Michael Kraner, CEO and Chief Sports Officer of My Backyard Sports, understands you don’t need a traditional brick-and-mortar space to run a successful business. Kraner is a successful tech entrepreneur, that is focused on a clear playbook with workflow process and procedure that leverages technology to be more effective, productive and profitable. By Lizzy Yeserski

Michael Kraner, CEO and Chief Sports Officer of My Backyard Sports, understands you don’t need a traditional brick-and-mortar space to run a successful business. Kraner is a successful tech entrepreneur, that is focused on a clear playbook with workflow process and procedure that leverages technology to be more effective, productive and profitable. Driven by a passion for sports, Kraner is dedicated to delivering customizable stadium experiences to homes, families and communities nationwide. It’s a mission he executes by optimizing cutting-edge technology and strong core values.

“Our ‘storefront’ is being on the internet, and communication is our best tool,” Kraner said. He credits accessibility, responsiveness and managing customer expectations as top drivers for the company’s exponential growth. These ideals, combined with the extraordinary vision to bring sports to neighborhoods everywhere, have put My Backyard Sports on a winning trajectory.

But the benefits are not just being mobile. From a franchise perspective, Kraner considers My Backyard Sports “a happiness business that’s unique.” This happiness business centers on building specialized sports experiences for kids and families with top-notch service and personal attention. With more than 30 sports to choose from, homeowners can enjoy all the physical and emotional benefits of playing outdoors while beautifying their properties and creating fantastic lifetime memories.

My Backyard Sports offers a turnkey opportunity that doesn’t require real estate and can be started quickly. “The beauty of our business is that having no storefront lowers upfront costs. Owners can seek our support and services while leveraging technology and very good marketing. It’s a 2021 business with technology for today.” All you need to do is bring your “A” game and the desire to share joy.

Looking to build something positive in your community and join the only sports franchise company out there? Check out mybackyardsportsfranchise.com today!

– Lizzy Yeserski