Reformer Pilates Franchise Archives | Franchise Dictionary Magazine

14 02, 2026

BODYBAR Pilates Caps Off Landmark Year of Expansion, Performance, Brand Momentum

Paul Zboichyk2026-02-14T02:15:57-05:00February 14th, 2026|Tags: BODYBAR Pilates, fitness franchise, Reformer Pilates Franchise|

Fast-growing boutique Pilates franchise achieves record studio growth, sales and franchise demand in 2025

FORT WORTH, Texas — BODYBAR Pilates, a leading modern Pilates franchise, is celebrating a landmark year of expansion and performance in 2025, further cementing its position as one of the fastest-growing boutique fitness brands in the country. Fueled by strong franchise demand, operational excellence and an engaged member community, BODYBAR closed 2025 with 73 open studios nationwide and a development pipeline positioned to accelerate growth even further in the new year.

During 2025, BODYBAR Pilates opened 27 new studios, representing a 60% increase in its studio footprint in a single year. The brand grew from 46 open studios at the start of 2025 to 73 by years’ end, marking a 192% systemwide growth from the start of 2024 through the close of 2025.

Expansion remained strong across both established and emerging regions, with BODYBAR now operating in 21 states, adding 13 new states in 2025 alone, and selling into 31 states total as of January 2026. Looking ahead, the brand has a robust pipeline to open over 70 additional studios in 2026, with more than 40 locations slated for Q3 and Q4.

“2025 marked a major step forward for BODYBAR,” said Matt McCollum, CEO of BODYBAR Pilates. “We’re not just talking about growth – we’re opening studios, supporting franchisees and scaling with the infrastructure to do it right. That execution is what’s fueling our momentum and setting us up for continued expansion.”

Franchise development momentum continued in 2025, with 41 new franchisees joining the system to build 67 additional BODYBAR studios nationwide. The brand closed out the year with 190 signed development agreements, marking a significant milestone in its expansion. Notably, 16% of franchise agreements signed during the year came from existing franchise owners expanding their portfolios, underscoring strong franchisee confidence and unit-level performance. Looking ahead, BODYBAR Pilates is targeting an additional 130 to 200 units in its development pipeline in the coming year.

“Anyone can announce franchise sales, but real growth happens when studios actually open,” said McCollum. “BODYBAR has built a proven track record of turning commitments into thriving locations, quickly and sustainably.”

Systemwide performance also surged in 2025. BODYBAR generated just under $44 million in systemwide sales, representing a 65% increase over 2024, while welcoming more than 1.5 million client check-ins and workouts throughout the year. The brand’s highly engaged community grew to over 18,000 members, reflecting 30% year-over-year membership growth.

In addition to performance milestones, BODYBAR continued to invest in corporate infrastructure to support its expanding studio base and franchisee community. Key leadership shifts in 2025 included Jill Drummond’s promotion to vice president of fitness, Kyle Engelbrecht’s appointment as vice president of learning & development, the addition of Heath Ellenberger as director of strategic growth, Nick LaRocco as director of studio development, and Kern Marshall as vice president of financial planning & analysis. These appointments build on the executive foundation established with Michael Piermarini’s hire as chief operating officer and Brittany Granby’s hire as vice president of marketing in late 2024.

The brand’s momentum also continues to earn national and local recognition. In 2025, BODYBAR Pilates was ranked No. 470 on the Entrepreneur Magazine Franchise 500, earned a spot at No. 727 on the Inc. 5000 list of fastest-growing private companies with 567% three-year growth, and continued its streak of national accolades following its No. 276 Inc. 5000 ranking in 2024. At the studio level, BODYBAR locations were also recognized with multiple local “Best Pilates Studio” awards, including honors in Wichita and Alpharetta.

Throughout 2026, BODYBAR is focused on continued expansion in priority markets including Omaha, Charleston, Tulsa, Columbus, Northwest Arkansas, Madison, Chattanooga, Cincinnati, Oklahoma City, Louisville, Cleveland, Colorado Springs, Fort Collins, Reno, Tucson, Las Vegas, Salt Lake City, Detroit’s northern and western suburbs, Indianapolis, Raleigh-Durham, Orlando, Fort Lauderdale, Miami, Boston, Pittsburgh, Knoxville, Austin, Milwaukee and Ann Arbor, among others.

In addition to prioritizing growth, BODYBAR is investing in a series of forward-looking initiatives designed to elevate instructor education, enhance the digital and in-studio experience and strengthen national brand awareness, laying the groundwork for several major announcements later this year and beyond.

With a clear mission to lead with excellence, foster community and continually raise the bar, BODYBAR Pilates entered 2026 with unprecedented momentum. As the brand prepares to open at least 70 new studios in the new year, BODYBAR remains committed to delivering a transformative Pilates experience while empowering franchisees to build thriving businesses in their local communities.

