From Main Street to the fastest growing cities, franchise brands are in demand more than ever before. Now may be the best time to create your legacy, whether you join an emerging brand as a franchisee or become the newest concept that will encourage people to become an entrepreneur. By Dawn Abbamondi
EMERGING BRANDS
Create a legacy as one of the newest concepts to hit the street
From Main Street to the fastest growing cities, franchise brands are in demand more than ever before. Now may be the best time to create your legacy, whether you join an emerging brand as a franchisee or become the newest concept that will encourage people to become an entrepreneur.
Franchise it!
Your hot new company – is it the talk of the town? Is it growing at a great rate and pleasing customers every day? Are you hearing people ask “is this a franchise?” All of this combined is awesome – maybe inspiring you to consider the options for what’s next.
1 Stay where you are and enjoy your success
2 Expand and open a second or third unit, adding management and employees
3 Invest in the franchise model and take it to the next level
There is no wrong answer, but if you are seeking information about option #3 you are in the right place. In fact, this issue of Franchise Dictionary Magazine is focused on the emerging franchise landscape and highlighting some of the hottest new concepts to come to market. There are new brands emerging every year with the potential to rise to the top.
Every year there is a trend and this year is no different
While automation, technology and AI are hot topics – concepts revolving about those we love the most – our kids, pets and aging parents are all still growing. Put these ideas together with franchising and you have a win-win-win.
You already know how much time and effort it took to open your business. Turning to franchising will be similar (but different) and may give you the opportunity to grow to 10, 50 or more locations if done right.
Go farther together as a franchise leader in a new brand
The resources available here in FDM will give you an idea of what the landscape looks like for an emerging brand. Lawyers, marketing agencies, sales teams, financial consultants and advisory firms (yes, like my team at SMB) with the experience and specialization in franchising can help you get there. They all have a role to fill.
Make no mistake, franchising is an entirely new business and will take work to become successful. You will need a team and a strong desire to grow.
But… This franchising industry is like none other and we especially appreciate the newest brands who come to market. We will cheer you on!
Emerging Franchisors: It is your time to take the model you created to a new level as a franchise brand with independent owners by your side.
Aspiring Franchisees: Join an emerging brand to get up and running sooner while taking advantage of wide open territories in new markets.
Ready to create a fun, new business for your franchise future? Join this growing community of franchise concepts and you will not take this journey alone. Franchising can make your dreams come true and help you build a legacy to be proud of later.
Dawn Abbamondi
Dawn Abbamondi, chief marketing officer at SMB Franchise Advisors, has over 20 years of extensive franchising experience in the coffee, food, convenience, gift and floral industries. Abbamondi leads the areas of marketing, social media, public relations, web development and lead generation. SMBFranchising.com, 215-370-7998, Dawn@SMBFranchising.com 