Return on Investment (ROI) is an important discussion topic FranServe Certified Franchise Consultants (CFC) have with their candidates. Some candidates need a faster ROI than others. Sometimes, candidates think they want all the glamour of the big-name franchise that everyone has heard of that’s a common staple at the end of every block. And that’s fine, as long as their financial situation affords a much longer ROI achievement. By Jack Monson

WHAT THE HECK IS A FRANCHISE CONSULTANT?

Return on Investment (ROI) is an important discussion topic FranServe Certified Franchise Consultants (CFC) have with their candidates. Some candidates need a faster ROI than others. Sometimes, candidates think they want all the glamour of the big-name franchise that everyone has heard of that’s a common staple at the end of every block. And that’s fine, as long as their financial situation affords a much longer ROI achievement.

With that being said, there are many other opportunities that perhaps are not as well-known, or newer emerging brands that help investors see a much quicker ROI. Tom Quinn, CFC, CAFC has this to say about the subject of ROI: “ROI is crucial for franchise candidates when choosing the right fit. It measures the profitability of the investment and helps candidates understand the potential financial benefits. Understanding the ROI can guide candidates in making informed decisions and choosing a franchise that aligns with their financial goals and expectations.” I could not agree more.

Helping others navigate the complexities of investing in a franchise and the importance of understanding ROI and how it could affect them is key; therefore, franchise consulting is in high demand. Franchise consulting can be a fun and very rewarding business for those who have a credible personality full of integrity and desire to help others seeking their path of franchise ownership. Franchise consulting is a flexible work-from-home business. For many, it has been the perfect choice where they can change lives and change generations all without the restrictions of a territory! If you’d like to learn more, please email connect@franserve.com.

Don Clayton

Don Clayton has spent more than 18 years helping others achieve their dream of business ownership – starting as a business broker in 2002 and then as a franchise consultant for FranServe in 2012. His passion for the business led Clayton to the position of Chief Talent Officer, where he is committed to recruiting qualified candidates who are likely to succeed as FranServe Certified Consultants. franserve.com, connect@franserve.com