While the popularity of outdoor living has been exploding as a home-improvement category for years, the events of 2020 fueled a greater longing for prime backyard space. Stay-at-home lockdowns inspired homeowners to create outdoor havens allowing them to experience the well-being that only fresh air and sunshine could provide. By Lizzy Yeserski

While the popularity of outdoor living has been exploding as a home-improvement category for years, the events of 2020 fueled a greater longing for prime backyard space. Stay-at-home lockdowns inspired homeowners to create outdoor havens allowing them to experience the well-being that only fresh air and sunshine could provide. Seeking to spark joy any way they could, consumers sought to reimagine their properties and extend their indoor space. This demand for at-home recreation will only increase while the coronavirus continues to impact our lives, and possibly beyond.

My Backyard Sports is at the forefront of this skyrocketing trend. As the nation’s premier home sports architects, the company delivers affordable, personalized stadium experiences to residences and communities everywhere. Not only do they transform driveways and yards into open-air arenas, but they seek to create spectacular backdrops where the love of sports draws family and friends together. Their custom-built courts serve as essential gathering spots for eager crowds to connect, bond and create lifelong memories. What could be a better cure for the pandemic doldrums?

“When completed, our projects become destination places right at one’s home, backyard or neighborhood,” said Debbi Rapaport, vice president of special projects for My Backyard Sports. “It is where confidence is built, conversations about life will take place, and where communities can come together on common ground.”

“What I personally love about what we do is that each and every project is unique, and each and every project has a story behind it to tell,” Rapaport said, “from why the court is being built, who it’s being built for, and what it will all mean to the person, family or community once we are finished.”

The company strives to personalize each project with specialized features and exclusive details that accentuate a homeowner’s personality. “At My Backyard Sports, we do our very best to go above and beyond for our customers to make every project, both large and small, equally special,” Rapaport said. “From a giant ribbon on a hoop to surprise a family to a customized decal on the pole pad with the family name, these small gestures have a huge impact giving customers a sense of pride and personalization in their new space.”

Rapaport is also a licensed real-estate professional who understands the positive impact backyard improvements can have on property value. Depending on a project’s size and scope, an outdoor room installation can add anywhere from $10,000 to $30,000 in potential resale value. According to a recent article in The Wall Street Journal, prospective homebuyers are actively seeking properties with onsite recreational areas. In some cases, homes with sports courts can fetch a jaw-dropping 30% price premium per square foot or more, compared with homes lacking such amenities.

My Backyard Sports’ customized courts and rinks – representing every sport from basketball to bocce – are beautiful, functional and incredibly low-maintenance. Homeowners can immediately enjoy their new amenities hassle-free, making the return on investment instantaneous.

Company executives’ primary goal as sports enthusiasts is to share health and happiness far and wide. Beyond the luxury of entertaining family and friends, clients indulge in rewarding and meaningful moments that customized sports installations provide.

“At My Backyard Sports we are about experiences,” Rapaport said. “We are about life’s lessons learned on the court and between the lines. We are about designing and creating a space where the smallest will learn to play, the budding player will be able to practice, the athlete will be able to train, and the coach or parent will be able to teach.”

My Backyard Sports, the only sports franchise organization in the U.S., is expanding. With a turnkey model and streamlined approach, the business offers an exciting path for success in a fun and purpose-driven culture. Don’t wait to get in on the action. Visit mybackyardsportsfranchise.com today for details.

– Lizzy Yeserski