Imagine someone being able to help local business owners run their businesses more strategically to achieve better results and bigger profits and doing that while building their own future. By Lizzy Yeserski
Imagine someone being able to help local business owners run their businesses more strategically to achieve better results and bigger profits and doing that while building their own future.
That’s what people can get with The Alternative Board® (TAB). It’s the world’s largest franchise system offering peer advisory boards and hands-on business coaching and has been used by nearly 30,000 business owners around the globe since 1990.
As a membership-based organization, the proven TAB system of consulting, training, networking and coaching offers plenty of resources to get leaders to sharpen their skills, embrace challenges and take advantage of opportunities. TAB has found success in representing over 1,000 industries.
“TAB is a recession-resistant business, and the demand for our services continues to grow,” explained Global Marketing Manager Erika Wyllys. “In our recent member survey, over 92% of members said that they would recommend TAB to other business owners. That’s huge, considering that our members stay with TAB for over five years, which means predictable and recurring monthly revenue to our franchisees.”
Wyllys hails from the restaurant industry and has worked with leading brands like McDonald’s, Sonic and Carl’s Jr. Her experience leads her to believe that the ideal TAB candidates are professionals with a strong business acumen, who wish to transition out of the corporate world and add value to their local community.
“Transitioning from a business leadership position into a TAB business owner comes naturally to many of our franchisees, and we are there to guide them through this new professional venture,” Wyllys said.
TAB makes it simple for TAB business owners (TBOs) to launch and build their businesses with customized sales tools and StratPro®, its proprietary strategic planning process. The corporate team empowers TBOs to enjoy ultimate flexibility and a stable work-life balance.
Wyllys noted that the current economic climate makes it a perfect time to own a TAB franchise, especially as the team continues to expand its global footprint.
“Right now, with everything that’s going on in the market with continued layoffs, people want a certain level of security and ownership. They want to know what their future will look like,” said Wyllys. “The industry is growing, and we continue to increase our units.”
When prospective owners see the value of the business coaching, consulting, and global peer advisory boards, “it just clicks,” said Wyllys.
“We support them, we train them. It’s a community, and it really feels like a family,” she continued. “I know it sounds cliché, but TAB cares about their franchisees (TBOs.) So, there’s this large community of people that are helping each other, supporting each other.”
TAB’s marketing team creates targeted strategies and tactics that put TBOs in front of key prospects.
“Our franchisees are passionate about helping business owners and their leadership teams run their businesses more effectively. With over 30 years in the business, we have the systems and services in place to support our franchisees and the members they serve,” concluded Wyllys.
Lizzy Yeserski