As an emerging brand, Salty Dawg Pet Salon + Bakery aims to transform the pet grooming industry through a unique experience that maximizes comfort for pets, pet parents and groomers alike. Unlike many other groomers, Salty Dawg Pet Salon + Bakery prides itself on transparency because it allows pet parents to see what’s happening to their pets throughout the entire process. By Shelby Green

As an emerging brand, Salty Dawg Pet Salon + Bakery aims to transform the pet grooming industry through a unique experience that maximizes comfort for pets, pet parents and groomers alike. Unlike many other groomers, Salty Dawg Pet Salon + Bakery prides itself on transparency because it allows pet parents to see what’s happening to their pets throughout the entire process.

“We want people to come in trusting they know their pet is going to be well taken care of,” said Sally Facinelli, president of Salty Dawn Pet Salon + Bakery.
“We strive to give every pet and parent a positive experience and leave our salon feeling happy and refreshed.”

The grooming experience is just one aspect of what makes Salty Dawg Pet Salon + Bakery so special. The brand strives to actively give back and encourages franchisees to do the same.

Because of the culture that was passed down through Salty Dawg’s partnership with Paul Mitchell Schools, the growing brand accomplishes a heavy amount of fundraising and is involved with the Humane Society of the United States. Franchisees actively give back to their communities through activities such as pet adoption events. Many owners also provide free grooming services to aid in getting pets adopted.

In addition to joining a brand that’s committed to bettering the community, new owners also are supported by a team of individuals who are passionate about what they do and are eager to see them succeed.

“I love working with franchisees,” explained Facinelli. “I’ve never found any other world that’s as giving and opening as franchising. Nobody can truly understand what you go through as an entrepreneur, which is why the people we work with become the best of friends.”

While Salty Dawg Pet Salon + Bakery is still in a growth phase, it’s poised for rapid success. The brand even recently welcomed a senior vice president of operations to help launch new franchisees. The brand is clearly eager to grow revenue by continuing to provide the highest quality experience for pets and pet parents.

Shelby Green

saltydawgpetsalon.com/franchising