepreneurs will continue to get on board with this revolutionary brand,” said Lindsay Junk, President of YogaSix. “YogaSix is quickly gaining popularity across many markets, and we are excited for even more communities to experience the brand’s fresh perspective on one of the world’s oldest practices over the next several months.”

YogaSix aims to debunk the stereotype that often surrounds the practice of yoga and deliver its life-enhancing benefits to all ages, shapes, sizes and genders. Utilizing modern language instead of Sanskrit and offering six core formats – Y6 101, Y6 Stretch, Y6 Slow Flow, Y6 Hot, Y6 Power, and Y6 Sculpt Flow – YogaSix’s classes are meant to encompass every fitness level, whether the focus is on deep stretching, stress relief or breaking a sweat.

To expand and disrupt the market further, YogaSix is actively seeking qualified franchise partners. Headquartered in Irvine, CA, YogaSix is backed by Xponential Fitness, a powerhouse curator of boutique fitness brands with over two decades of experience in fitness franchising. YogaSix offers potential franchisees the opportunity to capitalize on a fresh brand in an emerging market with tremendous support, infrastructure and knowledge. The total investment to open a YogaSix franchise is $216,900$399,750.

For more information about the YogaSix franchise opportunity, please visit


Founded in 2012, YogaSix is a boutique yoga brand that offers a broad range of heated and non-heated yoga classes, boot camp style fitness classes and meditation accessible to all. Headquartered in Irvine, California, YogaSix is backed by Xponential Fitness, the largest curator of the nation’s leading boutique fitness brands. With its modern take on an age-old practice, YogaSix offers attractive opportunities in a fast-growing company and strong consumer demand. Visit to learn more.