To find a studio, book a first class or learn more, visit BODYBARPilates.com or check out the brand on Instagram, Facebook or YouTube. To learn more about available franchising opportunities, visit BODYBARPilates.com/franchise.

About BODYBAR Pilates
Founded to redefine fitness, BODYBAR Pilates is committed to cultivating a balanced, athletic and inclusive community through a fiercely effective Pilates workout. Powered by expert-led instruction and state-of-the-art Reformer equipment, dynamic BODYBAR classes cater to all fitness levels in a welcoming, community-driven environment, helping members discover their physical potential and enhance overall well-being both on and off the Reformer.

As a rapidly growing franchise, BODYBAR Pilates continues to gain national recognition for its performance and momentum. In 2025, the brand was ranked No. 470 on the Entrepreneur Magazine Franchise 500 and No. 727 on the Inc. 5000 list of fastest-growing private companies, achieving 567% three-year growth. With a strong foundation and an expanding national footprint, BODYBAR offers an exciting opportunity for entrepreneurs to build a thriving, community-centric business within a reputable and innovative fitness brand. To learn more, visit BODYBARPilates.com/franchise.

8 02, 2026

BODYBAR PILATES TO OPEN FIRST OREGON STUDIO IN TANASBOURNE THIS JUNE

Paul Zboichyk2026-02-08T14:26:51-05:00February 8th, 2026|Tags: BODYBAR Pilates, fitness franchise, Reformer Pilates Franchise|

Fitness concept to offer exclusive grand opening promotions and host community events

TANASBOURNE, Ore. — BODYBAR Pilates, the high energy, reformer based Pilates studio, announced it will open its first Oregon location in the Tanasbourne area of Hillsboro. Located at 9261 Northeast Windsor Street, BODYBAR Pilates Tanasbourne is slated to open in June, pending construction timelines.

Ahead of the grand opening, a limited number of founding memberships are available, offering early members up to 20% off their membership for life, along with priority booking, guest passes, and a complimentary class prior to opening. In addition, BODYBAR Pilates Tanasbourne will host a series of community events designed to introduce locals to the brand’s signature workouts and the studio team. These include:

Saturday, February 14 at 11am – Stretch & Sip: BODYBAR x Wildwood Taphouse Tanasbourne
- BODYBAR Pilates Tanasbourne will host a 50-minute mat Pilates class at Wildwood Taphouse in Tanasbourne, where guests can try the workout, connect with the community, and socialize afterward with refreshments. Guests must bring their own mat and register ahead by emailing tanasbourne@bodybarpilates.com.
Saturday, February 28 at 10:30am – Pilates, Ponies & Prosecco: BODYBAR x Borealis Equestrian
- This rider focused mat Pilates experience will take place at Borealis Equestrian in Forest Park and is curated specifically for equestrian athletes. The session is designed to build strength, balance, mobility, and confidence in the saddle, followed by time to connect and socialize. Space is limited, and guests must register ahead by emailing tanasbourne@bodybarpilates.com.

BODYBAR Pilates Tanasbourne is led by Lucinda Stevenson, former software CEO. Prior to joining BODYBAR, Lucinda spent more than a decade in the intellectual property law industry, owning and managing a successful legal software company. After selling her business and having practiced Pilates for more than 20 years, she was inspired to pursue a more meaningful career path in health and wellness. Lucinda first discovered Pilates in her late teens following a horseback riding injury, when her physical therapist recommended it as part of her recovery. She later saw firsthand how beneficial Pilates can be for equestrians – particularly in building hip strength, balance, and mobility – and today, both Lucinda and her horse, Daphne, incorporate Pilates into their wellness routines. Lucinda also plans to promote a series of health and wellness focused workshops for all stages of life, including programming for athletes, mothers, injury recovery and mental wellbeing.

“I’m incredibly excited to introduce BODYBAR Pilates to Oregon and the Hillsboro community this spring,” said Lucinda Stevenson, franchise owner of BODYBAR Pilates Tanasbourne. “Pilates has had a meaningful impact on my life, and I’m passionate about creating a welcoming space where individuals can build strength, confidence, and consistency in their fitness routines. I want to offer a variety of class formats to meet different schedules and needs, and these upcoming events are a great way for people to experience BODYBAR before our doors even open. I’m looking forward to meeting our future members very soon.”

Founded to redefine fitness, BODYBAR Pilates’ mission is to cultivate a balanced, athletic, and real community. The Tanasbourne studio will span 2,592 square feet and feature 14 Reformers. The studio will offer BODYBAR’s signature athletic Pilates classes, led by certified instructors and designed to support strength, balance, mobility, and overall well-being for all fitness levels, using state-of-the-art Pilates equipment.

