As a highly recognized brand in an over $210 billion recession-proof industry, 911 Restoration applies a customer-centric model designed to facilitate and expedite disaster recovery. By Erika Ortega
As a highly recognized brand in an over $210 billion recession-proof industry, 911 Restoration applies a customer-centric model designed to facilitate and expedite disaster recovery.
“We distinguish ourselves in the restoration industry through a unique ‘Fresh Start’ philosophy,” explained Senior Director of Franchise Development Dan Atchison. “It emphasizes not only restoring properties but also rejuvenating the lives of those affected by disasters.”
By guaranteeing a 45-minute response time and free site inspections, 911 Restoration demonstrates a dedication to delivering rapid, empathetic and comprehensive support to clients during challenging times. Its teams are trained to respond to jobs ranging from broken pipes to large-scale floods and extensive moisture issues.
“We have built an exceptional reputation, earning near-perfect ratings from customers across franchise locations,” explained Atchison. “This reflects the franchise’s unwavering commitment to superior customer experience, professionalism and customer satisfaction that emerges from our ‘Fresh Start’ culture.”
A cornerstone of 911 Restoration is its Claims Integrity Program, which is designed to ensure all franchisees comply with best practices and the proper handling of insurance claims. The program emphasizes accurate and honest estimates, proper documentation and communication as well as the establishment of valuable relationships with insurance providers. The franchise ensures standards are met by providing franchisees with world-class training, 24/7 operational support and exclusive territories, enabling owners to achieve a strong market presence without worrying about internal competition.
“We have received numerous industry and franchise accolades that underscore our commitment to excellence, innovation and franchisee success,” said Atchison. “Additional franchise and business awards we received last year include Franchise Times Top 400 Ranking in the U.S. for systemwide sales and overall performance, Forbes’ Best Water Restoration provider honors, the Stevie Award for Women in Business and Franchise Dictionary Magazine’s 50 Women of Wonder (WOW) recognition of CEO Miri Offir as one of the most influential women in franchising.”
In 2025, a key goal for 911 Restoration is to continue to grow while driving innovation.
“With a clear vision for expansion and a commitment to franchisee success, we are poised for another year of significant growth and industry leadership,” said Atchison.
Erika Ortega