
That 1 Painter takes pride in being a painting company that focuses on quality craftsmanship and exceptional customer service. The family-owned business was founded in 2011 and began franchising its successful business model in 2021. In its 14 years of operation, it has helped thousands of homeowners achieve the paint job of their dreams while always making sure to be the best houseguest. By Kelsi Trinidad
LOW-COST BRANDS
That 1 Painter takes pride in being a painting company that focuses on quality craftsmanship and exceptional customer service. The family-owned business was founded in 2011 and began franchising its successful business model in 2021. In its 14 years of operation, it has helped thousands of homeowners achieve the paint job of their dreams while always making sure to be the best houseguest.
Many people dream of owning their own business – having the chance to build something they believe in, control their hours and shape its growth into whatever they wish are all reasons people pursue entrepreneurship. That 1 Painter does just that, providing a franchise model that is accessible to people from all walks of life. For new franchisees hoping to break into the painting industry, the company offers a low barrier to entry and is proud of how it’s been able to open doors for people who would not have otherwise been able to become business owners.
“Whether they’ve had a career in corporate leadership, the trades or even something entirely unrelated to painting, we’ve seen first-generation business owners, veterans and former owners or employees of other franchises open a That 1 Painter business. The affordability of entry allows them to start building wealth, creating jobs and impacting their communities,” said Tyler Colby, That 1 Painter business coach.
Through its strategically lean model, That 1 Painter has been able to keep its initial costs low for new franchisees. Additionally, there’s no requirement for a brick-and-mortar storefront, allowing franchisees to save on costly rent payments. The company also offers centralized support, vendor discounts and proven marketing systems that reduce the need for outside assistance.
“Our approach focuses on high-impact, low-cost tools that drive growth,” said Colby. “By giving franchisees a playbook that emphasizes execution, not expenses, they can scale wisely and sustainably.”
Not only does the company’s model allow for more accessible business ownership, but it also helps franchisees use what they save to invest back into growing their business. By not investing in costly overhead – like real estate, buildouts or marketing services – franchisees can dedicate that capital towards hiring a great team, creating an impactful marketing campaign and refining their processes. While many franchise models are focused on up-front costs, That 1 Painters’ model is focused on using capital for growth.
This franchise opportunity is centered around setting franchisees up for success. With hands-on coaching paired with real-world training, That 1 Painter positions its franchisees to hit the ground running and grow their business. Additionally, the company’s support team guides franchisees through every step of their business journey. From launch to reaching their first $100,000 month, franchisees work closely with the brand’s team, who answer questions and coach them through the challenges of business ownership.
“Our culture is built on support, accountability and shared wins,” said Colby. “We believe if we help franchisees build profitable, well-run businesses that serve people well, success will follow.”
Kelsi Trinidad