“We’re extremely proud to bring BODYBAR Pilates to Oregon,” said Kamille McCollum, chief brand officer, president, and co-founder of BODYBAR Pilates. “We’re committed to providing high-quality fitness options nationwide and see tremendous potential in the greater Portland area. Tanasbourne is a fast-growing community with major retail headquarters nearby, making it an ideal location to build our Oregon presence. At BODYBAR, we’re more than just a workout. We’re redefining Pilates and empowering people to build sustainable, balanced fitness habits at their own pace. We’re excited to see the positive impact Lucinda and her studio will have on the community.”

Looking ahead, Lucinda hopes to open three additional BODYBAR studios across the greater Portland metro area in the coming years. BODYBAR Pilates continues to grow nationwide, with over 18,000 members and 74 studios nationwide, with plans to open at least 70 more studios in 2026, including Tanasbourne.

For more information about the new studio, membership packages and event registration, please call 503-468-4080, email tanasbourne@bodybarpilates.com or visit our website at BODYBAR Pilates Tanasbourne. You can also check us out on Facebook and Instagram.

About BODYBAR Pilates
Founded to redefine fitness, BODYBAR Pilates’ mission is to cultivate a balanced, athletic, and real community. We are committed to providing a fiercely effective workout experience, powered by Pilates, that helps individuals discover their physical potential and enhance their overall well-being both on and off the Reformer. Our expert-led classes cater to all fitness levels in a welcoming environment, utilizing state-of-the-art Pilates equipment. As a growing franchise, BODYBAR presents an exciting opportunity for entrepreneurs in the fitness industry. Joining the BODYBAR family means becoming part of a movement that empowers individuals to achieve their fitness goals while building a thriving, community-centric business. This opportunity is ideal for entrepreneurs looking to make a meaningful impact in the fitness world with a reputable, innovative brand.

26 01, 2026

JETSET Pilates Marks Milestone 2025 with 24 Studio Openings and Eyes International Expansion in 2026

Paul Zboichyk2026-01-26T00:32:47-05:00January 26th, 2026|Tags: fitness franchise, JETSET Pilates, Reformer Pilates Franchise|

Premium Pilates franchise celebrates record growth in 2025, strengthening U.S. footprint, franchise infrastructure, and global ambitions as it enters 2026

MIAMI — JETSET Pilates, the fast-growing modern Reformer Pilates franchise offering premium, full-body workouts, closed out 2025 on a high note with 24 new studio openings, bringing its total footprint to over 270 studios open or in development. As the brand enters 2026, JETSET is focused on operational consistency, franchisee support, and strategic expansion across U.S. and international markets, including its first London studio.

2025 Studio Openings and Franchise Development

In 2025, JETSET opened 24 new studios across key U.S. markets, including Texas, Florida, Georgia, North Carolina, New Jersey, Massachusetts, Colorado, and Washington, D.C. The brand focused on premium neighborhoods and strong real estate fundamentals, reflecting its disciplined, strategic approach to expansion.

Most notably, JETSET officially opened its new headquarters in Miami’s Wynwood neighborhood, designed by Miami-based, globally-recognized architecture firm Kobi Karp. The space serves as the home of JETSET’s Instructor Training Academy and functions as a centralized training and collaboration hub for the brand’s growing network.

Infrastructure, Performance, and System Investments

To support its expanding studio network, JETSET continued to invest in its franchise platform throughout 2025, introducing more structured pre-sales and studio launch playbooks, expanded performance benchmarking, and tighter integration between marketing, training, and operations. The brand also received a strategic investment from Purchase Capital LLC, an investment firm that provides patient capital for companies with significant potential for long-term value creation. Nicholas J. Singer, Founder & Managing Partner of Purchase Capital, was appointed to the JETSET Board of Directors.

“JETSET has demonstrated an exceptional ability to scale while preserving brand integrity and a dedicated client base,” said Nicholas J. Singer, Founder & Managing Partner of Purchase Capital. “Their disciplined growth strategy, premium positioning, and focus on franchisee success make them a standout platform in boutique fitness.”

JETSET also introduced several client-facing initiatives designed to support engagement and retention across the system. These included new class formats to meet a range of client needs, as well as updated membership features such as expanded structures, premium access testing, and more dynamic introductory and re-engagement offers.

In addition to these investments, JETSET saw continued increases in average unit volumes (AUVs) across the system in 2025. Studios across the network also earned multiple local “Best Of” recognitions, highlighting the brand’s growing reputation as a leading modern Pilates concept within competitive fitness markets.

