With May bringing warmer temperatures and longer days, customers are looking forward to dining outside in Hofbräuhaus of America’s franchise locations, all of which feature a biergarten. By Brianna Bohn
With May bringing warmer temperatures and longer days, customers are looking forward to dining outside in Hofbräuhaus of America’s franchise locations, all of which feature a biergarten. Whether customers are eating a savory bratwurst dish along the river at the Pittsburgh location or playing cornhole on the spacious patio at the Cleveland location, they’re sure to enjoy their time with good food, good beer, and good company.
Known for its gemütlichkeit – the warm, friendly atmosphere created by exceptional service and Bavarian live music – the world-famous brand attracts large crowds, no matter the building footprint. Franchisees are given the freedom to make many choices within the brand’s proven system, including selecting from four concepts: the Hofbräu Express, a small restaurant, a large restaurant, and a brewpub, all of which range from 500 square feet to 15,000 square feet. Hofbräuhaus of America works with the fourth-largest real estate company in the world, providing a comprehensive location analysis and aiding in the location selection process.
Also, because each franchise operates independently, franchise owners can decide which seasonal food specialties they would like to offer. Known for its authentic Bavarian menu, each Hofbräuhaus has made-from-scratch dishes that are prepared by German chefs, creating a unique dining experience for all.
CEO Stefan Gastager explained another popular feature of the brand. “We have brought more than 400 years of tradition and history to the United States. All our beers are brewed after the German purity law. Only four ingredients – hops, barley, yeast, and water – are allowed to be used in the brewing process. You can count on the specialty brew Hofbräu Maibock, Munich’s oldest bock beer, being poured right now. This seasonal specialty beer, among the other famous Hofbräu brews, is one of the features that sets Hofbräuhaus of America apart from other beer-offering franchises and pairs perfectly with the season,” Gastager said.
As if these unique features weren’t enough, Gastager also shared why Hofbräuhaus is an ideal franchise for results-driven individuals who want to create an exceptional dining experience while preserving German culture and traditions. For those who may be hesitant about investing in the restaurant industry, the brand’s reasonable initial franchise fees and royalties allow franchisees to reduce the time of return on their investment.
Also, franchise owners are able to tap into the brand’s state-of-the-art setup procedures and quality-control guidelines, all led by a franchise team with more than a decade of business experience, helping franchisees operate efficiently and above industry standards. Finally, with Hofbräuhaus of America’s track record of sales and profitability, franchisees gain a good look at the brand’s sustainability.
“Our gastronomy tradition and experience cater to and attract local guests as much as tourists. It is designed for the long term and has long-lasting income potential,” Gastager said.
Prospective franchisees are encouraged to visit the brand’s website to learn more about Hofbräuhaus of America’s franchise opportunities and current locations across the U.S.
Brianna Bohn