Menchie’s Frozen Yogurt is known first and foremost for its best-in-class frozen yogurt, with a rotating lineup of new flavors every month. But the company’s mission extends far beyond sweet treats. Since opening its first store in 2007, the brand has grown into the largest self-serve frozen yogurt franchise in the world, with locations across the U.S. and in multiple countries. Through it all, one value has remained constant: giving back. By Tamara Rahoumi
Bringing Joy to Local Communities
Menchie’s Frozen Yogurt is known first and foremost for its best-in-class frozen yogurt, with a rotating lineup of new flavors every month. But the company’s mission extends far beyond sweet treats. Since opening its first store in 2007, the brand has grown into the largest self-serve frozen yogurt franchise in the world, with locations across the U.S. and in multiple countries. Through it all, one value has remained constant: giving back.
“Giving back is a core value at Menchie’s,” said MJ Kwon, senior director of business development. “The brand empowers franchisees to support local schools, youth sports teams and charitable organizations through fundraising initiatives and in-store events. Menchie’s believes that true success includes making a positive difference in the lives of guests and the broader community.”
Each Menchie’s Frozen Yogurt shop is designed to be more than a dessert stop. The brand views each location as a community hub, a place where families, friends and neighbors can come together to create happy memories. To make that vision happen, franchisees are encouraged to become active community partners and leaders, rather than just business operators. That philosophy shows up in everyday moments and special events alike.
“Menchie’s stores frequently host fundraising nights for local schools and charities where a portion of sales is donated,” Kwon said. “Many franchisees have built long-term relationships with neighborhood schools and youth programs, helping to fund arts initiatives, sports teams and educational projects. During challenging times, some locations have offered free treats to frontline workers or supported local relief efforts, reinforcing their role as caring community partners.”
Menchie’s Frozen Yogurt gives franchisees the flexibility to tailor efforts to their community’s needs, whether that means sponsoring a local team, partnering with a nonprofit or hosting a neighborhood celebration. The brand provides tools and support, but it’s the personal connections each owner builds that make these initiatives so impactful.
For prospective franchisees, Menchie’s Frozen Yogurt is an opportunity to own a business that’s as rooted in community as it is in superior service and quality. Joining means becoming part of a brand that measures success not just in sales but in the smiles it inspires and the difference it makes in the places its shops call home.
Tamara Rahoumi