2026 Outlook and Expansion Plans

Building on the foundation established in 2025, JETSET plans to continue measured expansion across top U.S. markets in 2026 while advancing its international development strategy. The brand will open its first London studio in the Shoreditch neighborhood, serving as the foundation for its UK expansion, with plans for five additional London-area locations to follow. The brand also plans to expand into gateway cities in Canada and the EU. Priority regions in the U.S. will include major metropolitan areas across the Northeast, Southeast, Texas, California, and the Midwest. Additional training hubs are also planned, beginning with Dallas later this year.

“Our growth in 2025 reflects the strength of our model and the discipline behind how we scale, and we plan to maintain a measured but ambitious approach to growth in 2026,” said Bertus Albertse, CEO of JETSET Pilates. “We’re prioritizing premium real estate, the right franchise partners, and operational excellence to ensure long-term success as we expand domestically and internationally in 2026.”

As JETSET enters 2026, the brand is firmly positioned at the intersection of premium fitness, modern Pilates, and scalable franchising, and is building a durable platform for sustained global growth. For more information about JETSET Pilates and its franchise opportunities, please visit https://jetsetpilates.com/franchise/.

About JETSET Pilates

Founded in 2010 and franchising since 2022, JETSET Pilates has quickly become one of the most attractive concepts in the boutique fitness franchise space, with over 270 studios open or in development across the U.S. and Australia. The brand is known for its 50-minute classes that combine strength, cardio, and Pilates-inspired movements for a full-body workout, focusing on connection, consistency, and wellness in every community it serves. JETSET Pilates now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets in the fitness sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow the brand on LinkedIn and Instagram.

12 01, 2026

JETSET Pilates Enters Arizona with Multi-Unit Deal and Eyes Further Expansion

Paul Zboichyk2026-01-12T00:14:49-05:00January 12th, 2026|Tags: fitness franchise, JETSET Pilates, Reformer Pilates Franchise|

Premium Pilates franchise announces three-unit development deal in Scottsdale, with plans for 8–10 studios across the Greater Phoenix region

MIAMI — JETSET Pilates, the fast-growing modern Reformer Pilates franchise offering premium, full-body workouts, has officially entered Arizona with a newly signed three-unit franchise agreement in Scottsdale. The deal marks the first phase of the brand’s broader expansion strategy for the Phoenix–Scottsdale metro area, where JETSET anticipates opening 8–10 studios in the coming years.

The three-unit development deal is led by franchisees Bill and Jen Hoge, who bring strong operational backgrounds and a shared vision for introducing a premium Pilates concept to the Scottsdale community.

“We chose JETSET because of its strong brand identity and talented leadership team that offers a support structure with well thought-out systems,” said Jen Hoge. “We wanted a brand we would be proud to own and that would strengthen our presence in the community, and JETSET fits right into that vision.”

Following the signing of its first Arizona franchise agreement, JETSET is actively targeting additional expansion throughout the Phoenix–Scottsdale metro area. The region’s growing population, wellness-focused lifestyle, and strong demand for premium boutique fitness concepts align closely with JETSET’s core customer base. Scottsdale, in particular, has even ranked among the nation’s top cities for health and fitness, making it an ideal market for the brand’s modern Pilates offering.

“This multi-unit agreement represents an exciting first step in our Arizona expansion,” said Bert Albertse, CEO of JETSET Pilates. “Bill and Jen are aligned with our vision for delivering a premium, experience-driven Pilates concept, and we’re confident they are the right partners to help grow the brand throughout the Phoenix–Scottsdale market.”

JETSET continues to stand out with its signature 50-minute workout that seamlessly blends strength, mindfulness, and precision on custom high-performance reformer equipment. Instructors are carefully trained to offer personalized attention and guidance, ensuring every client receives a transformative workout tailored to their goals.

“JETSET is designed for communities where wellness is not a trend, but a way of life,” said Tamara Galinsky, Founder and Brand President of JETSET Pilates. “The Phoenix–Scottsdale area reflects everything our brand stands for—movement, intention, and elevated experiences—and we’re thrilled to grow alongside franchise partners who share that vision.”

Since launching its franchise opportunity in 2022, JETSET Pilates has quickly become one of the fastest-growing concepts in the boutique fitness sector. For more information about JETSET Pilates and its franchise opportunities, visit https://jetsetpilates.com/franchise/.

About JETSET Pilates

Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with over 200 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.

7 11, 2025

BODYBAR Pilates Launches “BODYBAR Does Good” Campaign This November

Paul Zboichyk2025-11-07T02:24:06-05:00November 7th, 2025|Tags: BODYBAR Pilates, fitness franchise, Reformer Pilates Franchise|

Fastest-Growing Boutique Fitness Brand Partners with The Worthy Co. to Support Survivors of Trafficking

FORT WORTH, Texas — BODYBAR Pilates, a leader in modern Pilates studios, today announced the launch of its first annual “BODYBAR Does Good” campaign in partnership with Fort Worth-based nonprofit, The Worthy Co. This initiative will raise funds to support survivors of trafficking and sexual exploitation throughout the month of November.

