Are you ready to make 2019 the best year your franchise has ever seen? Of course you are! Take a look below on how to make it happen:
Be visible online
Online orders, interactive check-ins and other device-related trends will dominate 2019. If your franchisor doesn’t already offer web-related perks, talk to them about how you work towards making them available to the public. In addition, put more effort into social media and advertising, Know where your customers hang out online, and meet and greet them there.
Customers don’t just purchase items; they curate them for the lifestyle they want. As such, your franchise needs to offer customization of its products or services. From meal service to pet-sitting, daycare to auto care, a one-size-fits-all approach will NOT work in 2019. But you don’t need to worry that customization will eat up your time and budget. It could be as simple as putting the customer’s name on an item, or altering a package deal to better suit them.
Accommodate customer needs
More than ever, there are customers who don’t just WANT customization; they NEED it because of health issues they’re dealing with. Make sure your franchise has a plan to accommodate those who are allergic or sensitive to gluten, dairy, or otherwise require something other than your standard menu of services.
Why be good when you can be truly great?