As a home-care franchise company, Assisting Hands Home Care® relies on impeccable customer service and completely personalized in-home care to meet the needs of beloved clients and their families. By Lizzy Yeserski
As a home-care franchise company, Assisting Hands Home Care® relies on impeccable customer service and completely personalized in-home care to meet the needs of beloved clients and their families.
The brand emerged from a desire to give seniors, and those who require nonmedical assistance, the option to reside at home, where they remain safe, comfortable and as independent as possible. Devoted franchisees have served communities across the U.S. since the company’s inception in 2006.
But Assisting Hands doesn’t just take care of its clients. It also offers entrepreneurs a next-level opportunity to succeed – and consistently racks up the accolades to prove it. Since 2017, the company has won more than 25 awards from Franchise Business Review alone. And that’s not all. The popular home-care provider has been named to the Franchise Times Top 500 ranking as well as Entrepreneur’s Franchise 500® list.
“We are most excited about receiving the Franchise Business Review awards because a franchise organization can only receive them if their franchisees score them high enough on the surveys they receive,” said Cate Foster, national marketing director.
Why is Assisting Hands being recognized for its tremendous efforts? Foster believes it comes down to one central point: company culture.
“We are a company that prides itself on the family culture created, which is why we refer to our network of franchise owners as the FOFO™ (family of franchise owners). To see how high they consistently rate us shows that we are on the right track. In July 2021, we received three awards at one time from a single survey, which is unprecedented,” Foster explained.
These awards don’t come unmerited. Foster shared the many tools Assisting Hands provides to help their business owners thrive.
“Assisting Hands has created an extensive marketing department for the sole purpose of providing any sales tools that our offices may need to help grow their business. What we do in our marketing department for franchise support is unparalleled. We provide an extensive library with hundreds of designed pieces from ads to all types of print collateral and even office décor,” she said.
The proof that Assisting Hands cares about its owners like family is in the pudding. Franchisees have access to a proven and scalable business model with the backing of a seasoned leadership team. These leaders have diverse backgrounds that dip into finance, marketing and home-health franchising, and they have over 25 years of experience in the healthcare industry.
Beyond that, Assisting Hands ensures it is always in a franchisee’s corner, making them feel trusted and valued. “We also provide one-on-one consulting on both a scheduled basis and on an as-needed basis for both the franchise owner and/or their marketing support staff,” Foster noted.
In a booming industry that continues to grow – according to the AARP, 67% of the 10,000 people per day who turn 65 will need some form of long-term care, and the majority will live at home – Assisting Hands stands out.
Lizzy Yeserski