All 68 BODYBAR Pilates studios nationwide will sell a co-branded candle – the BODYBAR x Worthy Co. Candle, IMPACT – with 100% of proceeds benefiting The Worthy Co.’s hands-on job training and employment programs for survivors of trafficking. Each candle is handcrafted by women employed through the nonprofit social enterprise of The Net, which offers trauma-informed work opportunities, professional skills training, and a pathway toward financial independence. Since 2010, The Net has served more than 1,000 women, helping them rebuild their lives through their three-pronged approach of outreach, advocacy, and enrichment. Through The Worthy Co., women are able to rebuild their lives through sustainable employment and community support.

“We’re proud to support The Worthy Co. this fall through our ‘BODYBAR Does Good’ campaign,” said Kamille McCollum, chief brand officer, president, and co-founder, BODYBAR Pilates. “As two great Texas-based brands, we share a mission to empower women of all backgrounds to be the best versions of themselves – whether through fitness or meaningful employment. The Worthy Co. helps women reclaim their strength and futures, and we’re honored to stand beside them now and in the future.”

The IMPACT Candle features santal and amber scents in an iridescent cloud vessel, which will be available for purchase exclusively at BODYBAR Pilates studios nationwide. It’s the perfect holiday gift that gives back, and the studio that sells the most candles will win a professional photoshoot.

“We are so appreciative of BODYBAR’s support as we continue to grow and make a positive impact in women’s lives,” said Melissa Ice, co-founder and chief vision officer, The Worthy Co. “Human trafficking is a pervasive issue, and partnerships like this help us amplify our message: that every woman deserves a second chance and no past is too difficult to overcome. Through this campaign, BODYBAR Pilates is using its platform to elevate survivors’ voices and support us as we create meaningful employment opportunities for them.”

“BODYBAR Does Good” is one campaign in a series of community initiatives the brand rolled out in 2025, which align with its core values of empowerment, inclusivity, and wellbeing. BODYBAR Pilates continues to grow rapidly, surpassing 16,000 active members and on track to open 100 new locations by year’s end. The brand has also expanded its retail offerings with curated apparel and exclusive product collaborations that reflect its signature aesthetic and active lifestyle.

For more information about BODYBAR Pilates or to find a studio near you, visit BODYBARPilates.com or check out the brand on Instagram, Facebook, or YouTube. To learn more about available franchising opportunities, visit BODYBARPilates.com/Franchise.

The Worthy Co.
The Worthy Co. is a social enterprise based in Fort Worth, Texas, employing and empowering survivors of trafficking. Through the creation of hand-poured candles, handmade jewelry, and one-of-a-kind experiences like our Candle Studio and Charm Bar, survivors receive dignified work, holistic support, and a pathway to hope. Every purchase impacts a life because every woman is worthy.

12 09, 2025

JETSET Pilates to Celebrate Grand Opening of New Luxury Studio Opening in Montclair-Verona

Paul Zboichyk2025-09-12T08:36:51-04:00September 12th, 2025|Tags: fitness franchise, JETSET Pilates, Reformer Pilates Franchise|

New Studio Aims to Build Connection, Wellness, and Strength Within the Montclair-Verona Community

MONTCLAIR–VERONA, N.J. — JETSET Pilates, the fast-growing modern Reformer Pilates franchise offering premium, full-body workouts, is proud to announce the opening of its newest studio in Montclair–Verona. The studio marks another milestone in the brand’s rapid expansion and introduces the community to JETSET’s unique approach to high-end Pilates. Located at 307 Pompton Ave, Verona, NJ, JETSET Pilates Montclair-Verona will celebrate its grand opening on Sept. 13 from 11 a.m. – 1 p.m. Guests will enjoy an exclusive look at the studio, live DJ, light bites and drinks, special gifts, and access to discounted Founding Memberships, available for a limited time.

The Montclair–Verona studio is owned by Zhana Gali, a passionate entrepreneur dedicated to bringing innovative wellness experiences to this amazing community. Gali was drawn to JETSET Pilates for its blend of cutting-edge fitness, community-driven energy, and proven franchise model. By introducing JETSET to Montclair–Verona, Gali aims to create a welcoming space in his local community that empowers individuals to strengthen both body and mind.

“I wanted to bring something to Montclair–Verona that inspires connection, growth, and confidence,” said Gali. “JETSET’s workout is not only transformative physically but also provides the kind of supportive, energetic environment people are craving. I’m thrilled to introduce this brand to the Montclair–Verona community and turn our new studio into a role model community business.”

