Though COVID-19 rocked all businesses, their response to those challenges will be the key to their future. For Medi-Weightloss, a significant player in the weight-loss industry with locations nationwide, the future is bright because of its swift and effective response to adversities presented by the pandemic. By Rochelle Miller

Though COVID-19 rocked all businesses, their response to those challenges will be the key to their future. For Medi-Weightloss, a significant player in the weight-loss industry with locations nationwide, the future is bright because of its swift and effective response to adversities presented by the pandemic.

“Medi-Weightloss responded with action, not fear,” said Andrew Cox, senior vice president of business development. There are more than 100 locations sold in 27 states.

For example, the company’s crisis-management team immediately started implementing telemedicine visits, which allow patients to receive the same level of care from their own homes. From promoting weight-loss goals and healthy methods, to helping clients maintain their exercise routines, Medi-Weightloss has continued to keep patients and providers connected through video conferences. These virtual meetings address weekly challenges and keep patients focused.

Another innovation was the addition of vitamin-based injections to their service offerings. “Not only do our injections provide the essential vitamins that promote and support general immune health, but they also act as a supplement for nutritional deficiencies and boost the immune system,” explained Cox. “We are proud to add the injections to our list of services provided during a time that immune health is critical.”

The patient volume has significantly increased, according to Cox, in light of research that indicates that overweight and obese individuals are more at risk for COVID-19.

“We pride ourselves on always focusing on ways to grow and add value to our franchises. We continue to provide innovative ways to deliver excellent care to our patients and extraordinary support to our franchises,” Cox said. “Medi-Weightloss now looks to the future and is hopeful that their innovations will yield increased gross revenue as the economy recovers.”

For more information regarding franchising opportunities with Medi-Weightloss, call 813-549-7259, or visit mediweightlossfranchising.com.

– Rochelle Miller