As a franchise owner of two businesses, Rick Rosser’s average day is as predictable as the weather. While running both Boulder Designs and Border Magic in College Point, Texas, Rosser has to stay flexible.
Generating Business, Come Rain or Shine
As a franchise owner of two businesses, Rick Rosser’s average day is as predictable as the weather. While running both Boulder Designs and Border Magic in College Point, Texas, Rosser has to stay flexible. If it’s nice outside, it’s an ideal time to complete a Border Magic landscaping project. During inclement weather, Rosser is busy overseeing the design and production of custom engraved landscape boulders that are the trademark of Boulder Designs. Here’s a glimpse into how Rosser budgets his time:
Rain: Boulder Designs
7 a.m. Rosser heads to the Boulder Designs workshop to work on one of many custom projects in progress.
11 a.m. Their graphic artist meets with Rosser to develop creative computer renderings of designs which incorporate business logos of prospective clients.
2 p.m. Rosser meets with a business client to present proposals and promote new business development.
4 p.m. Rosser works with his team to plan participation in trade shows and demonstrations to showcase both businesses. “We get a lot of leads from the shows we do,” he said.
5 p.m. He finishes his day by setting up appointments for installations and estimates.
Shine: Border Magic
7 a.m. Rosser and two team members arrive to check all equipment before heading to a client’s home to install decorative concrete edging.
8 a.m. Prep work begins to remove all old landscaping. It will take three to four hours on a typical job to remove materials such as limestone. It sometimes even involves removing tree roots.
12 p.m. After a quick lunch, Rosser and his crew mix and feed the concrete, using a specialized machine. “It’s what gives you a perfect form,” he explained.
2 p.m. The concrete is ready for the best part – hand-drawn designs that give the look of stone. “The sky’s the limit with options,” Rosser said.
5 p.m. With the job finished, Rosser heads home after a full day and another job in the books!
For more information about franchising opportunities with Boulder Designs or Border Magic, call 877-892-2954.