About the Staff & ContributorsAudra2018-10-28T17:47:55+00:00
Alesia is the CEO/Publisher of the Franchise Dictionary Magazine and the CEO of FranServe Inc, the world’s largest franchise consulting & expansion organization. She has 20 years of business experience as a C-level executive driving organizational development and taking companies to the next level, both domestically and internationally. An author, professional speaker, and entrepreneur, her motto in life is “Work hard, play hard, help others, repeat.” She and her team are passionate about helping others achieve their dreams of business ownership through franchising.
Jill’s career spans more than 20 years in consumer magazines, custom publishing, and new product development in both editorial and graphic design roles. As a key player in the launch of Design NJ, she created the magazine’s successful image and contributed to the innovative team for six years. She lives in central New Jersey with her husband, three children, and her pet Goldendoodle.
Mary Lynn Mitcham Strom
About Mary Lynn
Mary Lynn Mitcham Strom
Mary Lynn has written about travel for national magazines, and she launched a brand of local lifestyle magazines about living in the Lower Hudson Valley for the Gannett Corporation. She continues to write about important lifestyle topics like health and fitness, home and design, and food and restaurants. She lives with her husband and two energetic boys in Westchester County.
Joan Winchester VP of Franchise Expansion
Joan is the VP of Franchise Expansion for Franchise Dictionary Magazine and also for FranServe Inc. Her strength and passion are helping franchise brands grow! With her warm personality and sharp marketing savvy, she is an expert at understanding the needs of brands and providing them solutions. Her initial start in the franchising industry was as a FranServe Franchise Consultant where she helped others attain franchise ownership.
Director of Franchise Expansion
Madhavi has worked for a variety of companies, both in the private and public sectors, lending her skills in business development, marketing and sales. She has been a key player in several successful startup launches. Madhavi lives in central New Jersey with her husband and two children.
Christopher has spent the last decade in the franchise industry working with hundreds of systems in management, sales, and development. He leads the Franchise Marketing Systems team in business consulting and franchise development projects.
Michele was recently nominated for the Woman-Owned Business of the Year for her Digital Marketing Agency, Web Strategy Plus. She holds a valuable Internet Marketing Degree and is a published author of three books in her series called, “The Social Media Magnet”. She specializes in helping franchise businesses develop an overall web strategy to drive leads for local marketing and recruitment.
Jonathan exclusively practices franchise law as a partner at Barber Power Law Group in Charlotte, North Carolina. He has assisted hundreds of franchisees with reviewing their FDDs and buying into franchises all over the world. Jonathan also represents emerging and established franchisors.
Jason has been practicing franchise law for the past decade. He has represented hundreds of franchisees in performing due diligence before buying into a franchise. Jason is a partner at Barber Power Law Group in Charlotte, North Carolina. The firm exclusively practices franchise law and represents franchisors and franchisees all over the world.
Lisa brings more than 15 years of business experience to the franchise consulting industry. As a franchisor and owner/operator for more than 11 years, she has a true passion for supporting new business owners. Today, Lisa helps aspiring business owners determine which specific franchise opportunities align with their strengths, goals, and values.
Paul is a recognized entrepreneur, franchise and small business professional. His expertise includes startups and turnarounds, strategic planning, business and franchise development, branding, social media and digital marketing with primary focus on restaurants and service driven businesses.
Alternative Career Coach
Susan has more than 25 years of experience in the franchising industry. As an alternative career coach, she helps her clients realize their goals of self-sufficiency through business ownership.
Janice is a franchise veteran with more than 38 years of experience. She was raised in the McDonald’s system with her family where she learned all aspects of the business. She has been a franchisee, worked for multiple franchisors and multiple advertising agencies.
As a franchise specialist, Faizun conducts franchise education workshops and coaches would-be entrepreneurs on how to make the transition from employee to business owner. She has extensive knowledge of the franchise industry and provides guidance to people who are interested in entrepreneurship through franchising.
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