According to its website, Flour Power Cooking Studios describes itself as a place for “fostering a lifelong love for cooking that will positively impact the physical, mental and social well-being of its culinary creators.” By Nancy E. Williams
BUILD YOUR FUTURE
According to its website, Flour Power Cooking Studios describes itself as a place for “fostering a lifelong love for cooking that will positively impact the physical, mental and social well-being of its culinary creators.”
Its franchise owners come from all walks of life but usually have two things in common: wanting to own a business that allows them to build wealth, and having a passion for impacting families and communities positively through cooking.
“We have several multi-unit owners made up of families,” explained Lorna Martinez, vice president of marketing for Won Life Brands, the holding company of Flour Power. “The parents take the role of working on or in the business while their adult children, perhaps right out of college, focus on an aspect of the business. Oftentimes, this will be their first job.”
It makes sense that the Flour Power franchise attracts family franchisee owners because much of its focus is on the community.
“We’re about growing within the community,” said President Sarah Moritz. “We become a crucial part of the community because our owners are active and outgoing. Our multiple streams of revenue serve not simply children but also adults with programs such as corporate events and Adult Sip ‘n’ Stirs.”
According to Moritz, a major aspect of Flour Power is its focus on child development.
“We strongly believe in the impact of culinary arts. This is our opportunity to impact the next generation’s social development and mental health in a fun, casual, relaxed environment. To do this, we meet each child where they are. It’s not about performance but improvement,” explained Moritz.
Multi-unit owners are excited about working with the communities in which they operate and are looking to continue building for the future.
“When owners come into our network, we talk with them about what success looks like; what do they want from the business,” shared Moritz. “It’s important that we’re all on the same page. It could be a husband-and-wife team wanting to pivot from corporate, so multi-unit makes sense. They understand that the opportunities are endless with classes for children, to entire families, groups, corporate team building, date nights and more!”
Nancy E. Williams