Sea Love: The Art of Scent: A Franchise Growth Story

Dedicated to helping franchisees grow and succeed, Sea Love continues to set itself apart from the competition. By Erika Ortega

Dedicated to helping franchisees grow and succeed, Sea Love continues to set itself apart from the competition. By Erika Ortega

With a lifelong passion for fragrance, Sea Love Co-Founder Stacy Miller opened a small boutique in coastal Maine focused on personalized experiences. Following a successful career as general manager of a hair care franchise, she partnered with her husband, Barry, and started the business. By Erika Ortega

Stacy Miller didn’t have an entrepreneurial background or formal training in fragrance, but when she launched a humble side hustle in 2017, she had a clear vision: to create nontoxic, emotionally resonant products that elicit comfort and joy. By Jessica Petrucelli

When Stacy and Barry Miller founded Sea Love, their intent was to create a luxury lifestyle brand in the experiential retail space that offered a unique, interactive customer experience. By Jessica Petrucelli