JETSET Pilates Montclair-Verona offers personalized, high-end 50-minute classes on custom reformers, combining strength training, cardio, and Pilates-inspired movements set to DJ-curated music for transformative results. The studio’s modern approach adapts to all experience levels, appealing to both new and seasoned Pilates enthusiasts alike.

“Gali’s passion for creating meaningful community spaces makes her an ideal partner for JETSET,” said Bertus Albertse, Chief Executive Officer and President of JETSET Pilates. “We’re excited to see her lead our expansion into New Jersey and bring the JETSET experience to Montclair–Verona for the first time.”

To learn more about JETSET Pilates Montclair-Verona, schedule a class, or inquire about memberships, visit https://jetsetpilates.com/nj/montclair/, or call (973) 566-3596.

About JETSET Pilates
Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with over 200 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.

25 08, 2025

JETSET Pilates Sets Sights on Chicagoland as Next Hot Market for Franchise Growth

Paul Zboichyk2025-08-25T03:56:04-04:00August 25th, 2025|Tags: fitness franchise, JETSET Pilates, Reformer Pilates Franchise|

With studios planned for Naperville and Winnetka, the fast-growing Pilates franchise eyes strategic expansion in top Chicago neighborhoods

MIAMI — JETSET Pilates, a fast-growing modern Reformer Pilates franchise offering premium, full-body workouts, is ramping up its Chicagoland expansion with two initial locations confirmed in Naperville and Winnetka, and plans to strategically open 10–12 studios across the region over the next several years.

The brand is actively targeting premier neighborhoods in and around Chicago, including Lincoln Park, River North, and the Gold Coast, as well as affluent suburbs such as Evanston, Oak Brook, and Hinsdale. With Chicago ranking #8 on the 2024 Mindbody + ClassPass Wellness Index as one of the nation’s healthiest cities, JETSET is poised to meet the region’s strong appetite for high-end workout concepts.

“Chicago is a city that thrives on innovation, style, and energy, and that’s exactly what JETSET delivers,” said Bert Albertse, CEO of JETSET Pilates. “From our curated playlists to our studio design, every detail is built to inspire. We see a clear opportunity to make JETSET a go-to fitness destination here, and we’re ready to grow alongside the city’s community.”

JETSET’s record-setting growth in 2025 includes the opening of 16 new studios in the first half of the year, entry into new U.S. markets, and its first international location in Melbourne, Australia. With more than 160 locations sold and in development, the brand continues to attract interest from franchise partners in top-tier markets like Chicago.

“Launching new locations in Naperville and Winnetka is just the beginning,” said Tamara Galinsky, Founder and Brand President of JETSET Pilates. “We’re actively seeking passionate franchise partners in Chicagoland who share our vision of delivering a premium Pilates experience that meets the city’s growing demand for innovative fitness solutions.”

About JETSET Pilates

Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with 160 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.

6 08, 2025

JETSET Pilates Marks Strong First Half of 2025 With 16 Openings and First International Location, Reaching 160 Locations Sold

Paul Zboichyk2025-08-06T19:39:33-04:00August 6th, 2025|Tags: fitness franchise, JETSET Pilates, Reformer Pilates Franchise|

Pilates franchise studio celebrates new market entries, leadership hires, and 21 additional studios set to open before year’s end

MIAMI — JETSET Pilates – the Miami-based modern Reformer Pilates franchise, is excited to celebrate a dynamic first half of 2025 with 16 studios opened in just the first six months of the year, and 67 development deals signed across premier markets in the U.S. The brand has focused on innovation and growth this year, strengthening their leadership team and launching new programs to elevate the customer experience, with big momentum on the horizon for the remainder of the year.

Studio Growth and Market Expansion

JETSET’s growth thus far in 2025 has brought the opening of 16 new locations throughout Florida, NYC, Colorado, and North Carolina. In addition to their U.S. expansion, JETSET also opened a location in Glen Iris, their debut international studio in Melbourne, Australia.

The brand also made its first entrance into several key cities and regions including Charlotte, Denver, Salt Lake City, San Diego, Austin, Houston, Boston, and more. With 67 development deals signed across major key markets, 21 studio openings confirmed for the remainder of 2025, and 50+ more development deals expected to be signed this year, the brand has no plans to slow down.

“JETSET has experienced incredible growth so far this year, and I couldn’t be more proud of the growing community we’re building,” said Tamara Galinsky, Founder and Brand President of JETSET Pilates. “Our recent and upcoming openings further strengthen our presence in the existing markets we serve, and will establish a strong foothold in new territories, allowing us to bring the JETSET experience to more individuals throughout the country.”

