Since founding Balloon Kings® in 2011, “King” Gene Nifenecker II has maintained a philosophy of simplicity as the key to success. While other party supply retailers lost business to mega online retailers during the 2020 global pandemic, Balloon Kings stayed above water by continuing to provide a service that can’t be reproduced online. By Kelsi Trinidad
In the new year, Balloon Kings®, a premier balloon retailer offering a variety of balloon arrangements and decorations, stands poised for continued growth and celebration across the nation. Leading this exciting journey is Gene Nifenecker II, founder and “Ruler of Celebrations,” whose blend of military discipline and joyful community service inspires franchisees nationwide. By Nancy E. Williams
Gene Nifenecker II founded Balloon Kings® in the Upper West Side of New York City in 2011. The Manhattan-based brand specializes in customizable balloon arrangements and décor for festive occasions such as birthday parties, anniversaries, wedding receptions, grand openings, corporate events and more. By Patty Horansky
Though not born into royalty, Gene Nifenecker II decided to create his own kingdom by opening Balloon Kings®, a balloon-supplying franchise that offers customizable arrangements. In his domain, Nifenecker goes by “The King” and upholds the royalty theme throughout the business, even dubbing his first franchisee, Asia Castro, “The Queen.” By Kelsi Trinidad