With today’s health concerns and economy, older adults are choosing to live in their homes. Golden Heart Senior Care is a full-service, in-home care agency that provides much-needed support to seniors and meets their needs from within their homes. By Rose Mango
With today’s health concerns and economy, older adults are choosing to live in their homes. Golden Heart Senior Care is a full-service, in-home care agency that provides much-needed support to seniors and meets their needs from within their homes. For the many families that are worried about their parents and grandparents’ well-being, Golden Heart Senior Care offers peace of mind.
Craig Bass, the president and CEO of Golden Heart Senior Care, led the team through the recent pandemic with a forge-ahead-together attitude and because of it, the company and franchisees had steady growth through a year that was plagued by unforeseen closures and instability.
Alongside Bass is Golden Kennedy, senior vice president of operations for Golden Heart Senior Care. In addition to her first name being the same as the company she operates, Kennedy states that her passion for helping others was providential. “I was born for this – caring for the elderly,” she shared.
For over 35 years, she has followed her true calling by helping others. After spending several years building eldercare reform programs both nationally and internationally, including in Australia, Japan, and China, Kennedy joined the Golden Heart Senior Care team and felt right at home. She was able to apply her extensive experience to the brand’s already strong roots, and she quickly set her eyes on achieving her goals. Kennedy focused on streamlining the brand’s services, helping the franchise meet each state’s varied, intricate regulations. She also was committed to customer experience and created a process to assure that superior care was being offered at every location. Through it all, Golden Heart created a comprehensive system of support for franchisees as well.
Kennedy shared wise words for franchise owners who have the opportunity to work with Golden Heart and follow their proven method. “If you’re going to buy a franchise, the success comes from following the system. There is a lot of hard work in creating a system, and it is all done for you to step into business ownership,” Kennedy said.
Right now, there is an incredible opportunity to own a Golden Heart Senior Care business, as the recent nationwide health scare has created a greater need for at-home care than ever before. Golden Heart Senior Care franchise has already grown the brand nationwide with 28 franchised territories in operation, and as a recession and pandemic-proof business, it is a great option for passionate individuals who want to grow a multi-territory business and meet the demands of their community.
For more information about franchise opportunities, contact Peter Hall at 703-531-8157 or peter@fransmart.com, or visit goldenheartfranchise.com.
– Rose Mango