Innovation, Leadership, and Infrastructure

To support their expanding franchise network, JETSET Pilates significantly expanded its leadership team and launched several brand innovations this year. They welcomed several experienced executives to strengthen operations and franchisee support, including Ricardo Quesada as Vice President of Marketing, Uri Kenig as Head of Franchise Operations, Alex Lyons as Vice President of Product and Talent, Michael Zennedjian as Vice President of Real Estate and Construction, Christa Dellebovi as Director of New Studio Openings, Artemis Bennedetti as Director of Field Marketing, Shayna O’Rourke as Director of Franchise Business Management, and Dan Thomas as Senior Director of Digital Marketing.

Other key investments focused on innovation in infrastructure and customer experience, with highlights including:

Launching a national membership program allowing clients to access any JETSET studio worldwide
Introducing DJ-curated in-studio playlists to elevate the in-studio experience
Expanding a new Training Academy Center in Miami’s South of Fifth neighborhood

Additionally, the brand has seen high engagement from its JETSET on the Mat pre-opening activations, which have driven community excitement and attendance prior to studio openings.

“We are proud of the steps we’ve taken this year, strengthening our collaborative and healthy culture within the system,” said Bert Albertse, CEO of JETSET Pilates. “Our studios continue to deliver high AUVs, showcasing the work we’ve put in towards operational success and the strong consumer demand we’ve experienced.”

Positioned for Record-Breaking Growth

Through strategic market targeting, site selection refinement, consistent delivery of a premium and differentiated experience, and significant investments to their franchisee support infrastructure, JETSET aims to surpass 200 awarded territories by the end of the year. The brand looks to continue to expand into metros such as Boston, Chicago, Denver, San Francisco, New York, and DC, while targeting strategic suburban regions across the Southeast and Florida, and West Coast markets such as Phoenix, Scottsdale, Seattle, San Diego, and the LA suburbs.

To support these growth plans, JETSET plans to roll out more key initiatives including a refreshed branded merchandise line, upgraded digital tools, and further product and instructor training enhancements.

For more information about JETSET Pilates and its franchise opportunity, please visit https://jetsetpilates.com/franchise/.

About JETSET Pilates
Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with 160 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.

17 07, 2025

BODYBAR Pilates Selects Delightree to Transform Franchise Operations with AI

Paul Zboichyk2025-07-17T21:37:12-04:00July 17th, 2025|Tags: BODYBAR Pilates, fitness franchise, Reformer Pilates Franchise|

This partnership allows for faster onboarding, fewer support requests, and enhanced member experiences across all 50+ studios

DENVER — BODYBAR Pilates, a leader in modern Pilates studios, is partnering with Delightree to deploy a powerful AI-driven support and operations solution across its rapidly expanding franchise network. With this rollout, BODYBAR and Delightree will streamline the studio opening process, strengthen system-wide compliance, and equip staff with a centralized, AI-powered knowledge platform. This initiative is designed to accelerate time to open, support strong unit-level economics, and enhance operational excellence across the BODYBAR system.

This strategic initiative comes as BODYBAR continues prioritizing technology to boost efficiency and elevate customer experience. Delightree’s AI-powered search capability significantly reduces staff reliance on headquarters for routine operational questions, reducing the time spent on information retrieval from several minutes to just a few seconds. BODYBAR projects that Delightree’s platform will decrease support ticket volume by significantly improving team access to real-time tools, resources and documentation – allowing teams to spend less time troubleshooting and more time focused on delivering the BODYBAR experience.

“Technology is at the heart of BODYBAR’s growth strategy, allowing our franchise partners to focus on delivering exceptional classes and building thriving studios,” said Michael Piermarini, COO of BODYBAR Pilates. “Delightree puts essential operational knowledge in the hands of our instructors and managers, establishing brand continuity from safety protocols and standard operational documents to studio opening preparation materials and checklists. This move raises the operational bar and lets our teams concentrate on offering consistency, motivation and that dependable dose of feel-good movement our guests expect when they walk through our studio doors.”

As BODYBAR continues to strengthen and evolve its operational capabilities to support its growth, the brand is investing in systems that simplify and strengthen both studio and corporate functions. This partnership with Delightree marks the next step in that evolution, providing an end-to-end operations hub that streamlines the entire franchise journey – from signing and design to construction, presale, and grand openings. BODYBAR remains committed to operational excellence and is proud to partner with Delightree to help fuel its continued expansion.

Tushar Mishra, Co-founder and CEO of Delightree, said, “Today’s most successful franchise brands invest in tools that empower frontline teams and foster consistency at scale. We’re excited to help BODYBAR Pilates optimize operations and elevate the studio experience across their fast-growing franchise system.”

Deployment of Delightree across BODYBAR Pilates studios begins this month, with complete rollout scheduled by August 2025.

