Hammer & Nails is in the business of making people feel good by providing luxury grooming services to a diverse clientele. The brand provides a space where luxury meets self-care, offering popular services, including haircuts, shaves and hand-and-foot treatments. By Erika Ortega
Hammer & Nails is transforming the men’s grooming industry with its unique barbering services. It offers franchisees a recurring revenue model that is service-driven, cannot be outsourced, is recession-resistant and includes multiple revenue streams. By Erika Ortega
Nick Bertagna had been selling medical supplies in Ohio for 20 years when the company he was working for was sold to a large corporation. Once a small family company, the business changed into a less friendly version of itself and, after five years, offered him a severance package. The generous year-long severance package gave Bertagna the time to get out of the corporate grind and work toward fulfilling his goal of owning a business. By Kelsi Trinidad
Hammer & Nails made its debut in 2017 on an episode of the entrepreneurial TV show “Shark Tank.” On the show, the concept of an elegant nail salon for men was presented. Even though no investments were made from the sharks, Hammer & Nails was destined for something much bigger. It just so happens that entrepreneur John Choi managed to catch Hammer & Nails’ episode and reached out to Aaron Meyers, an executive at Massage Envy, about this innovative new concept. By Kelsi Trinidad