About BODYBAR Pilates
Founded to redefine fitness, BODYBAR Pilates’ mission is to cultivate a balanced, athletic, and real community. We are committed to providing a fiercely effective workout experience, powered by Pilates, that helps individuals discover their physical potential and enhance their overall well-being both on and off the Reformer. Our expert-led classes cater to all fitness levels in a welcoming environment, utilizing state-of-the-art Pilates equipment. Ranked as one of the country’s fastest growing companies by Inc. Magazine, BODYBAR presents an exciting opportunity for entrepreneurs in the fitness industry. Joining the BODYBAR family means becoming part of a movement that empowers individuals to achieve their fitness goals while building a thriving, community-centric business. This opportunity is ideal for entrepreneurs looking to make a meaningful impact in the fitness world with a reputable, innovative brand.

About Delightree
Delightree provides AI-powered operations software designed exclusively for franchisors. Its comprehensive platform integrates franchise launch, employee training, operational tasks, audits, and customer feedback. Delightree’s AI modules deliver consistent, brand-compliant support instantly, empowering franchise teams and significantly reducing operational friction and support costs.

5 07, 2025

JETSET Pilates Signs 12-Unit Development Deal to Expand in the Greater Philadelphia Market

Paul Zboichyk2025-07-05T02:59:42-04:00July 5th, 2025|Tags: fitness franchise, JETSET Pilates, Reformer Pilates Franchise|

Pilates Franchise Studio Set to Bring Its Signature Fitness Experience to the Northeast

MIAMI — JETSET Pilates – the Miami-based, modern Reformer Pilates franchise, is continuing its nationwide growth with an exciting new development in the Greater Philadelphia area. The brand has officially signed an 12-unit agreement — marking a significant step forward in its mission to bring revitalizing, results-driven workouts to health-conscious communities across the U.S.

The Philadelphia expansion will strategically target key neighborhoods and suburbs including Ardmore, Northern Liberties, Rittenhouse Square, King of Prussia, West Chester, Cherry Hill, and Marlton. With an aggressive development timeline, JETSET Pilates plans to rapidly scale across the market, establishing a strong presence in one of the Northeast’s most dynamic and wellness-focused regions. According to recent reports, franchising is projected to drive 27.5% of Pennsylvania’s employment growth, highlighting the significant economic impact and local demand for franchise businesses.

“We are beyond excited to bring the JETSET experience to Philadelphia, a region that truly embraces fitness, innovation, and lifestyle-forward thinking,” said Tamara Galinsky, Founder and Brand President of JETSET Pilates. “This market is a perfect match for our modern musical approach to Pilates, and we’re committed to becoming a staple in the local wellness community.”

JETSET Pilates continues to distinguish itself with its signature 50-minute workout that seamlessly blends strength, mindfulness, and precision on custom high-performance reformer equipment. Instructors are carefully trained to offer personalized attention and guidance, ensuring every client gets a transformative workout tailored to their goals.

“At JETSET Pilates, we go beyond traditional fitness, we deliver an experience,” said CEO Bert Albertse. “Our team is excited to bring our innovative, high-touch studio concept to Philadelphia. With our proven support systems and a leadership team that brings nearly four decades of franchising experience, we’re confident this new territory will become one of our flagship markets.”

Backed by a leadership team with a combined 37 years of franchising experience and 55 years of expertise in the boutique fitness industry, JETSET Pilates offers franchise partners a robust foundation for growth and success. The brand’s comprehensive post-opening support and training program equips franchisees and studio leaders with the tools they need for long-term performance, including strategic implementation, operational guidance, and ongoing collaboration. This includes regular alignment meetings, financial optimization reviews, personalized mastery sessions, and smooth integration of studio processes. In addition, JETSET’s product and talent department provides continuous development through skill-building workshops, instructor training, and structured feedback systems.

As JETSET Pilates gains momentum across the country, it continues to attract driven entrepreneurs and fitness enthusiasts who want to be part of a high-growth, wellness-focused brand. The Philadelphia expansion is a demonstration of even more nationwide growth to come.

To learn more about JETSET Pilates or inquire about franchising opportunities in your area, visit https://jetsetpilates.com/franchise/.

About JETSET Pilates

Founded in 2010 and franchising since 2022, JETSET Pilates has rapidly established itself as one of the most attractive concepts in the boutique franchise business space. JETSET Pilates currently has plans to open studios across the U.S. and Australia, with over 100 studios in development. JETSET now offers franchising opportunities to entrepreneurs in some of the largest and fastest-growing markets within the fitness franchise sector. For more information, please visit https://jetsetpilates.com/franchise/, or follow JETSET Pilates on LinkedIn and Instagram.

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